Aardman, in partnership with TBWA Paris & visual production company Jungler, have created a 30” animated commercial for McDonald's France to promote the McFarmer and McRancher burgers. 🍔 They’ve made a return to restaurants – going head-to-head on McDonald’s menus after a TEN-year absence. Aardman’s concept for the design was an old-fashioned western show, with a theatrical, diorama style and each puppet was meticulously created by the studio's expert team of model makers using high fidelity 3D prints, real fabrics and silicon moulds. 🤠 The stop motion film was directed by Aardman’s Will Studd who said: “It was a pleasure to work with the team at TBWA Paris. I was thrilled to direct their new spot for McDonalds. They say that the perfect slapstick script doesn't exist, but these were a dream to direct and really let us flex our physical comedy muscles.” Read more here: https://lnkd.in/ekiR8Q8i
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