Thélios’ Post

Hermès, the iconic luxury brand, isn't just about high-end products. It's about creating unparalleled experiences and fostering a loyal community. Swipe through to unlock 3 powerful marketing lessons you can apply to your brand! Ready to weave your own brand magic? ✨ Contact us today and unlock your marketing potential! ✨ 📞+918920959049 ✉️[email protected] 🌐www.markeeters.com ___________⁣ . . . . . . . . #marketingtips #luxurybranding #buildacommunity #tellyourstory #experience #hermes #qualityfirst #beunique #marketingdigital #marketingstrategy #marketingagency #digitalmarketingagency #digitalmarketing #hermès #hermesbirkin #marketingideas #marketingconsultant

Lombardo Unveils the Rebrand of European Watch Company! We are thrilled to announce our partnership with European Watch Company, the world's premier watch dealer and curator of the finest timepieces. Our team at Lombardo had the honor of crafting a rebrand that resonates with the essence of excellence and luxury that European Watch Company embodies. Through a meticulous blend of creativity and strategy, we've transformed their visual identity to mirror their unmatched reputation in the industry. Rebranding isn't just about changing logos; it's about capturing a brand's essence and propelling it to new heights. At Lombardo, we approach rebranding with a strategic mindset, understanding that every element – from color palettes to messaging – plays a pivotal role in reshaping perception and fostering growth. The success of a rebranding journey lies in having the right creative team behind it. Lombardo's proven expertise in rebranding luxury businesses ensures a seamless transition while maintaining the core values that make a brand exceptional. With meticulous attention to detail and an unwavering commitment to excellence, we've mastered the art of reinvention. #Lombardo #LuxuryRebrand #Rebranding #LuxuryReimagined #StrategicCreativity https://lnkd.in/eXeE-fhW

#pov You’re a luxury shoe brand and you want a copy that celebrates the refined masculinity of the quintessential gentleman✨ Discover the allure of French luxury and let your charisma shine💫 Embrace the exquisite✨ Discover the art of luxury with @the_luxurynerd and join me on a journey of opulence and bespoke messaging. Become the epitome of your customer’s debonair distinction. #luxurycopywriter #theluxurynerd #timelesselegance #luxurylifestyle #luxurymarketing #luxurybranddesign #contentmarketing #brandmarketing #brandstrategy #brandidentity #contentstrategy #luxuryunleashed

Luxury and premium brands both aim for excellence, but their approaches differ significantly. Luxury whispers exclusivity. Think Hermès handbags or Rolls-Royce cars: limited availability and top-notch craftsmanship create a status symbol. Rich heritage and bespoke service solidify their timeless prestige. Premium shouts innovation for the achiever. Apple and Tesla exemplify this. They offer superior quality and cutting-edge features, making them a step above the ordinary. Their focus is accessibility, not exclusivity. At ADSTRAT BMC we understand the nuances of both luxury and premium branding. We craft targeted strategies that resonate with your audience, whether you aspire to embody the exclusivity of a luxury brand or the innovation and quality of a premium brand. Send us a DM today and discover how we can help elevate your brand to the next level. #ADSTRATBMC #BrandManagement #BrandMangementAgency #BrandMangementInNigeria #BrandIdentity #Premiumbranding #Luxurybranding #Premiumvsluxurybranding

Mastering Luxury Brand Management: Crafting Excellence in a Prestigious World Luxury brand management is an art and science that goes beyond products; it's about creating and nurturing an aura of exclusivity, desirability, and exceptional customer experience. 🌟 Live Example: Rolex Consider the iconic luxury brand, Rolex. They've mastered luxury brand management through: - Heritage and Craftsmanship: Rolex has a rich history dating back to the early 20th century. Their watches are crafted with precision and skill, embodying timeless elegance. - Exclusivity: Rolex carefully controls supply, creating scarcity and enhancing desirability. Not everyone can own a Rolex, making it an aspirational brand. - Brand Consistency: They've maintained consistent quality and design, reinforcing trust and recognition over the decades. - Storytelling: Rolex tells a story of achievement and adventure, associating their watches with moments of accomplishment, like scaling Mount Everest. - Customer Experience: The buying experience at a Rolex boutique is unparalleled, creating a sense of prestige and personal connection. Luxury brand management involves a delicate balance of tradition and innovation, making customers feel they are part of an elite club while staying relevant in a changing world. It's about creating not just products but experiences that resonate with the values and aspirations of the affluent clientele. Share your views on it. Connect for more such insights. #brandmanagement #luxury #brandconsistency #marketing #brand #marketingmanagement #rolex #brandvalue #customerexperience #business #businessinsights #analytics #consistency #businesscasestudies #viral

One more project where we were able to redesign and give a new look to this brand in Milan Italy.

The Challenges of Reviving Struggling Luxury Brands in a Changing Market It's no secret that iconic luxury brands like Gucci, Balenciaga, Burberry, and Salvatore Ferragamo have faced difficulties in recent years due to: ▶ Slowing sales ▶ Changing consumer preferences ▶ Growing dominance of industry giant LVMH Traditional turnaround strategies may no longer be sufficient: ▶ Hiring new creative teams ▶ Investing in advertising ▶ Pulling goods from third-party retailers ▶ LVMH's massive $10.8 billion advertising budget makes it challenging for smaller brands to compete for attention ▶ The luxury market is shifting away from aspirational shoppers, who are more likely to reduce spending during economic downturns ▶ Brands relying on outlet stores to clear unsold inventory face a Catch-22, as this practice can undermine their premium image Before investing in struggling luxury brands, wait for clear signs of a successful turnaround: ▶ Social media buzz ▶ In-store traffic To revive storied brands in the evolving luxury industry, companies need: ▶ Agility ▶ Innovation ▶ Keen understanding of changing consumer preferences The path to a successful turnaround is more challenging than ever, but the rewards can be substantial for those who can navigate it. Thoughts? https://lnkd.in/eK2vr7d5 #luxpreneur #luxurybusiness #luxuryinsights #gucci #burberry --------------------------------------------------------------------- ▶ I'm Elizabeth Solaru founder of the Diversity in Luxury Awards and I love coaching small luxury business owners. ▶ Interested in having me speak at your event? I'm ready to share insights on navigating the luxury market, captivating high-end clientele, and mastering the art of entrepreneurship. ▶ Let's connect! Reach out to me at [email protected] on how I can help you. Stay in the loop by hitting the 🔔 on my profile for all the latest updates and exclusive content.

Had the privilege of discussing luxury marketing and how well-known brands strategically harness human psychology to boost brand allure with Campaign Asia-Pacific! The essential elements include: a) Crafting desirability and exclusivity, b) Precisely orchestrating product availability, and c) Elevating brand image through strategic collaborations. Link to the article: https://lnkd.in/dY6VGgF3 #luxurymarketing #marketingstrategy #brandstrategy #commercestrategy

👜𝐈𝐧 𝐋𝐮𝐱𝐮𝐫𝐲 𝐂𝐑𝐌, 𝐭𝐡𝐞𝐫𝐞 𝐢𝐬 𝐭𝐡𝐞 𝐫𝐮𝐥𝐞𝐛𝐨𝐨𝐤…𝐚𝐧𝐝 𝐭𝐡𝐞𝐫𝐞 𝐢𝐬 𝐇𝐞𝐫𝐦è𝐬. In my CRM world, we’re used to luxury brands courting customers, with sales staff spending time nurturing strong 121 relationships and building trust. But at Hermès, it's the customers who put in the effort. I've seen this first-hand when I was working at the Faubourg Saint-Honoré flagship. While other luxury brands typically entice customers with complimentary gifts, Hermès customers turned things on their head. They didn't just wait passively for gifts; they brought their own to us, the sales staff, hoping we would contact them first when new stock arrived. This isn't merely a quirky anecdote. It’s a powerful demonstration of the magnetic power of the Hermès brand. For competitors, the lesson is clear: craft products and experiences so exclusive that customers will do anything just to get on your list. Any thoughts? Leave them in the comments ⬇️

In the world of luxury, patience is key. 🕰️ Have you ever noticed how luxury brands like Rolls-Royce, Gucci, and Versace advertise their products? Their ads often feature slow, deliberate movements, highlighting every detail. This isn't just a stylistic choice; it's a lesson in business strategy. Luxury brands understand that building wealth and creating elite products requires a slow, methodical approach. Rushing can lead to mistakes and compromise quality. To achieve long-term success and true luxury, we must prioritize efficiency and careful planning over speed. This principle is crucial for any business aiming for the top. 🏆 Focus on crafting your product with the same care and precision as these luxury brands. Highlight the quality and sophistication in every aspect of your brand. By doing so, you'll not only attract discerning customers but also build a reputation for excellence. Remember, in the pursuit of wealth and luxury, slow and steady truly wins the race. 🐢 #BusinessStrategy #LuxuryBrands #WealthBuilding #QualityOverQuantity #EfficientGrowth