”Circularity is largely misunderstood. That's the biggest barrier. How can we do the right thing if we focus on the wrong end of it? We need to go beyond recycling and turn it around. We should invest 80% of our efforts to not produce waste in the first place. All the exciting stuff, like design and circular business models, unfolds from there. We all have a role to play. But as individuals, we can only do little. Sure, we can spend money better, but it's really the businesses and governments who have the lion's share of responsibility on their shoulders. We need bolder steps from big corporates in terms of design for circularity. I wish to see more focus on quality instead of quantity-based sales. And we need governments to keep up with the pace, provide the right interventions where needed, or take away policies, where not needed. As individuals, the best thing we can do is to get engaged. Via our work, our community, or we can vote. There's a lot more than just the money we have in our pockets.” - Vojtech Vosecky, Associate at Circle Economy, LinkedIn Top Green Voice, Co-founder of the @Institute of Circular Economy.
In the Spotlight: interview with Vojtech Vosecky, Associate at Circle Economy, LinkedIn Top Green Voice, Co-founder of the Institute of Circular Economy.
Vojtech Vosecky is an award-winning circular economist. He co-founded the Institute of Circular Economy and worked on related issues in the European Parliament. He is in charge of Prague's transition toward the circular economy as Chairman of the Steering Committee for Circular Economy. He also works with the world-leading organization Circle Economy as an Associate focused on the Nordics and the CEE. Vojtech privately advises a number of organizations in their circular transition and is a member of several initiatives such as the Nordic Circular Hotspot, CradleNet, Circular Economy Club, and Visegrad for Sustainability.
This interview is part of the #ClimateChangeChampionsSpotlight project of Guerrilla Verde in partnership with Climate Change Summit.
Read the full interview on GuerrillaVerde.ro.
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