The NFL has done an exceptional job at leveraging esports, gambling, and fantasy to its roster. But will American readers believe the NFL is under attack? Maybe. Norm O'Reilly, T1’s partner consultant, and Rick Burton, co-authors of the book: Business the NHL Way discuss exploring future challenges and potential threats for the NFL. Read the full article 👇 #T1Agency #Sponsorship #thoughtleadership
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🌭 Thrilled to announce that our Schneiders Meets Schneider Contest is officially live! 🌭 We’ve been hard at work supporting our clients at Schneiders with the creative development of this contest, along with a partnership with Davis Schneider. From contest details to producing short videos that will roll out on social media over the next few weeks, it’s been an exciting journey. A huge thank you to our incredible team for their dedication: Rosa Tang, Owen Gazel, Allysa Pappas, Claire McArthur, Minda Peralta, Adam Elijah, And shira kirsh. Check out the contest at https://lnkd.in/gKtunP7K and stay tuned for more! #SchneidersMeetsSchneider #T1Agency
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📣 Introducing Nate Hershenfeld, Account Supervisor for T1 FUTBOL 📣 Nate has been with T1 FUTBOL for just over 2 years, following with 15 years in professional sports marketing, having spent time with national broadcasters & top teams. While in school at TMU’s Radio & Television Arts program in 2010, Nate had already been working with Toronto FC in their early seasons for his first paid gig in sports. After graduation, he moved on to production & marketing roles with TSN and Sportsnet, including a key role in the Rogers Sports & NHL partnership teams, before returning to MLSE where he was able to accomplish a key career goal: a championship ring with his name on it, thanks to Toronto FC’s 2017 treble winning season. Switching sides, Nate joined the Canadian Premier League, the country’s first FIFA sanctioned league. Helping build a club from the ground up, he lead a team through a complete rebrand (York9 to York United) and wore every hat you can imagine in a start-up professional side. Now at T1 FUTBOL, Nate is dedicated to continuing to grow the game, and helping our clients be a part of that journey everywhere possible. #T1Agency #BrandActivation #MarketingAgency #SportsMarketing
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That's a wrap on our activation for Cadbury, Oreo, and Ritz at Canada House for the 2024 Paris Olympics! 🥇 Our mission? To create Gold Medal Moments—from the podium to unforgettable highlights throughout the Games. Attendees had the chance to connect with Team Canada, personalize their player cards, and take home their favourite snacks to keep the Olympic spirit alive. It’s been an incredible journey from concept to execution! What was your favourite Olympic moment? Let us know in the comments! Client: Mondelez Canada Inc. Accounts: Catherine Mass, Paul Costello, Tolu (Naomi) Magek Production Team: Matt Leroux, Erik Dobrowolsky Creative: Adam Elijah, shira kirsh, Minda Peralta #Olympics2024 #TeamCanada #Paris2024 #GoldMedalMoments #CadburyCanada #OreoCanada #RitzCanada #CanadaHouse #SportsMarketing #EventActivation
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T1's Mark Harrison took the stage at Grow Cycling Foundation's #Aspire2024 conference recently in Squamish, BC during Crankworx. The panel discussed the power of partnerships and trust. Emma Linsley covered the event for Pinkbike, quoting Mark's sound advice in the full event report linked below. #SponsorshipMarketing #BuildingCommunity MH3 Collective SponsorshipX https://lnkd.in/gMSxEAiT
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Full-stack sponsorship on a global stage with SponsorshipX and Mark Harrison #Strategy #Activation #Amplification
The Activation Games are Underway in Paris! #fullstacksponsorship #strategy #activation #amplification #Paris2024 The Coca-Cola Company Allianz Visa Mark Harrison
The Activation Games
SponsorshipX on LinkedIn
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T1’s Norm O'Reilly on location in Paris 🇫🇷 #Sponsorship #SportsMarketing
UNE's Norm O'Reilly studies sports marketing on location at the Olympics
une.edu
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