The future of work discussion has been hijacked by fluff bullshit.
Coinbase is the only large tech company that’s leading the real discussion.
First, they removed politics from work. Now, they’re introducing:
• Cognitive assessments in the interview process because interviews are a terrible predictor of job performance (Ray Dalio has been doing this for years).
• Exec approval on all new hire offers as a check on recruiters and hiring managers who have time bias and want butts in seats ASAP.
• Real-time feedback and quickly terminating low performers because they’re a drain on the company.
• A new exec performance metric (talent density) because the primary job of an exec is to build a world-class team.
• A larger intern program and investing in young talent because it’s the future of the org.
These seem obvious when you say it out loud, but that’s how bad most companies are.
The future of work is NOT about 4-day work weeks. It's about getting real signal during the interview process, managing out low performers quickly, intentionally attracting the talent you want at your company, and growing your talent into future leaders.
Bravo Brian Armstrong, Emilie Choi, L.J. Brock!
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