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 It can be hard to make business decisions within SMEs as the smallest change can impact the whole business. It’s understandable that some companies struggle to decide if they want to rely on a member of staff, or an external agency to do their marketing. So how does in-house marketing differ from hiring a marketing agency you might ask. https://lnkd.in/e3uWma6B

Why people hate marketing agencies. (Enjoy my rant.) I could talk about the lack of communication, the over-promising, the over-pricing, and a ton of other things. But, I'm not. I'm going to bring up one specific area that I see most marketers ignore. And it's exactly why they lose more clients than they gain. Dependence upon the client. In other words, they arent proactive. Most agencies will wait for the client to tell them what they want done. "Hey, can we run an ad for Labor Day?" "I was thinking about running a 15% off special, can you guys run an ad for that?" The list goes on and on. This is a result of laziness or a lack of ability. A good marketing agency is constantly creating new offers and pitching seasonal advertisements to their clients. The best agencies don't rely on their client for anything except for a simple "yes" or "no." News flash... People hire agencies so they don't have to worry about marketing. No exaggeration, I hear this complaint from prospects at least 5 times a week. Wanna have a great agency? Wanna have a great business? Stop being lazy. Where do you see your competitors dropping the ball or being lazy?

As a business owner, you COULD handle marketing by yourself - but if it's not your specialty, why would you want to? 🤔 Honestly, there are so many great benefits to outsourcing your marketing... If you want to take out the guesswork, take back your time, and have an expert team improve your campaigns, hiring a marketing agency could be the BEST solution for you. ✅ Our promise; consistency, quality, and strategy with personalized service.

When trying to hire a marketing agency one of the important questions to ask is where they fit with your existing team. Some agencies are optimized to work with clients that have no marketing team whatsoever. Some work with clients that have large marketing departments but want an outside perspective. Other agencies (this includes MWI, my agency) work primarily with companies that have a small marketing team, need full marketing support, but don't want to build a full marketing team in-house just yet. Our sweet spot is actually even more niche. We often work with organizations that have many locations (self storage, treatment centers, hospitals, hotels, etc.) and need local marketing for each location, but can't justify hiring a marketing person for each location and aren't ready for the hassle of building a full in-house team at HQ. While a marketing agency may be able to straddle many different types of client needs, if you're looking for the absolute best fit for your company then find the agency that has experience with the way your business is organized. Does your company outsource marketing to an agency? What type of agency relationship has worked best for you?

Wondering what it's like to hire a Marketing Agency? How will they know what your business really is about and needs? Hear reviews of Mina Straight from Our Clients Navigating the marketing maze can be daunting. But with Mina Company by your side, every step feels like a breeze. ✨ Genuine Feedback from Our Clients • "First of all - you are amazing!" • "So thorough and your follow up is fantastic." • "And thank you for the handwritten card!" • "I love everything about your company." 📜 More than Digital Marketing; It's a Relationship At Mina Company, it’s not just about offering stellar marketing solutions. It's about understanding, connecting, and growing alongside your small business. 👉 Seeking a Dedicated Marketing Ally? DM us today. Let's make your vision shine together!

Thinking of hiring an agency to help with your marketing? Here are some things to consider about how to critically evaluate a marketing agency before deciding to ink a partnership. https://lnkd.in/ghn9mxkX Did we miss anything? #branding #marketingagency #digitalmarketing #brandmarketing

When should you hire a Digital Marketing Agency? This is answered in our blog post below! There's no right or wrong answer. It might be the right time to do so when you are starting your company, developing your brand, need to grow at a faster rate than you are currently, or just need additional support for your marketing org. The benefit for all of these stages are that it is typically less expensive to hire a digital marketing agency than it is to onboard or hire a new employee or temp! Read more to understand more, and to take your marketing org to the next level!

As a business owner, you COULD handle marketing by yourself - but if it’s not your specialty, why would you want to? 🤔 Honestly, there are so many great benefits to outsourcing your marketing… If you want to take out the guesswork, take back your time, and have an expert team improve your campaigns, hiring a marketing agency could be the best solution for you. ✅

As companies strive to enhance their online presence, generate leads, and boost revenue, the question of whether to hire a marketing agency or an in-house marketer becomes increasingly relevant. While both options have their merits, this blog post aims to shed light on why hiring a marketing agency often proves to be a more strategic and advantageous choice. https://ow.ly/1lmC50QJrRn