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Last day, best day! 👋👀 We’re getting into the nitty gritty with four breakout tracks. ✔️Track A 💥 The Role of Customer Data in Digital Transformation (MQ Qureshi from Ford Motor Company) 💥 Ok, You’re Compliant… Now What? (Laura Chase from Wheelhouse Digital Marketing Group) 💥 Level Up Your Data Strategy Using the Right Data at the Right Time (Marlowe Geramanis from Braze and Steven Aldrich from Ragnarok, Inc.) ✔️Track B 💥 Leveraging AI for Zero-Party Data Extraction to Drive Strategic CDP Use Cases (Aric Zion and Amanda Johnson, MBA from Zion & Zion) 💥 How Four Seasons Unlocked Revenue and Better CX With Call Center Data (Sara Beresford from Four Seasons Hotels and Resorts and Stacey Watkins from Invoca) 💥 Bridging the Gap: Uniting Marketers and Engineers for Data-driven Success (Brian Goodrich from PENNYMAC) ✔️Track C 💥 Navigating the Pitfalls of Conversion API (#CAPI) Implementation: Strategies for Optimization and Effective Use (Alexandria Silva and John Spencer from Zion & Zion) 💥 A Data-Driven Journey: Navigating the Shift from Product to Customer-Centricity (André Exner from TUI) 💥Mastering Personalized Advertising In a Cookieless World (Jenna Noelle Little, MBA from TikTok, Ryan Coe from Snap Inc., Johanna Kimura from LinkedIn) ✔️Track D 💥 Charting the Course of Future Tealium Innovation (#Tealium’s Bob Page) 💥 AI Use Case Strategy & Architecture (Tealium’s Drew Halsch) 💥What Comes First – Data or Technology? (Tealium’s Sav Khetan) Get times and session details here: https://lnkd.in/gYqjm6us. #DV2024

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