As the T20 World Cup concluded yesterday and our cricket crazy nation celebrated this long-awaited win, I reflect on the interesting aspects of this tournament such as newer teams like Afghanistan and USA punching above their weight. But the story which intrigued me the most is the cricketing progress of a small island nation in the southwestern Pacific, Papua New Guinea (PNG).
Post the ICC Cricket World Cup 2015, a joint project was set up by Cricket Australia (CA), New Zealand Cricket (NZC) and ICC to build cricket infrastructure and boost participation in cricket in the region. A total of $400K (CA-$200K, NZC-$100K and ICC-$100K) was granted to PNG which led to 48 cricket facilities getting built in PNG over the next 2 years (earlier PNG only had 1 cricket facility).
Currently, PNG has over 190K individuals involved in cricket and cricket PNG has the vision to make cricket PNG’s favorite family sport. The results are for us to see with PNG qualifying for the T20 WC24 in less than a decade of the project being setup. The PacificAus Sports Program is a sports diplomacy initiative involving other sports such as rugby, football, netball etc. The program also allows PNG cricket teams to play various cricket competitions in Australia and vice-versa. This program also operates in Tonga, Solomon Islands, Fiji and Samoa.
While the support from ICC and NZC is primarily from the perspective of development of cricket. The involvement of Australia is a prime example of diplomacy via sports. PNG holds strategic importance of Australia in terms of alternate trade routes, security and economic development in the region. The partnership from Australia extends beyond sports to include education, internal security, law, justice, industrial training in PNG.
The approach adopted by Australia is a wonderful example of the different levers which can be leveraged in a diplomatic tie-up between the countries. What started as an effort to promote cricket in the region has now taken a shape of full-fledged diplomatic tie-up between two countries and increasing Australia’s clout but only in PNG but in the entire region. As an avid cricket observer, will be fascinated to see how cricket develops further in the region and looking forward to seeing more teams coming out of the region to global cricket events.
#cricket; #diplomacy; #sports;
Publisher @ World Soccer Talk | Marketing, SaaS
2wGood points. Personally, other than the excellent work done by the PR/comms teams, I didn't hear anything about the competition on social media, or in conversations with my circle of friends. I'm sure a lot of work was done, but it was as if the tournament had not even been played in the US (as well as other countries).