Susan Grossweiler’s Post

𝐖𝐡𝐚𝐭 𝐝𝐨 𝐲𝐨𝐮 𝐡𝐚𝐯𝐞 𝐭𝐨 𝐥𝐨𝐬𝐞...? Last week, I announced the pre-launch of VS Pro, a membership offering for sports tech founders and builders. 𝐖𝐡𝐚𝐭 𝐝𝐨 𝐲𝐨𝐮 𝐠𝐞𝐭? • Industry databases & reports • Access to private community & live calls w/ sports biz leaders • Discounts on partner products & events 𝐓𝐡𝐞 𝐩𝐫𝐢𝐜𝐞? We plan to charge $500 per year once we launch. That's right around $1.38 per day which is 1/2 the price of a cup of coffee. But for you, we’re charging a discounted fee of $250 for yearly access to all of the above. 𝐓𝐡𝐞 𝐛𝐞𝐬𝐭 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐚𝐥𝐥? If you hate it, we have a 30-day money-back guarantee. No questions asked. So all upside and very little risk. But there are only 22 slots left, so you have to act fast. Interested?👇 #sportstech #sportsbusiness #linkedinsports https://lnkd.in/etDFejJ7.

So you might have noticed that The Hype Report is now Vetted Sports. Here’s the thinking process behind the change… 𝐓𝐡𝐞 𝐰𝐡𝐲? The sports tech market is slated to reach $100 billion by 2030 in some reports (and that might be lowballing it depending on what you consider sports tech). In any regard, I believe the market is going to explode over the next several years and that means more news, more companies, and more interest. By publishing a single newsletter once a week, the upside was limited. Limited in terms of the content that could be created and value provided. Limited in the products and ideas that could be distributed as well. The Hype Report was a baseline for a bigger vision. Vetted Sports is not a rebrand. It’s an evolution. 𝐎𝐤𝐚𝐲 𝐬𝐨... 𝐰𝐡𝐚𝐭’𝐬 𝐧𝐞𝐱𝐭? In short, we’re building TechCrunch for Sports. Vetted Sports will be the home for sports tech startups and investment news. This means: • More interview-based content • More industry deep dives • More overall sports tech coverage • More content contributors The mission is to create a more connected, organized, and transparent sports tech industry. We want to bring together sports tech founders, investors, executives, and professionals in one space. Vetted Sports is positioned to help you build your network, stay up to date with trends, and receive exclusive insights you need to understand the industry better. With all this being said, I'm always looking for: • Founders who want to tell their stories • Investors who want to provide exclusive insights • Contributors who want to create content Innovation requires collaboration, ideation, and implementation and we want to be at the forefront of what's happening in and around this industry. Check out the new website here ➡️ www.vettedsports.com #sportstechnology #sportsbusiness #sportsindustry

From feed to feedback – have your say with Kickoff. This is one of the most valuable parts of Kickoff. Whenever you check-in, you can leave a review of your experience at the stadium and the match. You can rate your experience specifically for the stadium and match you attended – keep in mind that rating the match is optional. The Feedback feature gives you a direct line to share your needs and opinions. Got a suggestion for your team? Ideas to enhance the fan experience? Thoughts about the stadium? This is where you can share it all. Every time you check in at a match and stadium, you have the chance to share your overall experience. But it’s more than just leaving a review. It’s about making a difference and improving things together. Your feedback can really shape how things happen, making the football community stronger and more connected. Your insights can spark changes that improve the game for everyone. Use it to make a positive impact. Soooooon!

WARNING - Here's another "look to sports for ways to grow YOUR business" post. In this case it's a JohnWallStreet.com blog, Sports Properties Should Focus on Core Fan Base to Maximize Revenues". “...Extracting more from the core fan base is the most efficient way to grow the top line,” Swaisgood said. Those individuals “have self-selected. They’re choosing what they like with their wallet. Getting them to do more of that is an easier sell, and there’s much more money behind it, than trying to convince someone to like something they’ve known about their whole life and have chosen to ignore.” Not often, as Phillies and Dodgers fans, will we say, "Look to the New York Mets for a successful model". The author goes on to say: "That does not mean sports properties should ignore individuals on the periphery of fandom. Just don’t invest significant time or resources in to attracting them." In #FinServEcosystem terms - spending more resources connecting with your A and A++ clients (client events are a great way), has a better return than finding, educating and converting prospects. What are your thoughts? #ROM #FinServEvents #FinServEcosystem

As referenced in this morning’s Front Office Sports newsletter with StubHub, the leading indicators around women’s sports are off the charts. And continued expansion in leagues like the WNBA (Women's National Basketball Association) and National Women's Soccer League (NWSL) is only going to drive everything into a whole new stratosphere. Expansion means… More roster spots. More stars. More highlights. More jobs. More front office talent. More markets. More media coverage. More fans. More games. More rivalries. More inventory. More revenue. More significance. More influence. More fun. 📈📈📈

We're actively seeking exceptional collaboration opportunities with forward-thinking brands for our Weekly Jackpot Draw Prizes! 📻✨ At Lasho Gaming, we champion the strength of partnerships and aspire to make our upcoming events extraordinary by teaming up with brands that share our enthusiasm for innovation and community involvement. 🤝 Why Collaborate with Us? - Amplify your brand presence: Unite with us to craft an enticing jackpot draw that captivates both your audience and ours. - Extend your outreach: Harness the combined strength of our networks to achieve new levels of visibility and engagement with a wider audience. - Reciprocal Advantages: Let's delve into tailoring this partnership to ensure shared success and contentment. 📢 What We Seek: Whether you're a tech trailblazer, a lifestyle label, or a local enterprise, we're open to exploring partnerships that resonate with our audience. From cutting-edge gadgets to exclusive experiences, we're intrigued by prizes that will enhance the thrill of our Radio Draws. Let's forge a collaborative venture that brings enduring excitement to our community! #PartnershipOpportunity #Collaboration #RadioDraws #BrandPartnerships #CommunityEngagement #InnovationInRadio

In the latest issue of The Sports Life, I reflect on my return to my hometown of Minneapolis after a decade in New York City, and how I was able to build a business network through basketball by launching Ultimate Hoops. One approach I encourage sports enthusiasts who want to start and grow a diverse professional network is to start their own recreational sports league, merging their passion for sports with community-building. - Alan Arlt https://lnkd.in/g6QA7Zqb #sports #networking

Quick Hits The NCAA March Madness men’s and women’s college basketball tournaments can be a distraction for employees that harms overall productivity. The rise of online sports betting has the potential to further increase the distraction of March Madness and raise concerns with gambling regulations and employer policies. From office pools to streaming games at […] https://lnkd.in/dw5t6E-q www.Cyprus-CEO.com #CEO #business #management #marketing #tech #AI #legal #money

Today, I am thrilled to announce Sportsmith Premium, a big step in our ongoing journey to revolutionise the sports performance industry. As the Founder and Director of Sportsmith, my vision has always been centered on two fundamental pillars: accessibility of knowledge and fair compensation for expertise. With Sportsmith Premium, we are taking a significant leap towards realising these goals. From setting up the Pacey Performance Podcast in 2013, my mission has been to make high-quality knowledge and experiences widely accessible to practitioners across the globe. We understand that the sports performance industry thrives on the exchange of ideas, innovations, and practices. However, the challenge has often been in creating a platform where this exchange is not only seamless but also respects the value of the contributions made by experts in the field. Sportsmith Premium is our answer to this challenge. Through high quality editorials, expert presentations toolkits and guides, Q&As with industry's best and our unique salary calculator, it represents a high-quality experience for those serious about advancing in the world of sports performance. This platform is designed to offer a more in-depth and enriching experience and an opportunity to delve deeper, guided by the best in the field. This community is not just a resource; it’s a movement towards elevating the standards and expectations within the industry. Sportsmith Premium is not just a service; it's a statement. It's a statement that knowledge is valuable, expertise should be rewarded, and quality matters. This month we are delighted to feature amazing content from Lester Spellman, Jack Christopher, Joey Guarascio, Jake Gillies, Sean Cumming, Ken Clark, Seth O'Neill, Nick Shedd, Cory Schlesinger, Alan Murdoch + more. And a huge shout out to Michael Clarkson for his expert help, guidance and mentorship along the way. Check out what Sportsmith Premium is all about 👇🏼 sportsmith.co/premium

🚀 Industry Spotlight: Online Video Competitions! A recent article underscores the journey of Joe's Kansas City BBQ, highlighting the efficacy of competitions in driving success. This is a monumental case that mirrors trends in our online video competition landscape, particularly for platforms like Competes TV. Key takeaway: Winning competitions can significantly boost brand visibility and credibility while fostering community engagement and sustaining quality. How are you leveraging competitions for brand growth? Let's discuss! #OnlineCompetitions #BrandStrategy #CompetesTV 👇Share your thoughts!