Topgolf Callaway Brands’ Post

𝗛𝗘𝗬, 𝗪𝗢𝗥𝗟𝗗 – 𝗖𝗢𝗠𝗘 𝗣𝗟𝗔𝗬 𝗔𝗥𝗢𝗨𝗡𝗗! At #Topgolf, we believe in the unlimited power of play, and that’s why we’ve launched a global movement focused on inviting Players around the world to Come Play Around. Whether you want to enjoy a little golf or a little of our “not golf,” we invite you to let loose, have fun and do what you can’t do during a real round 😉   Check out our full TV spot below, and visit our YouTube page to see all of our Come Play Around videos: https://bit.ly/3EdBepf Want to know more about our global movement? Read the full press release here: https://prn.to/3EyMA8K

𝗔𝗹𝗹𝗼𝘄 𝗨𝘀 𝘁𝗼 𝗜𝗻𝘁𝗿𝗼𝗱𝘂𝗰𝗲 𝗬𝗼𝘂 𝘁𝗼 𝘁𝗵𝗲 "𝗛𝗮𝗻𝗱 𝗛𝗲𝗮𝗱 𝗖𝗿𝗲𝘄" ✌️ High-fives, fist bumps, emojis: Just think about how much we turn to hand expressions to show our emotions. 👍 🙌 👏 #Topgolf is tapping into the power of hand expressions in the latest phase of our "Come Play Around" campaign, which launches today and is focused on the joy you feel when you play. We're doing it through a cast of characters known as the "Hand Head Crew," which represent our belief in the power of play and the emotional resonance it makes you feel. (Shoutout to our agency, Anomaly, for their work on this!) Read more about the campaign and how we aim to make the game of golf more accessible, diverse and fun in the interview our Chief Brand Officer Geoff Cottrill did with Jeff Beer from Fast Company: bit.ly/3OSkmea. Find even more details here: https://bit.ly/3KJq5k3.