The Insights Family’s Post

Here at Future, we like to conduct regular research across our brands to better understand our audience, in terms of where they sit within the industry, and what brands and products they are using for their roles. This helps shape our content and relationships with our partners. Here are some of the findings we did on our most recent survey on Creative Bloq. Creative Bloq

Want to hear more from Australia's Media Company? Nine Insights gives you the inside scoop on key #announcements, new #opportunities across our unified media platforms, the hot topics on marketers' minds right now, consumer #insights and more. Stay updated on what’s happening within Nine and #subscribe to Nine Insights today: https://lnkd.in/gn2jnsu 

I would greatly appreciate your participation in the survey on digital media consumption. The aim is to gain a deeper understanding of how individuals interact with digital content in today's digital landscape. Your insights will help improve the services and better cater to people's needs and preferences. Form- https://lnkd.in/dvKPB4ii

Deloitte’s 2024 Digital Media Trends report looks at how Gen Z is reshaping media and entertainment.

Our AdEx Benchmark Report is now live! 📊 Key Insights from This Year’s Report: Robust Growth: With an 11.1% growth rate in 2023, Europe's digital ad market isn't just growing; it's outpacing giants like the U.S. Market Leaders: Major players like the UK, Germany, France, Spain, and Italy drove 69% of digital spending. Emerging Trends: With social advertising and video surging by 18.2% and 20.9%, respectively, and podcasts boosting digital audio by a staggering 32.5%, it's clear where the future of adspend lies. 👀 Why This Matters: This isn't just about numbers. We uncovered trends and opportunities for innovation and connection with every data point: https://lnkd.in/d7TRsusG

Want to hear more from Australia's Media Company? Nine Insights gives you the inside scoop on key #announcements, highlighting new opportunities across our unified #media platforms, unpacking the hot topics on marketers' minds right now, diving into consumer #insights, and more. Stay updated on what’s happening within Nine and subscribe to Nine Insights today: https://lnkd.in/gJmtXXye

How do you build a modern consumer specialist media business? 12 insights from the 20 European media businesses I researched in a report for Media Makers Meet. #specialistmedia #consumermedia #innovation https://lnkd.in/e-zvQknX

Highly recommend if you're a biz owner you read this recent report by YouGov. To explore the shifts in the media habits of UK consumers over the last four years and to reveal their attitudes towards advertising.

How to build a modern consumer specialist media business? 12 insights from case studies of 20 European specialist media innovators in a report I researched for Media Makers Meet - Mx3