Steven R. Power’s Post

Digital Marketing Unleashed: Boost Your Brand Online 1. Advertising Products: Captivate Your Audience Why settle for ordinary when you can dazzle? Google Ads: Your ticket to prime real estate on search engine results pages Bid on keywords, create compelling ads, and watch your visibility soar. Social Media Ads: Targeted, engaging, and shareable. Reach your ideal audience on platforms like Facebook, Instagram, and LinkedIn. Display Ads: Banner ads that dance across websites. Be eye-catching, relevant, and unmissable. Video Ads: Tell your story in motion. YouTube and other video platforms await your creative genius. 2. SEO (Search Engine Optimization): The Art of Visibility Unlock the power of organic search: Keyword Research: Unearth the magic words your audience types into Google. Sprinkle them across your content. On-Page Optimization: Meta tags, headings, and content structure matter. Optimize for both humans and search engines. Backlinks: Quality over quantity. Build authoritative links to your site. 3. Content Marketing: Words That Weave Wonders Content is king (and queen): Blogs: Share knowledge, entertain, and establish authority. Blogging is your secret weapon. Infographics: Visual storytelling at its finest. Condense complex info into bite-sized graphics. Email Newsletters: Direct communication with your tribe. Nurture relationships and drive action. 4. Social Media Magic: Where Trends Take Flight Be social, not silent: Facebook: The OG. Connect with billions of users. Run ads, engage, and build a community. Instagram: Visual paradise. Showcase your brand through stunning images and stories. LinkedIn: B2B goldmine. Network, share insights, and conquer the professional realm. 5. Analytics: Data-Driven Decisions Numbers don’t lie: Google Analytics: Dive into data. Understand user behavior, track conversions, and optimize. https://lnkd.in/eER_ShTR Conclusion Dear marketer, the digital playground awaits. Mix and match these strategies, adapt, and watch your brand flourish. Remember, it’s not just about products; it’s about connecting with hearts and minds. So go forth, create campaigns that resonate, and let your pixels paint success! Disclaimer: No bananas were harmed during the creation of this digital marketing guide. 🍌😉 Connect with us on Bel Air Marketing, Marketing, and MarketRite. 1: Bel Air Marketing - Your digital marketing partner in Jacksonville.:Marketing - Connecting local businesses with their audience. 3: MarketRite - Targeted social media ads for increased sales.

Iyer Premkumar on why GOZOOP bets big on the middle-east market Read here: https://lnkd.in/dPRbidK6 Iyer Premkumar | HAWK (Gozoop Group) 🖊 BF FIROS #ORM #middleeast #marketing #globallandscape #essential #leadingbrands #customer  #Adgully

😇𝐓𝐡𝐢𝐬 𝐢𝐬 𝐠𝐨𝐢𝐧𝐠 𝐭𝐨 𝐛𝐞 𝐚 𝐥𝐨𝐧𝐠 𝐨𝐧𝐞, 𝐛𝐮𝐭 𝐢𝐭 𝐢𝐬 𝐫𝐞𝐚𝐥𝐥𝐲 𝐰𝐨𝐫𝐭𝐡 𝐢𝐭: Yotpo 𝐢𝐬 𝐝𝐨𝐢𝐧𝐠 𝐋𝐀. 😇 Asaf (our COO) and I just finished an amazing week in LA, meeting some of our top current and future customers and agency partners. I cannot emphasize enough the amount of learning we had and the pages of notes we took on product roadmap, marketing ideas, how to make sure our agency program is the best there is, market understanding, and eventually meeting amazing entrepreneurs in their journey building in eCommerce. We started the week meeting the amazing team from Barefoot Dreams, Inc., who are just launching such an exciting loyalty program (kudos to Kristen and Jamie)! The fabric of their robes is unbelievable; buy it for someone you love. Robbie, you had a huge impact on their ability to launch on time, kudos man. Then we had such an inspiring meeting with Sammy (thank you Sara, the rooftop was amazing as well). I think your insights are going to define a big portion of our email and agency roadmap for the next 12 months. I still cannot believe I was so impressed by someone who named his agency after his cat, I hate cats. 🐈 ❌ Tuesday morning, we met with the one-man show of Saie, John Perasco, one of the most amazing human beings, and we geeked out on the amazing options we are building together when you combine loyalty and subscription solutions on the same data platform. We are going to make a massive impact with this combo, and I'm so excited about it. It made us so happy to hear how he speaks about Anna Lesser—you are having a huge impact. Right after, meeting with Thomas and the rest of the PACSUN team was all about our AI innovation in reviews and how our insights product can level up their merchandising. Then, unfortunately, the LA traffic hit, and we got just on time to meet the amazing Murad UK team. Seeing what Soo, Lisa, and the rest of the team are doing is awesome. Besides being the nicest person I probably met, Soo gave us some great feedback and product ideas we are going to implement. We came out so excited about the future of this partnership. Justin, you should have heard the compliments Soo gave you. Tuesday continued with meeting the lean and mean team of Milani Cosmetics. It's amazing to see how a small team, with the command of Jeremy, can make so much happen in retail, Amazon, and DTC. We are going to bring in an agency to unlock some DTC growth for the 2nd half of the year. Oh, and the dogs were amazing—next time, I am bringing Charlie! 🐶 Diego really looking forward to start workin together.

Marketing strategies are ever evolving in our fast paced world, and when marketing giants like McDonalds change their tactics, its best to take notes. See how their tactics can be used by your business to drive sales: https://lnkd.in/gEiRmhSv #digitalmarketing #marketingstrategy #marketingtips #marketing101 #marketingtactics #mcdonalds #success #cardellmedia

Bad Marketing Advice in Action (and What We Can Learn) #commercewise. Share your thoughts about this. Upgrading your Brand New Adventure with @Commercewise. Let Commercewise bring this thoughts & ideas to your team, Book Dr. Tony Astro at www.commercewise.us.

3 Ways To Improve Any Ad in Minutes #commercewise. Share your thoughts about this. Upgrading your Brand New Adventure with @Commercewise. Let Commercewise bring this thoughts & ideas to your team, Book Dr. Tony Astro at www.commercewise.us.

Diving Deep Into Marketing in Financial Services (My Takeaways) #commercewise. Share your thoughts about this. Upgrading your Brand New Adventure with @Commercewise. Let Commercewise bring this thoughts & ideas to your team, Book Dr. Tony Astro at www.commercewise.us.

Bad Marketing Advice in Action (and What We Can Learn) #commercewise. Share your thoughts about this. Upgrading your Brand New Adventure with @Commercewise. Let Commercewise bring this thoughts & ideas to your team, Book Dr. Tony Astro at www.commercewise.us.

I've spent this week diving into the customer journey of popular 8-figure brands. I still haven't found one that is great. Yet this is the most important part of ecommerce? Take YoungLA for example. Pretend you're a first time visitor. - Pop up form offering 15% off, great - Continue? What for? - Oh, I need to give my SMS too. Annoying - What if I don't give SMS, will I still get the code? - Alright fine, I'll give SMS From there, you need to double opt in to SMS. Standard procedure, that's fine. BUT, you also need to double opt in to email. So now to get my code, I've gone through 2x pop up form steps, confirmed my SMS opt in, and confirmed my email opt in. Then after all that I FINALLY get my code over SMS. But no welcome email. How do you think this long winded journey will impact conversion? Probably quite a bit. Lucky for youngla they have an extremely strong customer base backed by big personal brands But they really need to clean this up!

🌟 Great strategy from BÉIS and Shay Mitchell's playbook and worth taking notes from @MarketingBrew! They're absolutely killing it with their product as a service mindset, and here's how they're scaling up while keeping their customers at the heart of everything: 👂 Listening closely at the social level led to the genius idea of Béis wash to clean people's bags, solving a real problem for their community. 💼 Sales got in on the action with a corresponding promotion, making sure everyone knew about this game-changing addition to their product line. 🏬 Transitioning seamlessly from D2C to brick and mortar pop-ups, they're meeting their customers wherever they are and making their presence felt. 🏨 Recognizing where their products are used most (hello, Motels/Hotels!), they've smartly established their presence there, ensuring they're where their customers need them. 🤝 Plus, they've seamlessly plugged into their Customer Care Team and the Partnerships Team, making sure every department is on the same page and working towards those ambitious goals. 🎯 Marketing is the glue that binds it all together, collaborating with each department to ensure they're not just hitting targets but smashing through them! Major kudos to the Béis team and Shay Mitchell for their strategic approach to growth and customer care. Who else is feeling inspired? 🚀 #BusinessGoals #CustomerFirst #InnovationInProgress #mtgs #MarketingBrew https://lnkd.in/gCRcPHDV