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Snap Inc. is revolutionizing online shopping with over 422 million daily active users, harnessing the power of influencer marketing. Often perceived as a platform for younger audiences, Snapchat's user base actually spans all age groups, reflecting its broad appeal. Noah Wieseneck, Senior Manager of Partnerships at Snap, emphasizes the transformative role of the camera in fostering connections across generations. Learn how tailored Snapchat influencer marketing campaigns can be a game-changer for brands, enhancing reach and engagement with a diverse audience. Dive into our latest blog post for insightful strategies on leveraging Snapchat for successful influencer campaigns across all generations. Check it out here: https://hubs.la/Q02GZPJV0 #Snapchat #SnapchatPartner #Captiv8 #GenerationalMarketing

Snap Inc. sees Snapchat's potential for sales growth, despite hurdles. But first, consider if Snapchat aligns with your audience. From exclusive deals to influencer partnerships, learn how to maximize your reach and drive engagement. Ready to dive in? Connect with a SCORE mentor for personalized guidance! 💼📈 #SnapchatSales #SalesWithSnapchat #SmallBusinessSales

Captiv8, the #1 Influencer Marketing Platform, is excited to share our official collaboration with Snap Inc. as an API Partner. This alliance is a game-changer, especially for Gen-Z and Millennials, granting marketers access to Snapchat's Creator Discovery API and comprehensive influencer marketing metrics across the platform. But the partnership with Snapchat doesn't stop there. Snap Stars, a select group of Snapchat's creator pool, will have the opportunity to opt in and share even deeper data and metrics. Captiv8 will be able to report on vital insights such as: ✨ Public and Saved Stories ✨ Spotlights ✨ Audience Insights With #Snapchat's impressive 397 million daily active users and over 750 million monthly active users, this integration further underscores Captiv8's dedication to streamlining campaign management across major social platforms. Snapchat reaches over 90% of 13- to 24-year-olds, and over 75% of 13- to 34-year-olds in over 20 countries. These rich data points will help brands and marketers create more effective and hyper-targeted influencer campaigns, ultimately driving better results. Fill out the form to receive exclusive access today! https://hubs.la/Q025-zCY0 #Captiv8Snap #InfluencerMarketing #InfluencerNews #API #SnapInc

Dec is when we started going hard on influencer seeding for this brand. Look at our Amazon sales in Jan: We never mentioned our Amazon anywhere: 1. Influencers post 2. People search our name on Google and Amazon 3. We grow organically You can't ignore the organic effect. #dtcbrands #brandbuilding #seeding #influencermarketing #influencerpartnerships

Research from IZEA identifies the platforms consumers of different ages are most likely to purchase a product after seeing it promoted by an influencer. The data is clear... Amazon is the choice. Across all ages, seven in ten consumers are most likely to purchase a product on Amazon after seeing it promoted by an influencer with those ages 46 to 60 being most likely. #influencers #influencermarketing #amazon #youngadults #genz #millennials #genx #babyboomers #creatormarketing #walmart #productpromotion

A question I tend to get is how did I end up working with creators at Snap. If you want to know the short version then make sure to listen to this episode. Thank you for having me Digital Voices Neve Fear-Smith. #careerstories #creatoreconomy #podcast

It's true... If you're a brand and have been looking for interesting ways to integrate into the digital marketing space, try Snap Inc. More and more brands have been finding success through advertising on the Snap platform. Why? ⭣Let's talk about it ⭣ Word of mouth has been proven to have the greatest track record of conversion when it comes to a product or service. Snapchat has positioned themselves as the only platform that allows influencers to freely and casually share their day to day life in a non curated way. Now let's think about it. Let's say a brand teams up with a creator on a longer term partnership to promote their product through Snapchat. The creator is given full reign to casually implement the product into their daily life and answer questions that their audience might have by simply swiping up on their stories. First off - the disconnect between influencer and audience is MUCH smaller on Snapchat. You constantly see creators interacting with their audience. Second - viewers feel like they are getting a behind the scenes look into someone's life rather than a well edited version of them. Moral of the story, if your brand is looking for an effective way to reach a massive audience through digital marketing - let's connect HG Media Group is here to help! #digitalamarketing #influencermarketing #influencermarketingagency #socialemediamarketing

🔦#CampaignSpotlight 🔦 TikTok has undoubtedly emerged as an ideal platform for brands seeking to connect with Gen Z consumers. But the question remains: How can brands execute influencer marketing campaigns effectively? Dive into our case study, #MyMTVStyle, to discover the strategies that enabled our team to successfully showcase MTV's new Capsule Collection, available at Walmart, to a highly targeted audience. Our success story is underscored by remarkably low CPM rates, a testament to our superb whitelisting strategy. ➡️ https://bit.ly/3LJdez0 And, if you're looking to execute a TikTok campaign, fill out the contact form on our site for tailored insights and strategic counsel. #InfluencerMarketingSuccess