Todd Stearn’s Post

Did You Know? "Started off as a small fish in the sea, influencer marketing made a huge leap towards success in the past, today it is all set for a massive 29% growth. Post-pandemic, Social media influencers have become a handy catch for many brands to advertise their products and businesses are making a 4X times ROI on their initial investments. With creative content & ideal brands, the influencers are gearing up towards a new dimensional market value, a win-on-win market, to be precise." #InfluencerMarketing #DigitalMarketing #InfinitySpark #ContentCreation #MarketingTrends

HypeAuditor has recently made a revelation: Global spending on Instagram influencer marketing is going to explode to $19.8 billion this year! This is HUGE news for brands who want to overhaul their marketing strategy. Are you ready to ditch the boring ads and tap into the power of real connections? Let's chat in the comments about how you'll use influencers to skyrocket your brand in 2024. #InfluencerMarketing #InfluencerTakeover

Platform relationships with talent have their ups and downs, regardless of the industry: athletes and their leagues, writers and actors with the studios they work for, and creators and the platforms they post to. All of these relationships need one and other to thrive. However, with headlines like ‘TikTok’s Plot to Use Virtual Influencers for Advertising,’ these relationships are put in flux, creating unnecessary challenges. This could result in more complex future relationships and may even force creators to rethink their content and posting strategies. https://lnkd.in/eD62_V69

In the ongoing debate of influencer versus content creator, the distinction has become clear: influencers are heralded as trendsetters, while content creators are often relegated to the role of trend followers. This tension has ignited a profound journey of self-reflection, prompting us to ponder the intricate ways in which social media molds our digital identities and shapes our perceptions of the world. Check out my blog post https://wix.to/WOq1xIX #socialmedia #chronicallyonline #tiktok #influencer #contentcreator #onlinepersonality

SIU Week 8 of Digital Marketing at College of Business and Analytics This weeks topics: Influencer Marketing Do you know the Top 3 Influencers/Pages we have in Southern Illinois? This week the students research and find out the top 3 on Facebook, Instagram, YouTube, & TikTok. The overall influencer is.....

Influencer marketing is on the rise 👀 A new report found that investing in influencer marketing is rising faster than traditional ads... which if you've been on social the past year, is not all that surprising! What is surprising is the amount of companies still not utilizing influencers! No matter what industry you're in, influencers can work with you - you just might need to be a bit more creative than the typical "GRWM in my ____" content. Read the article and let me know your thoughts ⬇️ https://lnkd.in/eVhjRNuy Pic for tax: How to celebrate Florida law now allowing cocktails to be sold at distilleries ➡️ invite a bunch of local influencers out to try your newly crafted cocktails and let them share as they please with their followers!

The influencer marketing sector has skyrocketed into a billion-dollar industry, drawing interest from both brands and users. Companies engage with social media influencers to boost their brand presence and showcase their products, but what are the best ways to fairly compensate these influencers? 🤔 Which factors should companies evaluate when negotiating payment terms and rates with influencers? Our comprehensive guide covers everything about influencer compensation, creators' fees, and best practices for ensuring fair remuneration 💸 Read the full guide here: https://casthr.co/l/fc

Influencer marketing has gotten a lot of attention lately. There are still big differences in how much different influencers charge. We don't have a standard price yet. Within the same niche, two influencers may charge various amounts, even if they have the same number of followers and engagement. Actually, I agree that there are many reasons for this, such as their ability to influence their audience and the quality of their content. It will help marketers plan and carry out their campaigns with influencers better if the pricing system is clear. It might be possible to solve this problem if platforms like Instagram added ways to show prices of creators, like TikTok does with its creator marketplace. #influencermarketing #creatoreconomy

The creator economy is predicted to reach $52 billion by 2030 📈 With the influencer culture in Malaysia growing fast, there are huge opportunities here for local businesses to market their products in an authentic and creative way! As a creator marketing company, we see an immense potential for business growth with creator marketing. This is not just a trend; it’s the future of tech and business🌟🚀