Scot Turner’s Post

Several years ago when we were running global social media for Park Hyatt I was shocked with they took the decision to distill all of the websites and marketing initiatives to the same templated approach. Park Hyatt on the same website template as Hyatt Place. It disturbed my sensibilities and fundamental lessons I had learned in branding and marketing which was about creating distinct products and positioning for distinct consumers. In the past decade, I've seen this approach taken even further. Mass consolidation of visionary brands to corporate brands has taken over, all in the name of scale and efficiency. At the same time, I've seen the consumer want more than sameness. The millennial mindset is not one that aspires to the bland consistency of a Courtyard by Marriott. Yet consolidation and efficiency has furthered this mindset on the operational side. I see this landscape as being an open door to new visionary hoteliers with bold ideas, creative visions and the passion to make new things that people will enjoy. New products and positioning that will drive desire because they're made with care and sensibility, not in the name of scale. Thanks Josiah Mackenzie for the space to share some of these experiences and for sharing innovative voices daily on Hospitality Daily.

More and more Hospitality establishments are changing their look these days. Some make unique changes, and some do it for the sake of doing it. What I have noticed is that the majority of restaurants need to be working on their previous mistakes. I am happy to assist and identify weaknesses in your operation and make changes that can boost your profitability, guest satisfaction, product quality, and service level. www.gevorkjan.com is an answer to many questions. Let me know how I may assist you. Is it a completely new project, or do you want to enhance your existing one?

Chuckled after reading a recent WSJ article—it got me thinking about the multitude of sub-brands from international hotel chains. Like many, I find it a bit perplexing. Undoubtedly, chains aim to win over younger travelers and secure a more significant share of their lifecycle. But do these emerging brands genuinely stand out, fostering improved loyalty? Is enough also being done to refresh existing aging brands? “Chains want to keep travelers and hotel developers loyal. But the proliferating offerings—and their interchangeable names—mean travelers face a confusing sea of sameness” On the flip side, could this be a boon for owners? Additional brand options might offer more flexibility with standards and development choices. Yet, I can’t help but wonder if existing franchise owners feel a sense of dilution to their brands. Given that hotels are longer-term investments, concerns arise about the viability of these concepts and the risk tied to weaker brands disappearing. As a homegrown local brand, we’re riding the wave of the growing enthusiasm for unique, purposeful, and experiential hospitality. Is there a more effective way for win-win partnerships that blend the global influence of international brands with the authenticity and hyper-local expertise of independents? #boutiquehotels #tanzaniahotels

My favorite definition of hospitality has long been to create a feeling of home when someone is away or far from home. It's the industry I've called home longer than any other industry that I've ever worked in, and it's undoubtedly afforded me the most valuable skills that allow me to have the greatest impact in the lives of those work with. This video is another remarkable definition of it, explained simply and wonderfully by Will Guidara. I encourage everyone reading these words to come up with their own definition of hospitality, and then to ask yourself how you will apply it in your business moving forward in the latter half of 2024 and beyond. #UnreasonableHospitality #BrandMarketing #ElevenMadisonPark

Dive into the captivating world of hospitality innovation with "Future Hospitality" by Jeremy Wells! This insightful book offers a glimpse into the future of the hospitality industry, exploring cutting-edge trends and strategies to stay ahead in a rapidly evolving landscape. From the integration of technology to the importance of sustainable practices, Wells provides invaluable insights to inspire and empower hospitality professionals. Discover how to create impactful brand experiences, enhance guest satisfaction, and drive business growth in an ever-changing market. Whether you're a seasoned industry veteran or a newcomer, "Future Hospitality" is a must-read for anyone passionate about shaping the future of hospitality! #futurehospitality #hospitalitytrends #innovationinhospitality #aiinhospitality #hospitalityindustryinsights

I speak to hoteliers every day... This is what I have learnt working with some of the best. ❌ You don't need me to run your business. ❌ You don't need telling what to do. ❌ You don't need opinions. ✅ You need solutions to solve your pain points. ✅ You need expertise in curating memorable F&B experiences. ✅ You need your outlets to be great again. I don't do ❌ I collaborate on ✅ Because I see it as a far more sustainable partnership. Who agrees? 🙋🏼♂️ #innovation #thinkdifferently2024 #hospitality #hotels

What makes Hospitality special?

At Auden Hospitality we believe in a unique approach to elevate F&B in hotels using our process: Explore, Create, Implement, and Optimise. See how we work here; Explore: We dive deep into ideas, trends, and opportunities. Our team meticulously researches and analyses to uncover innovative solutions and stay on top of the latest industry developments. Create: Armed with inspiration, we come together to unleash their creativity. We brainstorm, collaborate, and transform ideas into tangible concepts that are both imaginative and practical. Implement: Once we have our winning concept, it's time to bring it to life! We work tirelessly to turn ideas into reality. We embrace challenges head-on and ensure smooth execution every step of the way. Optimise: But we don't stop there! We believe in continuous improvement. We analyse data, gather feedback, and fine-tune our work to deliver exceptional results. We strive for excellence and constantly seek ways to enhance our processes and outcomes. Let us collaborate with you on a journey of exploration, creation, implementation, and optimisation! Together, we can make hotel F&B great again and leave a lasting impact on your guests. 👉 https://lnkd.in/exDXMwrF #innovation #success #hospitality #hotels

Six words that will make you think differently about your F&B outlets 'The old way doesn't work anymore' This is why... --> The independents are leading the way --> Guests are looking for a different experience --> Personalisation is a game changer --> Life lives in short form --> Guests want to engage --> Your teams are more knowledgable (there's a difference between knowledge and skill 😉) Don't dream of the past And more importantly Don't hold your teams to it Because 2024 needs you to think differently And if you do you are going to stand out in the crowd Who agrees? 🙋🏼♂️ #innovation #thinkdifferently2024 #hospitality #hotels

Traveling is so much more than the “where” of it all. The “what” has grown in importance over the last few years, especially in the age of personalization. ✈️ In Kim Lawton's latest article in Hotel Executive, Kim discusses the impact of hospitality brand partnerships, plus how to monitor loyalty from consumers and four key trends hospitality brands should leverage. To learn more, visit the link below: https://lnkd.in/dxZqGuQk