2024 is being called the year of SKAN. Thanks to our friends at Dataseat (Now part of Verve Group), Kochava, and Wavemaker for the insightful webinar on how the industry is adapting to SKAN 4. Couldn't tune in? Check out the recap 👇
The #SKAN webinar that Kochava, Wavemaker, and Dataseat (Now part of Verve Group) held together in January was a blast. Our Mark Menery reflects on the discussion and shares some insightful stats 👉 https://lnkd.in/dhd2SCmV 📈 For this article, we also pulled some fresh stats from Dataseat DSP: SKAN 4.0 adoption is going up! 📺 The webinar 'Driving Repeatable Success on SKAN' is available on-demand here: https://lnkd.in/edvdUnjq 🙏 Big thanks to Kochava and Wavemaker for the inspiring conversation, and a big round of applause to Kochava for hosting this webinar. 📩 To talk about privacy-compliant campaign optimization, and about SKAN configuration for your specific iOS campaigns, get in touch with Dataseat: https://lnkd.in/dv6GgtVn or reach out to Mark Menery and his team (tagged in comments).
