Thélios’ Post

Never chase after your dreams, as I believe dreams chase us to play a role on the planet and make a significant impact. Time is the most valuable and precious commodity; only time can evaluate and enable us to use every second and hour to become better and better. Eventually, we will become a unique version, incomparable and an indescribable superpower hidden for countless years and tears. Time is a crucial factor, but another universal factor is investing your time to build a path. As we are not yet at the top of the world, empowering and building a life for ourselves is the legacy. Taking a laid-back and slow pace is considered bold steps encompassing a crystal clear vision and mission towards your dreams. Even Celine Dion got up and crawled to bring her best to her global audience. Plans will fall apart if we rush in or if a contingency plan is not thoroughly established. Use your superpower to attract and lead; that's the Law of Attraction to bring the right people around you." We don't chase, but we attract, like Vogue, Louis Vuitton, Prada, Christian Dior Couture, and Hermès. This is the law of attraction on the runway. Dreams are chasing us…💭 #Today #Tomorrow #Superpower #Attraction

The connection between the business of movies and the business of fashion is blurring, and how! Festival de Cannes #Cannes 🎥 What's the connection between the Festival de Cannes, traditionally simply a movie-watching fortnight, and the uptick in fashion? As of 2024, Saint Laurent, under Kering, is heavily investing in film production, co-producing Jacques Audiard's "Emilia Perez" and other films. This represents a shift from traditional product placement to deeper involvement in cinema. The luxury brand aims to connect with consumers through film, leveraging the platform for soft power rather than direct commercial gain, a very non-traditional approach to #marketing. The approach aligns with Kering's long-term investment in cinema, highlighted by its Women in Motion program and acquisition of a stake in Creative Artists Agency (CAA). Historically a showcase for movies, Cannes Film Festival has become an unofficial fashion week with its red carpet and seaside photo ops. Chopard has thus chosen the time to unveil a #hautecouture line, similar to what Versace did last year with a collaboration with Dua Lipa, highlighting the festival as a convergence point for influential figures in the industry. The choice of #Cannes for these premieres reflects a strategic move to leverage the festival's high-profile audience and media coverage. #Fashion #FashionBusiness #CannesFilmFestival #FestivaldeCannes 🔗 Read more in The New York Times. Preview of my alice + olivia overcoat and Saint Laurent jewelry #collaboration in Cannes, shot by The Stylograph for Getty Images.

The Gucci family's decision to partner with Gaumont to create their own series about Aldo Gucci instead of endorsing the House of Gucci film may be a sign of a larger trend in the #luxury industry. More and more luxury brands are turning to #film and #television to connect with their audiences and tell their own stories. We've seen several successful adaptations of fashion stories, including #series about Christian #Dior and Cristóbal #Balenciaga, and a biopic about Karl #Lagerfeld. Luxury Maisons are even getting involved in film production, with Saint Laurent launching its own production company and #LVMH recently announcing the creation of 22 Montaigne Entertainment, a company that will co-develop, co-produce, and co-finance content related to its portfolio of brands. By controlling their own narratives, luxury brands can ensure that their stories are told in a way that is authentic and aligns with their brand values. And by getting involved in film production, they can tap into a new and exciting way to reach a global audience. As luxury fans, we can't wait to see what's next! #CXG #CXGLife #LuxuryMarketing #BrandBuilding #FashionBusiness #ContentMarketing #Storytelling #EntertainmentMarketing https://lnkd.in/dhfit5QU

What an incredible Holiday season ✨ Insanely proud to be apart of this incredible company, and the magic it creates 🌟 #ooh #oohadvertising #ad #advertising #experiential #experientialevents #mediasales #mediarelations #EIUM #toronto #torontoevents #advertisingagency #mediabuying #mediaplanning #mediaplanner #oohmedia #oohmarketing

🌍✨ The Evolution of Marketing: Where Rich History Meets Masterful Design 🎒 ✨Have you ever marveled at how renowned brands ingeniously leverage their rich history to create stunning, innovative designs? From fashion to accessories, these brands have mastered the art of reinvention while paying homage to their storied past. Today, let's explore the captivating world where heritage and creativity intertwine! ✨ Unveiling the Timeless Elegance: World-renowned brands are unrivaled when it comes to capturing the essence of heritage, and nowhere is this more evident than in their bag designs. From fashion houses with decades-long legacies to luxury labels rooted in craftsmanship, these brands understand the power of their iconic creations, which often serve as a canvas for the future. 💡 The Art of Storytelling: Every bag has a story to tell, and heritage brands know how to beautifully articulate their narrative through masterful design. By delving into the archives, they find inspiration in their legacy, while incorporating contemporary elements to speak to today's discerning consumers. The result? A harmonious blend of tradition and innovation, captivating the hearts of fashion enthusiasts worldwide. 🌟 The Magic of Limited Editions: Capitalizing on the timeless appeal of their heritage, brands regularly release limited editions that pay tribute to iconic designs of the past. These highly sought-after pieces become more than just bags; they become symbols of exclusivity and refined taste. This marketing strategy not only generates excitement and buzz but also strengthens the brand's connection with its loyal customer base. 👥 Empowering Consumer Engagement: In this digital era, it's no surprise that brands seize every opportunity to engage with consumers on a personal level. The enchanting stories behind these masterpieces, shared through social media campaigns, runway shows, and targeted events, allow consumers to feel a part of the brand's journey. By involving their audience in the creation process, these brands establish a memorable bond with consumers rooted in shared values and heritage. 🚀 The Future of Heritage: As we look to the future, the power of heritage will continue to shape the marketing strategies of world-renowned brands. By embracing their rich history, these brands will seamlessly navigate evolving consumer preferences while innovating and shaping the fashion industry. The magic lies in striking the perfect balance between nostalgia and contemporary allure, ensuring the brand's legacy carries forward. Let's celebrate the incredible brands that honor their heritage through masterful design, creating timeless pieces that enchant generations to come. 🌟✨ #HeritageMeetsDesign #TimelessElegance #BrandsWithHistory #InnovationInMarketing #MasterfulCreations #FashionHeritage #Gucci

Prada: The Message Is Love. But their powerful collection suggests that Miuccia Prada and Raf Simons aren’t naive enough to believe that love is all you need, writes Tim Blanks. Read More: https://shorturl.at/hoPU6 #LuxuryConnect #LuxuryCruxx

Luxury brands are selling aspiration, not products. A series of raids at Dior and Armani's factories in Italy has exposed the true cost of owning a luxury. Italian prosecutors found Dior paid only ₹4,700 to produce bags retailing for more than ₹200,000! Armani paid contractors ₹8000 per bag for products that sold for over ₹185,000 in stores, according to documents seen by Reuters!  I am not even surprised by this. These luxury brands attract you because of exclusivity and image. The cost price has nothing to do with the quality of the product. Not just this, these bags are often made by undocumented Chinese workers in Italy, who earn as little as 180-300 per hour and live and work in poor conditions. Luxury products are the biggest lie that is being sold to you! Christian Dior Couture, Giorgio Armani #bigbrands #luxury #products