Sophie Coulon’s Post

https://lnkd.in/g-_g_GbV Chanel is a name that epitomizes luxury, sophistication, and timeless style. Moreover, when it comes to beauty, they never fail to impress with its innovative products and elegant packaging. In fact, one of the most exciting developments in the world of beauty is the Chanel Beauty Mix.

For much of the past two decades, Europe's luxury market has counted on the ferocious appetite of Chinese consumers to bolster its bottom line. But foreign luxury brands are facing a reckoning in China. Not only is China’s economy entering a more uncertain phase, giving consumers pause, but homegrown designers and labels are also gaining ground. The questions now are which European brands can still rely on China, and how China's domestic designers can capture a share of the pie. In my latest story for The Wire China: https://lnkd.in/eX74PhCY

Contemporary Art Sells Luxury Products The Frieze New York art fair starts this week. One of the most important events in the art calendar. Luxury customers who purchase street wear influenced luxury products are influenced by american contemporary artists like Jeff Koons and Daniel Arsham. #luxurycustomers This is why luxury brands often work with contemporary artists to design products for them. Daniel Arsham recently made a limited edition jewellery line for Tiffany & Co. #luxurybrandpartnerships Streetwear today is imbedded in many luxury brands. Which means contemporary art is even more important to brand partnerships. There are many very talented contemporary artists and brand opportunities for luxury brands to leverage and attract luxury customers. Scientia est Potentia - Knowledge is Power #luxurycustomer #thefreshkid Source: HYPEBEAST

Contemporary thought. As in other cases, I find it interesting to examine brand extension initiatives undertaken by companies, especially those in the fashion industry, in an attempt to decode the strategy, they are pursuing. From hospitality to air transport, from dining to culture, there are many examples that have been flourishing in the market for several years. Miu Miu presents its first Literary Club, Writing Life, two days centered around the works of Sibilla Aleramo and Alba De Céspedes, and it does so during the Milan Furniture Fair. The event features conversations, live performances, and entertainment, once again highlighting the company's commitment to contemporary thought. The initiative focuses on two great classics of Italian literature, works that testify to the power of writing as a creative medium that, for centuries, has allowed women to express their thoughts, desires, and ideologies, asserting their independence and leaving it as a legacy to future generations. 🙌 What’s your take? # 306 CULTURE, Italy 👉 More contents on our website, the link to the featured news is in the first comment below. 🎯 If you want to learn more about our transformative approach to generating growth (yes, what we call innovation marketing!), feel free to write me privately. Miu Miu More about this topics follow #MaurizioRibotti #innovationmarketing #cultureofmodernbusiness #luxury #premium #lifestyle #DRUMROLL --- All rights and credits are reserved to the respective owner(s). Contact us to add you as a reference or content removal.

Less is more. Simple but impactful.

🌟 Decoding the Met Gala: A Masterclass in Luxury and Cultural Influence Ever marveled at the sheer opulence and influence of the Met Gala? This illustrious event is not merely a night of splendor but a pivotal celebration of luxury and artistry that resonates across the global fashion landscape. Hosted at the iconic Metropolitan Museum of Art, the Met Gala serves as the key fundraiser for its Costume Institute, a night where the worlds of high fashion, celebrity culture, and art converge in a dazzling exhibition of thematic creativity. Each year's theme invites a display of sartorial masterpieces, showcasing the intricate relationship between luxury fashion and thematic storytelling. From its humble beginnings in 1948, crafted by Eleanor Lambert to secure funds from New York’s elite, to its current status as the zenith of luxury, the Met Gala exemplifies how fashion can encapsulate more than just attire but embody a broader cultural and societal dialogue. This event stands as a testament to the power of luxury fashion to transcend mere aesthetics, acting as a catalyst for discussions on art, expression, and identity. The Met Gala's ability to uphold and magnify the essence of luxury while pushing creative boundaries makes it a beacon for anyone invested in the future of luxury brands and the ongoing evolution of high fashion. 👗✨ Whether you're part of the luxury industry, a fashion aficionado, or a lover of cultural phenomenons, the Met Gala offers invaluable insights into the symbiotic relationship between luxury and cultural innovation. #MetGala #LuxuryFashion #CulturalInfluence #FashionAndArt #LuxuryBrands

Beyond Tradition: Colored Gemstones Empower New Perspectives in Engagement Luxury Major houses note evolution beyond conventional diamond rings. However, discerning buyers embrace alternatives enriching every facet of this milestone. Ateliers like Caram empower bespoke brilliance through direct access to nature's rarest treasures. Our expertise ensures maximal value retains within selected gems, not superficialities which dilute investments. Distinguished provenance and multifaceted personality and provenance imbue colored stones uniquely reflecting each partner. Rather than alienating individuality through uniformity, immerse within rare qualities cementing eternal bonds. Savvy patrons bypass inflated branding and opt for customizable designs showcasing emerald splendors or sapphire spectrums with significance to their loved one. Custom craftsmanship through generations yields heirloom treasures outliving trends. As token and tradition merge evermore personally, discover engagement’s illuminated possibilities beyond industry perceptions. Contact our specialists to spark imagination and empower forever with the world’s most exquisite colored gem expressions of eternal devotion. #CaramGems #BespokeEngagementJewelry #ColoredGemstones #HeirloomQuality #Emeralds #Rubies #Sapphires #CustomDesign #InvestmentJewelry #LifetimeSignificance #GemstoneExpertise

Really interesting to see how the youth, Hip Hop and others have rejuvenated the iconic Van Cleef & Arpels Alhambra collection. As always, trends come and go and as such something this iconic always has its moments. At the same time rather unexpected. What should they do now? Feed into this newfound interest by the youth? Fuel the excitement? How can the brand translate this interest now to other product categories? https://lnkd.in/ek86zqqG

𝐖𝐡𝐞𝐧 𝐤𝐧𝐨𝐰-𝐡𝐨𝐰 𝐦𝐞𝐞𝐭𝐬 𝐢𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 The luxury houses have not finished surprising us. In this precious world, collaborations represent a perfect marriage between tradition and modernity. These prestigious partnerships redefine the boundaries of know-how and capture the attention of fashion and haute couture enthusiasts. Luxury collaborations allow iconic houses to combine their distinct expertise to create unique pieces. Consider the recent collaboration between Louis Vuitton and renowned Japanese artist Yayoi Kusama, which resulted in a vibrant collection where contemporary art meets the timeless elegance of leather last year. These alliances often transcend the simple notion of a product. They can convey powerful messages, address social and cultural themes and influence global trends. The Grandes Maisons don't just follow trends, they create them. Through strategic collaborations, they continue to push the limits of what is possible, while honouring their rich heritage. #luxury #collaboration #partnership #knowhow #influence