Sport Industry Group’s Post

Let’s discuss the world of sports awards and sports medals, shedding light on their importance, the variety they come in, and the impact they have on athletes. #sportsawards #sportsmedals #awards #medals https://lnkd.in/gPqMsBkS

"Where legends are made and memories are cherished." 𝐃𝐢𝐝 𝐲𝐨𝐮 𝐤𝐧𝐨𝐰? Attending live sporting events 🏀 ⚽ 🏈 🎾 isn’t just fun — it’s also linked to greater meaning and satisfaction in life, and even less loneliness. Fascinating research! This is great news for those in sports marketing and events, as it highlights the deeper impact of the experiences we create. #sports #mentalhealth #community #science #experienceiseverything #impact #events #sportingevents #experientialmarketing #wellbeing

🏅 Triumph or Tension? The Celebration Debate in Sports 🏅 In a recent high-stakes sporting event, Alex Yee's victory celebration has sparked a massive debate across the fan community, leaving one rival infuriated and bringing the conversation of sportsmanship back into the spotlight. Celebrations, are they just expressions of joy, or should athletes be mindful of their impact on competitors and the audience? Back in my amateur athletic days, I remember how crucial the moments after crossing the finish line were. Celebrations were not just personal triumphs but also had the power to influence relationships among competitors and the perception of fans. A simple gesture could be taken in many ways! ❓ What do you think? Should athletes limit their celebrations to maintain sportsmanship, or should emotional expressions be as free as the sports themselves? This scenario isn't just about who crosses the finish line first; it's about the community, respect among athletes, and ultimately, what we value in sports culture. Let's chat: - Do you see sportsmanship differently in individual vs. team sports? - Have you witnessed a celebration that crossed the line? Share your thoughts and experiences below! 🎤👇 #Sportsmanship #Athletics #RespectInSports #CelebrationOrConfrontation Discover more tips, insights, and resources by visiting our site at https://lnkd.in/gPPUiDtb

Olympic Games & other major sporting events are often touted as going to lead to improved participation in sport within host communities, with associated health and other social benefits.  It is something that has come up in the Brisbane 2032 legacy planning.   However, it’s not guaranteed. Evidence is mixed on whether that sort of social impact routinely happens as a result of major sport events according to this article, which notes too that increased visibility/awareness, or expressed improved motivation, doesn’t always lead to actual increased participation levels on the ground.  #communitybenefits #socialimpact #Olympics #infrastructure https://lnkd.in/g-u7aRs5

Great read in the Financial Times about Gen Z and Sport. It's well worth a read! The main premise behind the article is simple - Take your sports to where they are.

The Unifying Power of Sport: More Than Just a Game As we find ourselves amidst another thrilling cricket season, it's impossible not to reflect on the profound impact such sporting events have on our lives. Beyond the boundaries of the field, these tournaments weave themselves into the fabric of our daily existence, transforming ordinary moments into memories that linger for years. In a world where the pace of life seems ever-increasing, these tournaments offer a rare opportunity for pause and connection. They remind us of the joy found in communal experiences, bringing friends, families, and even strangers together in shared anticipation and celebration. Whether it's gathering around a television screen, cheering in a packed stadium, or engaging in animated discussions on social platforms, each moment is a testament to the unifying power of sport. This phenomenon extends far beyond the realm of entertainment. It is a testament to the emotional, social, and even economic impact that such events can have. They foster a sense of belonging, ignite passions, and even provide a platform for meaningful conversations on teamwork, perseverance, and excellence. As a marketing professional, I've always been fascinated by the ability of sports to create a universal language—one that transcends cultural, geographic, and linguistic barriers. The strategic brand engagements and storytelling opportunities that arise during these times are unparalleled, allowing brands to connect with audiences in genuinely authentic ways. But, at its core, the magic of a cricket tournament or any major sporting event lies in its ability to bring us together, to make our lives more happening. It reminds us of the importance of pausing to appreciate the moment, to celebrate achievements, and to embrace the sheer joy of being part of something bigger than ourselves. So, as we immerse ourselves in the excitement of the game, let's cherish these moments of unity and joy. Let's make memories that will warm our hearts for years to come, proving once again that sports are indeed more than just a game. #Cricket #SportsMarketing #BrandEngagement #Community #TeamSpirit 😃

In the fast-paced world of sports business, success hinges on more than just passion for the game—it's about understanding the intricate dynamics of the industry and navigating them with professionalism and foresight. 𝙃𝙚𝙧𝙚’𝙨 𝙖 𝙗𝙧𝙚𝙖𝙠𝙙𝙤𝙬𝙣 𝙤𝙛 𝙩𝙝𝙚 𝙚𝙨𝙨𝙚𝙣𝙩𝙞𝙖𝙡 𝙙𝙤𝙨 𝙖𝙣𝙙 𝙙𝙤𝙣’𝙩𝙨 𝙩𝙝𝙖𝙩 𝙚𝙫𝙚𝙧𝙮 𝙨𝙥𝙤𝙧𝙩𝙨 𝙞𝙣𝙙𝙪𝙨𝙩𝙧𝙮 𝙥𝙧𝙤𝙛𝙚𝙨𝙨𝙞𝙤𝙣𝙖𝙡 𝙨𝙝𝙤𝙪𝙡𝙙 𝙧𝙚𝙢𝙚𝙢𝙗𝙚𝙧 𝙩𝙤 𝙩𝙝𝙧𝙞𝙫𝙚 𝙞𝙣 𝙩𝙝𝙞𝙨 𝙘𝙤𝙢𝙥𝙚𝙩𝙞𝙩𝙞𝙫𝙚 𝙛𝙞𝙚𝙡𝙙. 𝐃𝐨'𝐬 𝐚𝐧𝐝 𝐃𝐨𝐧’𝐭𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐒𝐩𝐨𝐫𝐭𝐬 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐃𝐨'𝐬: 1️⃣ 𝐁𝐮𝐢𝐥𝐝 𝐆𝐞𝐧𝐮𝐢𝐧𝐞 𝐑𝐞𝐥𝐚𝐭𝐢𝐨𝐧𝐬𝐡𝐢𝐩𝐬: Networking is key in sports. Focus on creating authentic connections rather than transactional ones. Relationships built on trust and mutual respect will open more doors. 2️⃣ 𝐒𝐭𝐚𝐲 𝐈𝐧𝐟𝐨𝐫𝐦𝐞𝐝: The sports industry is dynamic. Keep up with trends, news, and emerging technologies to remain relevant and innovative in your approach. 3️⃣ 𝐏𝐫𝐢𝐨𝐫𝐢𝐭𝐢𝐳𝐞 𝐈𝐧𝐭𝐞𝐠𝐫𝐢𝐭𝐲: Transparency and ethical conduct are non-negotiable. Always act with integrity in negotiations, partnerships, or dealing with athletes and teams. 4️⃣ 𝐃𝐢𝐯𝐞𝐫𝐬𝐢𝐟𝐲 𝐘𝐨𝐮𝐫 𝐒𝐤𝐢𝐥𝐥𝐬𝐞𝐭: The industry is multifaceted. Gain experience across various domains like marketing, sponsorship, event management, and digital media to make yourself more versatile. 5️⃣ 𝐀𝐝𝐚𝐩𝐭 𝐭𝐨 𝐂𝐡𝐚𝐧𝐠𝐞: Sports are constantly evolving. Be open to new ideas, platforms, and ways of engaging fans. Flexibility is a strength in this industry. 𝐃𝐨𝐧’𝐭𝐬: 1️⃣ 𝐀𝐯𝐨𝐢𝐝 𝐂𝐨𝐦𝐩𝐥𝐚𝐜𝐞𝐧𝐜𝐲: The sports industry is highly competitive. Don’t rest on past successes—continuously seek opportunities for growth and improvement. 2️⃣ 𝐃𝐨𝐧’𝐭 𝐍𝐞𝐠𝐥𝐞𝐜𝐭 𝐘𝐨𝐮𝐫 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥 𝐁𝐫𝐚𝐧𝐝: Your reputation matters. Be mindful of your online presence and how you’re perceived in the industry. 3️⃣ 𝐀𝐯𝐨𝐢𝐝 𝐒𝐡𝐨𝐫𝐭-𝐓𝐞𝐫𝐦 𝐓𝐡𝐢𝐧𝐤𝐢𝐧𝐠: Focus on long-term goals and sustainable growth rather than quick wins. Short-term strategies might yield immediate results but can harm your long-term success. 4️⃣ 𝐃𝐨𝐧’𝐭 𝐁𝐮𝐫𝐧 𝐁𝐫𝐢𝐝𝐠𝐞𝐬: The sports world is small, and word travels fast. Always maintain professionalism, even in difficult situations, to ensure you leave every interaction on good terms. By adhering to these principles, you’ll be well-positioned to succeed and make a lasting impact in the sports industry. [Follow Constant Sports for more sports business-related content] 𝙎𝙪𝙗𝙨𝙘𝙧𝙞𝙗𝙚:https://lnkd.in/g-JkV4VQ 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲:https://lnkd.in/gx8rP7DQ #sports #sportsbusiness #sportsmarketing #sportsmanagement #sportstech #sportsnews #sportsmoney #career #sportscareer #sportstrends

The final report from Congress to study the U.S. Olympic and Paralympic Movement is out. The Aspen Institute of Sports & Society says "The group took a home run swing. It hit a broken-bat double. Broken bat, because not everything connects. A double, because it sets up a chance to score." Here are the 5⃣ key points of the report: 1 Amateur Sports Act needs updating 2 Youth sport needs more investment 3 Get serious about Safesport 4 Develop a national plan to improve coaching 5 Create greater transparency and accountability Read @AspenInstSports summary and critique here: https://lnkd.in/gQwyeats

Latest Blog Update ✅: Effective Promotion Tips for School Sports Events Organising a school sports event is only half the battle. Effective promotion is key to ensuring full participation from students, parents, and the community. Discover essential strategies to make your next event a success! Read the full blog here: https://lnkd.in/dm-nKs44 #schoolsports #schoolevents #schoollettings Incensu

Seeing academic papers that back your inherent feeling/thoughts/experience to reinforce your work is great BUT more importantly it shares with you thoughts and avenues for your mind to roll down that you may not have considered before. Rochelle Eime et al. in their latest publication titled "The motivations to play organised club-based sport in Australia" has done that for me today. I particularly liked the results showing that those who participate more in sport, want to keep doing more! For me it reinforces the need for everyone to get a good, consistent dose of sport early on in their lives so the act of participating and being active is not a barrier in itself (harder to start the older you get). Findings like these combined with the Play Well Strategy from the Australian Sports Commission gives me optimism that we can turn around these declining physical activity numbers if we're focused on people having positive sport experiences that suit their needs. Well done Rochelle, Jack, Melanie, Aurelie, Hans and Christopher on the publication! https://lnkd.in/e-v6ZbXJ