Troy Ruhanen’s Post

At DDB... 💚 We encourage being fearless and taking ideas to unexpected places. We work to foster a healthy creative environment where we support and celebrate brave new ideas. 💚 We know how chaotic life can get – both in and out of the workplace. By setting clear expectations and direction, taking ownership of our work, and communicating for clarity, we work to quiet the chaos. 💚 We celebrate and embrace our differences. We share our unique personalities, passions, and perspectives. We spread positivity and make space for everyone to be. 💚 We are encouraged to learn from our past failures, and accept that future failures may happen! We pick ourselves up and dust ourselves off and appreciate the silver living of the positives that come from failing. #DDB #MentalHealthMonth #FourFreedoms  

🎉 Celebrating 5 Years at EssenceMediacom UK ! 🎉 Today marks my 5 years at EssenceMediacom which has absolutely flown by to be honest. Reflecting on my journey at this incredible agency, I’ve gathered some invaluable insights: Here are my 5 key takeaways: 1️⃣ *Great Clients are Key*: Building strong relationships with clients based on trust has been fundamental to my success. (And made my life much easier) 2️⃣ *Your Team is Everything*: Working with a supportive and talented team makes all the difference and I’ve been lucky to work with some of the best. 3️⃣ *Learn, Learn, Learn*: Continuous learning has been essential for staying ahead in this ever-changing industry. 4️⃣ *Adapt*: Embracing change and being flexible is crucial as you never know where saying ‘Yes’ may take you. 5️⃣ *Fun is all part of the job*: It may sound cheesy but I can’t think of another industry that has anywhere near the amount of fun we have! #media #anniversary

🤩 What a beautiful mess. 🏆 Saatchi & Saatchi's "You're Gonna Need More Tide" campaign for Procter & Gamble will be winning plenty of awards this year. And Catch+Release helped Saatchi curate and license the perfect UGC for the campaign. ✏ Want to learn how to get started with UGC 2.0? Check out the step-by-step guide included in this article from the Telly Awards. ➕ You're Gonna Need More Catch+Release. #UGC2dot0 #FoundContent #authenticity Link: https://lnkd.in/emyS3T4g

I never thanked Ogilvy, the agency that gave me the most, properly on a public platform after I quit, so here it is. How does one quit a feeling? (Pray. Do tell.) It’s true when people say this place is built special. From how creativity is nurtured at every desk, processes are put in place to enable the same, where every kind of talent is respected and the best clients in the country are your everyday partners. It was an amazing ride to say the least where I learnt a lot from the people around me. Seniors, juniors, everyone. And hopefully been able to pass on a few lessons too. I’m parting ways with mahesh parab (only professionally) after 16 crazy years and I’m going to miss our daily banter the most (also the guaranteed pay slip at the end of the month). Mahesh and I have created some of the best work of our career here and we can't thank Harshad Rajadhyaksha and Kainaz Karmakar enough for giving us the opportunity, freedom and support to do so. Also, how different people from different departments of Ogilvy worked as a unit to make us look good will always stay with me. It's why I don’t think it's ever possible to quit Ogilvy. Well, how does one quit a feeling? And it is for all of the above reasons, that work at Ogilvy never felt like just that. It was always an experience that went beyond. Every single day. And for that, I’ll be forever grateful. #Ogilvy #TheBest #Advertising #Farewell #WorkCulture

So, I was recently told I’m “obnoxious” on LinkedIn. 😳 Initially, I was taken aback—I thought who, me? But after a few days I realised something important: being vocal and passionate about Marinate and my work at Havas Entertainment can sometimes rub people the wrong way. And you know what? That's okay! Here’s why: 1. I’m committed to being my true self, and if that means being a bit loud about what I believe in, so be it. I just happen to believe in myself. Passion isn’t obnoxious—it’s genuine. 2. Sharing my journey, struggles, and successes is not about bragging; it’s about being visible and inspiring others who might be on a similar path. 3. Negative feedback is a part of life. Learning to handle it with grace makes us stronger. Plus, sometimes is accurate and a great reminder to reflect and improve. 4. I’m grateful for the connections who appreciate my “obnoxious” enthusiasm. They’re keeping this platform as a supportive network that values authenticity and growth. So, here’s to being “obnoxious,” passionate, and unapologetically myself. 🫶 Has anyone else faced criticism from posting on LinkedIn? #Authenticity #Passion #GrowthMindset #MarinateForHair

Look at any successful team in the world and they probably have these two qualities. Competition to be on the pitch on game day. But also a supportive environment to push each other in training. To be the best. It’s essential to have both in a creative agency. If you want to get to any place worth going. The only way to win as a team is to help everyone player be the best they can be. Because that incrementally makes everyone up their game. Which becomes self-perpetuating. At DDB, we had a policy of hiring talented and nice people for this very reason. By day you competed. After work, you hung out to talk about the days efforts. No ego. Here, it’s creating an environment that is both highly competitive and highly supportive. And it seems to be working. The other day I watched a senior team helping a junior team competing on the same brief. No ego getting in the way, just the desire to help them succeed. And in today’s world that’s a really, really special thing. That’s a creative culture worth building

James Denton-Clark received one piece of advice that changed everything before starting his new role as CEO of Saatchi & Saatchi. What was it? 'There's no rush.' It's common for CEOs to be urged to make a swift, bold impact. James was no stranger to this pressure. He faced the daunting task of upholding the legacy of the audacious Saatchi brothers... This responsibility weighed heavily on him. Yet, this simple counsel transformed his perspective, lightening the burden. His strategy? 'To do nothing.' (not strictly true) He dedicated time to listen, observe, and evaluate... Contrary to popular belief, there isn't just one playbook for success. Setting his ego aside, James chose a path that resonated most with the ethos of the company he was about to lead. Facing a significant career transition? Engage in conversations, heed the advice you receive. Assess the unique dynamics of your new environment. What feels like the right approach, considering all the insights at your disposal? Hear the full life story of James on HOW I BECAME Link in comments #LeadershipInsights #CEOJourney #SaatchiAndSaatchi #BusinessWisdom #PodcastHighlights

Calm is contagious. At BBDO we had four forecast sessions every year, with the managing directors of every agency meeting with the CEO and finance director to go over P&L, projections and the strategy. Before my very first forecast, I had zero clue what to expect. Is it gonna be nerve-wracking? Will I get the support I need? My agency was the youngest in the group, a small underdog going after big and bold projects. Long story short - since my first forecast meeting, I participated in many more. We had groundbreaking success stories, we suffered losses, we gained talent, we lost talent. It was a classic agency life roller coaster. And every single time I walked into my CEO's office, I felt this sense of calm coming from Ella, our long-time CEO. The moral of the story - your team members will mimic your behavior. It's a guarantee. So keep calm.

I was the ‘Suit of the Year’ in 2007 at Ogilvy chennai But don’t be like ME I loved working in advertising. And Ogilvy, by far, was the best place to work. And work was a joy And I loved to work So much I never went to receive this award. I was in the office working. Don’t be like me Life is about giving yourself recognition and credit before expecting it from the world. When you acknowledge yourself, the world recognises you. It never works the other way around. Your work might speak volumes about you  Your self-worth speaks louder Look at yourself in great light; the spotlight will follow. Manikandan Lakshmanan #brandstrategy #thoughtleadership  

Sharing my thoughts on the face of THE WALT DISNEY COMPANY i.e website, branding & stakeholder’s probable perceptions about the Company. This is my first writing in this field- Disney is renowned for forging strong emotional connections with its audience, and its website mirrors this approach. Through storytelling, nostalgia, and ambiance, the Disney website seeks to evoke a sense of magic, fostering loyalty and enduring support for the brand. Utilizing royal colors such as PURPLE, VIOLET, BLUE & LAVENDER enhanced by high brightness, the site aims to convey an artistic and regal atmosphere. By tapping into the psychology of users, Disney positions itself as a purveyor of niche because of the particular use of the royal colors yet providing enchanting content, fostering a sense of wonder amidst the daily hustle and bustle of life. Disney created the perception somewhere between- Royal/Niche branding & generally all segments of content/experiences that every segment,age,class need to watch and feel! The Disney uses overlapping age segment to swiftly move us unknowingly from one business segment to other as we grow up and ensure long term loyalty with customers. It is so difficult for any large company to maintain an amazing image like this in sense of branding providing all the services in multiple segments. The picture used in the background of the statement of our businesses (attached below) showing the diversified nature of the Walt Disney Company, all iconic characters designed by Disney, holding hands & smiling resembles the connection with the different business segments of the company as written in the statement on that picture. The picture also shows the light and soft environment in the Disney Company. The “diversified & family” words in the statement gives the sense of the togetherness. #Thewaltdisneycompany #Jaipuriainstituteofmanagement #India #Branding #Blog #Jaipur My Mentor- Anvay Bhargava Dr. My motivation to start writing in this field- Ankit Jhamb Dr Prabhat Pankaj My wonderful PGDM faculty- Dr. Varun Chotia Dr. Aparna Mendiratta Dr Daneshwar Sharma Company- The Walt Disney Company