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Fantastic news that the Mind of the Matter video series on mental health has been awarded a Gold Circle of Excellence by the Council for Advancement and Support of Education. 👏🎉🎖 Judges said: "The impressions, engagement, and impact this campaign had was definitely grand-scale. We could see so many people finding this resource valuable. Amazing." Mind of the Matter is a collaboration between King's Health Partners, King's College London, South London and Maudsley NHS Foundation Trust, and YouTube. The series features experts talking about mental health to tackle misinformation commonly found online. The playlist hosts 31 videos covering topics such as psychosis, schizophrenia, alcohol dependency, anxiety, depression, obsessive-compulsive disorder, and eating disorders. The series has achieved a total watch time of 3,000 hours, 132,000 plays, and 14 million impressions. There have been more than 400 new subscribers coming directly from the playlist. Videos promoted during Mental Health Awareness Week attracted more than 13 million impressions and 59,000 views.

  • GOLD Circle of Excellence.
Council for Advancement and Support of Education.
Mind of the Matter.

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