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Chargify and SaaSOptics have united to form Maxio – the FinOps foundation B2B SaaS companies rely on to enable future growth. Maxio eliminates scale-up bottlenecks for B2B SaaS companies, whether through subscription billing or financial reporting, all in a single platform. 🧭 Navigate through your next inflection point with ease 📈 Optimize and scale your financial operations ⬆️ Increase product performance across the board Take a tour now to see Maxio in action. 🚀 https://lnkd.in/gVFc-tHD

Cash accounting is thought to be sufficient for smaller SaaS businesses, but deeper insights reveal it's problematic for almost all SaaS companies. 🔍 Why? Cash accounting generates noisy, unreliable financials that obscure true performance and growth. From misleading ARR and retention metrics to distorted CAC efficiency, the challenges are significant. Accrual accounting, on the other hand, ties metrics directly to financials, providing clearer insights and making businesses more attractive to investors. In his latest article, Todd Gardner explores the challenges of using cash accounting and how accrual accounting can provide a clearer picture of your SaaS business’s growth and potential. 👉 https://lnkd.in/guE9tJ4P #B2BSaaS #Accounting #CashAccounting #AccrualAccounting #SaaSFunding #SaaSInsights #SaaSGrowth

Is your revenue model holding back your SaaS business? Discover how the right strategies can drive growth and stability. 📈 In this guide, we explored the essential differences between revenue modeling for subscription-based businesses and traditional non-subscription models and how these critical distinctions can transform your financial planning and enhance predictability. Uncover strategies on managing deferred revenue effectively, understand the implications of different billing schedules, and learn how to adapt to customer needs with flexible pricing tiers. 💡 Whether you're fine-tuning your existing model or planning a major overhaul, understanding these key concepts will position your company for stronger, more predictable growth. 📖 Explore our complete guide to SaaS Revenue Modeling here: https://lnkd.in/gm5PxEe7 #SaaS #B2BSaaS #RevenueModeling #PricingModels #SubscriptionModels #SaaSGrowth

🤔 Is your Total Addressable Market (TAM) really as big as you think? Ever wondered why huge market potentials don’t always translate to big profits? We explored common fallacies that lead businesses astray when calculating their market potential, with insights from CJ Gustafson. Myth 1: A Big Market Automatically Means Success Myth 2: Pre-packaged TAM figures are sufficient Myth 3: Your TAM and SAM are the same Myth 4: Adjacent market equals my market Myth 5: TAM is static over time What myths about market sizing could be costing your business money right now? 🔗Check out the full article here: https://lnkd.in/grU4F2HJ #SaaSInsights #SaaSGrowth #MarketSizing #TAM 

Are your new managers truly listening or just waiting to speak? 👂 In the latest episode of the SaaS Expert Voices podcast, Maxio CEO Randy Wootton sits down with industry veterans Amber Wendover, Principal at Thinking People Consulting, and Tom Perry, Chief Career Officer/Founder at Engaged Pursuit. They discussed employee engagement, personal growth, and the secrets to CEO success, especially in the context of remote or hybrid work environments. Tom highlights a common pitfall for new managers: the rush to jump in and solve problems. 🛎 He advises holding back, listening actively, taking notes, and allowing space for questions. This not only improves understanding but also eases the pressure on team members, giving them a chance to excel. Tune in for insights on effective communication, the importance of management excellence and fostering a growth culture versus a genius culture in the workplace. 🎧 Catch the full episode here: https://lnkd.in/gx8QhZ2n #SaaSExpertVoices #EmployeeEngagement #ManagementExcellence #GrowthCulture

Randy Wootton, Amber Wendover (Principal at Thinking People Consulting), and Tom Perry (Chief Career Officer/Founder at Engaged Pursuit) sat down on the SaaS Expert Voices podcast to discuss the importance of clear communication and investing in your team's potential to drive organizational success. 💡 Amber introduced a practical framework for managing repeated behaviors: the "Rule of Three." 1️⃣ First time: Assume it's a miscommunication or a bad day.  2️⃣ Second time: Consider it a coincidence and address the issue.  3️⃣ Third time: Recognize it as a behavior pattern that needs direct attention. With this method, leaders can maintain clear communication, set expectations, and foster an environment of trust and accountability. 🎧 Discover more insights on fostering authentic leadership and building a growth-oriented culture. Tune in to the full episode! https://lnkd.in/gx8QhZ2n #SaaSExpertVoices #OrganizationalSuccess #Leadership

This June, our global teams came together for Maxio Day, a monthly event dedicated to stepping away from our daily tasks to foster deeper connections. Whether in-person or online, each team found unique ways to bond and give back to their communities. 🌐Here’s how we celebrated around the world: 📍 Our Atlanta team got creative with a no-sew blanket-making session in the office. The following day, we extended our community spirit to the Atlanta Humane Society, volunteering to help those who can't ask for any. 📍 The San Antonio team was honored to sponsor a meal at Fisher House and support Soldiers' Angels at their warehouse distribution center. 📍 Our Dublin team enjoyed a day of camaraderie and cuisine, strengthening team bonds over a shared team dinner. 📍 Mixing wellness with leisure, the Krakow team participated in a refreshing yoga session followed by cocktails, blending relaxation with social fun. 📍 Demonstrating that distance is no barrier to kindness, our remote colleagues focused on Random Acts of Kindness Day. They met virtually to share their experiences volunteering with various organizations, spreading positivity across borders. #LetsGoMaxio 🚀

Congratulations to Maxio customer SERHANT. on the launch of their reality show! "Owning Manhattan" launches today on Netflix. 📺 Our team had an incredible time in NYC for the premiere of “Owning Manhattan,” featuring SERHANT., a luxury real estate brand leveraging cutting-edge marketing and technology to transform the New York market. Maxio specializes in automating essential billing operations for subscription-based businesses, empowering clients like SERHANT. to pursue more creative and exciting ventures. 📽 Tune into Netflix for "Owning Manhattan" and see why SERHANT. is at the forefront of real estate innovation.

How do you maximize human connection in hybrid work environments? 🧩 Maxio CEO Randy Wootton shared a simple yet impactful strategy for fostering human connections in today's hybrid work settings. 🌟 Key Insight: Every executive meeting at Maxio starts with a "round of good," where team members share positive personal experiences from the past week. This 10-15 minute practice has become vital for creating a "connective tissue" and building strong relationships. Why it Matters: In the era of remote and hybrid work, fostering relationships is crucial. As emphasized by Randy, Tom Perry (Chief Career Officer/Founder at Engaged Pursuit), and Amber Wendover (Principal at Thinking People Consulting) in the episode, authentic leadership and human connections are key drivers of organizational success. Don't overlook the power of small, intentional practices that foster a sense of community. They can transform your organizational culture, boost employee engagement, and unlock your team's potential. 🎧 Tune into this episode of the SaaS Expert Voices podcast for more insights on creating a growth-oriented, supportive environment in your organization. 🔗 https://lnkd.in/gx8QhZ2n #SaaSExpertVoices #RemoteWork #HybridWork #EmployeeEngagement