Sterling Bank !
[Spoilers]: This is a real life event.
I remember some time in 2016, I was looking to open another Bank account for my savings, for some reason I settled for Sterling Bank; I dont know why I did, maybe because it had/has a spectacular name or just sheer love for its colours, or maybe it was one of their pretty CS employee I met before, I wasnt sure.
I didnt know so much about Sterling Bank at the time, so I talked to a friend about it, and asked his advise on the matter. He wasnt sure Sterling Bank was a good idea, noting that it wasnt widely accepted at the time with so few branches around.
In fairness, Sterling Bank was quite small compared to the Giants in those days. But for some reason they peaked my interest and I've kept watch on them since.
As at the year ended 2016 Sterling Bank had a disappointing profit after tax of 5.180bn(estimated)compared to it's over 10bn on the 31st December, 2015, with total assets of over 830bn(as per Asue Ighodalo's led Report of the Directors) Bad business year I'd say, but instead of standing down, Sterling Bank decided to turn their fortunes for the better...
Fast forward to 2022, as at the end Q4 2022, Sterling Bank had raked in a clean 19.298bn Profit after Tax, a 28% increase to its 15bn in 2021. Its net assets grew to an estimated 1.860trillion(as per Sterling's 2022 Annual Report). Wow!
Today with over 140 branches Nation-wide, Sterling Bank boasts of been Nigeria's first Financial institution to go-Clean energy, powering its Headquarters with 100% Solar Power , becoming every investor's dream bride with an 11.4bn Profit before Tax as at Q2 2023(They weren't even joking in the second Quarter, imagine what they'll turn in at the end of FY 2023), sitting at Nigeria's top 10 banks in terms of Market Cap. and overall Customer Experience.
I'd say Watch out for these guys.
THIS IS A SUCCESS STORY.
Disclaimer: This piece is skeletal and not a Financial advice.
(Not like I can influence any of you anyway)
More: All figures are in Naira(N)
Weldone Sterling Bank
-Kudi Msughter
Payments | FinTech | Financial Services | Credit & Lending | Banking as a Service| Geek 🤓
1moThe correct terminology, IMHO, is US domiciled account 😉