Evan Weber’s Post

I've got stricter with clients I know, I know They're the one paying Shouldn't they get their own way? 🙅 Absolutely not. They've hired me for one key reason: → Expertise So if I think something in their marketing strategy is important I'll sure as hell tell them Not for my own sake, but for the sake of the client and their results I have a genuine desire to see every small business succeed So if you wanna hear some brutal honest truths about your marketing.. Hit me up.

"If you want to grow your business, get more leads, and get more sales, the first thing you should do is to invest your time in developing a solid marketing strategy. I will share a blueprint that I use with my clients to help them achieve their business goals. And the real reason why many businesses are developing their marketing strategies is that they don’t want to be constantly stressing where do I get more clients? Remember, sales is when you go to people. Marketing is when people come to you. It’s worth spending time developing a great marketing strategy for your business that attracts buyers to you. Because once you get it working you can put it on autopilot." Written by: Joana Dockute, Executive Contributor

Is your marketing failing? These 3 things will give you 100% transformation 1. Have one marketing strategy. You do not have to try everything the experts say. Marketing simplicity should be embraced rather than long, complicated strategies. 2. Maintaining consistency. If there is one thing I know that surpasses intelligence, power, and expertise it is consistency. The more consistent you are, the greater your chances of winning. 3. Establish a long-term goal. Do not expect magic; establishing a business can take years. So be ready to put in the work. Your audience-reach strategy should include three components. 1. People love being educated. 2. People enjoy being entertained. 3. People want to be inspired. Put in the effort and you will see the results you desire. Best wishes for your success.

Do you track back and find out where your clients came from? Many businesses are so focused on where the next customer is coming from, that they don't pay attention to what is working in their marketing and business strategy. This is one of the first things I do with my clients. Taking a look back will almost certainly inform a smart and effective way forward in your marketing.

💵 583% Return-on-Investment 💵 👉 Do you know how to market your business wisely? They say that, "In the land of the blind, the one-eyed man is King!". Marketing has nothing to do with throwing lots of money at the wall to see what sticks. Marketing is about using resources wisely. Here's the latest tally from an Internet campaign I created for a solo practitioner: ·       54 Leads in 4 ½ months ·       Closed 5 New Clients @ $3,000.00 each ·       YTD Campaign Cost: $2,574.00 ·       YTD New Revenue = $15,000.00 ·       YTD Return-on-Investment: 583% Think you could benefit from something like that? https://lnkd.in/ee2uvGas

The first one makes the difference between "great business" and "doing okay" In growing any business there are many things we have to get to, Many strategies and actions we must work through to have repeatable sales and income The 3 areas covered are mandatory and are not optional The main 1 is marketing, we have to figure out a way to get seen, noticed, and then create enough curiosity and interest with the right people to make it work Marketing strategy is a place many business owners are not doing well or not enough of to create that "Great Business" Then we see others sharing how amazing their results are The 100's of people they are working with The 10's of thou$ands they are collecting regularly and we wonder, what do I have to do? Create a simple plan and follow through, stick to it, do the work over and over Get focused on your marketing strategy and no matter what else happens you will work through it! One of the reasons pricing is brought up is because when you price right, you can afford marketing, the required support and the "right" help Road Tested P.S. Been thinking about doing a group program to go through pricing strategy in 30 days, good idea or too busy right now?

Over the last 20 years of doing marketing for our own businesses and others, we have found that revenue is heavily affected by how much is spent on business development. Based on our own experience and research, we know that if you spend roughly 7% of your revenue on the right marketing efforts, your business will remain steady or grow slowly. If you spend 10%, you will see steady growth and 15% begets aggressive growth. There are A LOT of ways to market and grow your business. It is really important to create a growth strategy that is right for you. Each business and owner is different, so cookie cutter won't cut it. If you need help creating a custom marketing strategy, reach out anytime.

There is a real cost of continuing to put your marketing on the back burner. I constantly talk to business owners who have not marketed their business in 6 months or more. No posts, emails, or any other intentional action to put their business out there. They are so busy with day to day they watch as competitors steal their ideal clients. Want to strategize actions to keep your business top of mind? Visit my featured section to schedule some time or send me a DM.

Imagine your business as a heart, pumping with life. Marketing is its lifeblood, ceaselessly flowing, keeping everything in motion. When your business thrives, it's easy to assume that the steady stream of clients or the full pipeline is a sign to slow down your marketing efforts. But this is a misconception that can lead to the dreaded feast and famine cycle - an erratic pattern of influx and scarcity. Consider this: A heart doesn't stop pumping when the body is at rest. Likewise, your business shouldn't stop marketing when the pipeline is full. Understand that marketing is not a start-stop process. It's a continuous cycle, a rhythmic pulsation that ensures the vitality of your business. It's about creating a sustainable flow of opportunities that can cushion your business during lean times. The key is to maintain a consistent marketing rhythm, irrespective of how 'busy' your business gets. This way, you can ensure a steady heartbeat - a constant stream of clients and opportunities. Remember, the heart of your business never rests. So, why should your marketing? Comment below if you agree, and share your experiences with maintaining a consistent marketing rhythm.

Ever wonder why marketing budgets are often the first to go when a business faces tough times? As a fellow business owner, I get it. Cutting costs can seem like the way to survive, but remember, effective marketing is the lifeblood of success. Without customers, even the best product or service is worthless. Rather than pouring resources into non-essentials, use them to showcase the unique value and real results you offer to your customers and prospects. Don't have a solid marketing plan? Now's the time to craft one. There are five key avenues to boost your revenue that should be the core of your marketing strategy: 1️⃣ Retain existing clientele. 2️⃣ Attract new customers. 3️⃣ Boost the average sale value. 4️⃣ Increase repeat purchase frequency. 5️⃣ Eliminate unprofitable prospects. Yes, you can sometimes say No! Instead of solely chasing new clients, combining retention with attraction will supercharge your sales volume and frequency. And that, my friends, requires effective marketing. What are your thoughts on this approach? #ceoadvisorypartners #businessgrowth #revenuegeneration