SuperBrand.LA reposted this
Thanks to Rob Rast and the team for trusting us with this awesome rebrand for Superhuman Bikes -- we were stoked to collab on such a fun project. Always love working with big thinkers and innovators in spaces like #transportation, #tech, and #dtc. On to the next! 🌟 🚀
Nothing better than when passion and craft unite when working with new clients 🚀🙌🏼 In 2020, FLX bike raised $13m on Indiegogo for their highly acclaimed Baby Maker. Fast forward a few years, and the products had expanded to include a number of different styles of ebikes and electric skateboards. They wanted to rebrand under a new name and brand story that encompassed the energy behind it all, so we were thrilled when they came to SuperBrand.LA to make it happen. As avid adventurers and adrenaline junkies ourselves, it was a blast bringing the #brand to life and creating a #brandexperience that reflected the #values and the #vision behind Superhuman Bikes. Here’s a little #bts of the process, brand book and style guide behind the final product 🤩💫
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