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🏷️Do people care about labels on food? If not, why not? Is it scepticism, visibility, apathy? 🐔 Chris van Tulleken explores chicken labelling. How can consumers feel informed about where their food is coming from - and if they knew, would it affect what they purchased? The organic label is a great way for #organic businesses to provide certain assurances, in this case, the high animal welfare of chickens. So it's crucial we better understand how consumers interact with the label https://lnkd.in/gVaYggCH

Fed with Chris van Tulleken - Series 1: Planet Chicken - 5. Fine Print - BBC Sounds

Fed with Chris van Tulleken - Series 1: Planet Chicken - 5. Fine Print - BBC Sounds

bbc.co.uk

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