Saurabh Agrawal’s Post

so true actually we have to decide what customer wants in what he is willing to pay for

Good discussion on India’s airline industry:

WPP’s Landor is, possibly, the creative agency that has designed the most iconic brands in aviation. British Airways, Alitalia Società Aerea Italiana S.p.A. and the new ITA Airways, my home airline Singapore Airlines and Etihad (one of my all time faves) are just a few of the big names of the airline industry that have entrusted their public identity to Landor’s creative minds. On the below podcast episode Ryan F., Executive Creative Director at Landor, talks about the attributes of a great airline brand and how three great British airlines, who couldn’t be more different - British Airways, Virgin Atlantic (another personal favourites with that iconic metallic red) and easyJet - have chosen to communicate those attributes. The podcast also takes a look at some iconic projects completed by Landor in the past, not just the world-famous BA “Landor livery”, which was for many years almost like an unofficial national symbol of Britain, but also others that have defined an era in airline branding, such as Alitalia’s, its more modern reincarnation in ITA Airways and Etihad Airways. How often does an airline need to change its livery? How airline brands have adapted to the changing nature of the air travel business over the last few decades? Take a listen to find out!

These two made a profitable company in the graveyard sector! In India's cutthroat aviation industry, many have fallen by the wayside, however IndiGo (InterGlobe Aviation Ltd) has turned itself into the undisputed leader in the Indian Aviation. →Founded in 2006 by Rahul Bhatia and Rakesh Gangwal, Indigo Airlines has grown to become India's largest airline by passengers carried and fleet size. →As of 2023, Indigo Airlines commands an impressive 60.5% share of India's domestic market, solidifying its position as the country's leading carrier. Indigo's core marketing message focuses on : → providing affordable air travel, → resonating with price-conscious travelers in India, → and Customer Centricity Indigo strategically positions itself between low-cost carriers and full-service airlines, targeting price-conscious travelers and business flyers seeking affordable yet reliable travel options. What other reasons are responsible for IndiGo's success? --- Follow Snehil Chhabria #indigoairlines #indianaviation #businessanalysis #flights

Recently, I grabbed my hands on the latest bestselling book by Tarun Shukla Shukla, "Sky High: The Untold Story of IndiGo." As an aviation enthusiast, this book was a treasure trove of insights into IndiGo's meteoric rise in the fiercely competitive low-cost airline market in India. In 2006, entering a market crowded with strong players like Air Deccan, SpiceJet, Kingfisher Airlines, and GoAir, IndiGo's journey to becoming the largest and most valuable airline in Indian aviation history is nothing short of remarkable. Shukla's detailed account sheds light on what IndiGo does differently and right. From their exceptional execution to their unique business mindset, the book explores how patience, planning, and persistence have been key to their success. The narrative delves into the nearly twenty-five-year-long partnership between Rahul Bhatia and Rakesh Gangwal, showing how their vision and strategy navigated the airline through turbulent times, even amidst personal rifts. It also provides a thought-provoking look at the future challenges IndiGo might face from competitors like Tata and Singapore Airlines-backed Air India. "Sky High" is not just a story of an airline but a masterclass in business strategy and execution. For anyone keen on understanding the aviation industry or the dynamics of building a successful business, this book is a must-read. Tarun Shukla IndiGo (InterGlobe Aviation Ltd) HarperCollins Publishers India #AviationEnthusiast #BookReview #SkyHigh #IndiGo #BusinessStrategy ✈️✈️✈️

Indigo's Cost Leadership Strategy  "IndiGo is embarking on the next level of growth and cost leadership is crucial for the airline, says its CEO Pieter Elbers" India is the world’s third-largest aviation market in terms of passenger throughput. At the same time, its a ruthless industry with several airlines have gone bankrupt, and the remaining ones are continuously making loss barring just one or two. So how does Indigo manage to keep its costs low and offer affordable fares 1) Its aircraft do not carry a business class, unlike other airlines; nevertheless, many business traveler's still prefer Indigo due to its high on-time performance. 2) They don’t provide free meals like Air India. Also, they unapologetically charge extra for all additional services. 3) Short-haul & point to point route structure, a common fleet with single class seat configuration, and high employee productivity. 4) Lower maintenance cost due to newer and single type aircraft strategy ensure a very high on-ground efficiency with a turnaround time of 20 minutes. 5) Single type aircraft allows for efficient pilot training and rotation #indigo, #airlines #cost #costleadership #aviation #research #strategy #competitiveadvantage #resources https://lnkd.in/dr_iMjGt

FRACTIONATE INDIGO OPERATIONS - InterGlobe Aviation, the largest domestic civil aviation operator with some 54 per cent share of the market currently and growing, is facing challenges at multiple fronts. The company flies IndiGo. There were many frustrations highlighted by IndiGo passengers in recent experiences including the Mumbai Airport's aircraft movement tarmac which was changed into a dining point. The respective authority has issued notices to IndiGo to explain on its defaults. Weather conditions are not fully to be blamed as other winter affected international regions are also operating airline services without much conflicts. The real issue with IndiGo lies on its phenomenal growth capacity. It's the 10th biggest airline in the world based on the number of aircrafts and operations. They are also adding aircrafts and flights each week. Eventually, there is no doubt it will be the largest airline operating company globally in its current pace of demand. IndiGo is very large to be managed by a single CEO or Management team. The shareholders must decide that the company has to 'fractionate' or 'carve out' within to ensure smooth operations so that passenger experience is not compromised. A three companies formula is the way to go. The company can operate under InterGlobe Aviation Ltd with 3 subsidiary companies, for an example as IndiGo, IndiGo-Max and IndiGo-INT. With 3 different entities, 3 CEOs with 3 management teams. One taking care of the northern & eastern region, the other southern & western region and IndiGo-INT for International Operations. India is too large as a continent for flight operations being managed by a single entity. It will soon be worn out fast and probably affecting both economically and socially for India as it will grow too big its manageable size. India has or will become too dependent on IndiGo as they are in the people's movement sector thoroughly.

✈️Rakesh Gangwal: Navigating the Skies - Co-founder's Journey with IndiGo✈️ Rakesh Gangwal, born on March 2, 1953, is an Indian-American entrepreneur and aviation industry veteran. As the co-founder of IndiGo, India's largest airline by market share, Gangwal has played a pivotal role in shaping the country's aviation landscape. Gangwal's journey in the airline industry began after earning an MBA from Wharton School of the University of Pennsylvania. With a wealth of experience, including positions at United Airlines and US Airways, he brought extensive knowledge to the table when he co-founded IndiGo in 2005 with fellow entrepreneur Rahul Bhatia. Under Gangwal's leadership, IndiGo quickly rose to prominence, known for its punctuality, efficiency, and low-cost model. The airline's success can be attributed to Gangwal's strategic vision and commitment to operational excellence. However, Gangwal's tenure at IndiGo was not without challenges. In 2019, a public dispute between Gangwal and co-founder Rahul Bhatia became headline news, raising concerns within the aviation industry. Despite the internal disagreements, IndiGo continued to thrive, maintaining its status as a leading player in the Indian aviation sector. Rakesh Gangwal's impact on the aviation industry extends beyond IndiGo, as he has been recognized for his contributions and insights into the global airline business. His biography reflects a journey marked by success, innovation, and the complexities inherent in the dynamic world of aviation. #indigoairlines #airlines #aeroplane #flight #journey #business #hardwork #indianeconomy #indianeconomy

✈️Akasa Air is facing turbulence even before getting into the sky & here's everything you should know about it 👇 🛫✈️Akasa Air, the budding airline, faces turbulence as more than 40 of its pilots recently resigned, leading to the suspension of some flights from its Bengaluru hub. 🌩️ 🗣️ The Akasa Air spokesperson explained that a handful of pilots abandoned their duties without serving the required notice period, forcing the airline to cancel numerous flights. However, they expressed confidence in their advanced pilot planning and training programs, emphasizing their commitment to becoming one of the world's largest airlines by the end of the decade. 🚀 📅 Akasa Air took off on its first commercial flight in August 2022, but the mass pilot resignations have caused significant disruptions. The airline has sought action from the DGCA to ensure pilots comply with mandatory notice periods. ⚖️ ✈️ The spokesperson noted that the pilot shortage is an industry-wide issue, but Akasa Air has a ten-year plan in place for recruitment, training, and career progression. They have also established training partnerships with industry leaders like Boeing and CAE. ✈️ 💼 The airline stressed the inconvenience caused to passengers due to last-minute cancellations and delays as a result of the resignations. They argue for the enforcement of regulations to prevent such incidents in the future. ✋ 👉 What are your thoughts on this situation? *** P.S - Elevate your travel experiences with Travellore - Join our newsletter for travel inspiration and tips now! - https://lnkd.in/g7XPZviF