Steve Barrett’s Post

Communications can be an organization’s superpower. In this article, my colleagues Dana Maor, David Honigmann, James Naylor and Eric Sherman share five ways leaders can inspire, engage, and unlock the full potential of their teams.

As a leader, your employees are your most valuable resource. But poor communication between leaders and staff can lead to employee turnover. Diane Schwartz offers five ways you can improve communication to attract and retain your top talent, via Fast Company: https://lnkd.in/eBcVrkiV #communication #employeeretention #jobs #employeeengagement #leadership

Do you struggle when it comes to communicating with your people? Communications are so often the things that we hear people complain about when we ask them what can be improved in their workplaces. The good news is that that is one of our strengths. Just another way that we help PEOPLE in BUSINESS with PEOPLE BUSINESS. #ridgelinehr #peoplebusiness #communications

This right here. And I am seeing this reflected in the hiring market right now. The bulk of my search work is rooted in executive-level internal communications leadership and my prediction is there is no slowing that down. Employees are asking for more transparency and authenticity, the social political climate is ever changing and companies need to be successful in navigating it. Organizations who are committed to staving off the churn and building a true retention strategy understand the value of finding the right senior leader for the work. #internalcommunications #retention

According to Gallup’s most recent report on employee engagement, “the role of manager has never been more challenging.” If you’re feeling burned out, disengaged, or unsure how to lead effectively and authentically in this new hybrid and remote workplace, we can help. Contact us at www.experiencecounts.us, and make sure you get a copy of “Just Be REAL: A Manager’s Field Guide to Making Work Count for Employees and Companies.” https://loom.ly/1zRcFYY #managers #leadership #experiencecounts

Bringing your ‘whole self’ to work: outdated rhetoric or solution to advertising’s talent crisis?   The notion of bringing your ‘whole self’ to work is currently getting a bad rap, with critics saying it encourages ‘oversharing overload’.   In this piece for Campaign UK, I argue the benefits of instilling a “whole self” culture at work far outweigh any negatives, and incorporating this approach into ad agency culture and leadership could help the industry tackle its talent crisis.   Journeying back to the research origins of the trend in the 1990’s and considering the relationship between whole self culture and authentic leadership, you can see how putting these behaviours into practice not only builds meaningful connections at work, but translates into principles that forge enduring agency-client partnerships and create deeper relationships between brands and their consumers.   If leaders focus more on enabling everyone to bring their whole selves to work, we can improve retention and performance – and contribute towards futureproofing the industry in the process. Many thanks for publishing Matt Barker 🙏.   https://lnkd.in/gBGh9_f9   #workculture #authenticity #leadership

I’ve spoken with many internal comms leaders in 2024, there’s been one common thread. 🤔 The role has matured into one that facilitates conversation, that listens to employees. No surprise there. After all, giving employees a voice does more than improve company culture. It also builds trust and ownership. 74% of employees report they are more effective at their job when they feel heard. It’s time to open up to personal, authentic, two-way dialogue. Love that Workvivo gives leadership a tool to engage and communicate with employees. #HR #EmployeeExperience #InternalComms

Marketing professionals have long understood the power of social media to shape perceptions, drive engagement, reach new audiences, and forge deeper connections. But what about your company’s leadership team? It's time for them to get on board too! Employees are expecting their leaders to have an active social media presence. If your leadership team is hesitant, here are five reasons why they should start posting: 1. Builds transparency and authenticity 2. Boosts your recruitment campaigns 3. Creates stronger employee engagement 4. Brings thought leadership to the organization 5. Engages new audiences Don't miss out on the benefits of having your leaders present on social media, let us help your team get started on relevant platforms. #socialmedia #leadership #employeeengagement #executivepresence

I’ve spoken with many internal comms leaders in 2024, there’s been one common thread. 🤔 The role has matured into one that facilitates conversation, that listens to employees. No surprise there. After all, giving employees a voice does more than improve company culture. It also builds trust and ownership. 74% of employees report they are more effective at their job when they feel heard. It’s time to open up to personal, authentic, two-way dialogue. Love that Workvivo gives leadership a tool to engage and communicate with employees. #HR #EmployeeExperience #InternalComms

How do you learn in your work? This week, I've had the opportunity to interview fantastic individuals, professionals, and experts in their respective fields on the topic of employer branding. Many times during each conversation, I've thought about how fortunate I am to have these talented individuals talk with me and enhance my understanding. Big thanks! 🙌 Every employer branding conversation brought up something new for me that I plan to utilize in one way or another in my practical work. ❓ How do you learn new things in your practical work? ❓ How do you integrate what you've learned into your daily routine? ❓ What or who teaches you? #EmployerBranding #EmployeeExperience #communication #HR #leadership #CommsWithPia