The Oscars on Sunday night was the conclusion of an incredible awards season for the Barbie movie, and a perfect way to mark Barbie’s 65th anniversary weekend. Congratulations to Billie Eilish and Finneas O’Connell on their win for “What Was I Made For?” and Ryan Gosling for a show-stealing performance of “I’m Just Ken.” The Barbie movie was a milestone we will celebrate at Mattel, Inc. for years to come. Thank you to everyone in Barbie Land who contributed to the film’s history-making success! #MattelProud
Barbie looks good for 65 ! !
Ynon - What you and your team have done with Barbie is a clear and brilliant example of something I’ve been talking about for years, where a brand can clearly and authentically release entertaining properties as marketing collateral whilst genuinely connecting, engaging and entertaining an audiences. What you have done is simply brilliant. I hope other brands understand the thinking behind your investment and feel brave enough to follow. I’ve been waiting for years for the right brand to focus on such music based opportunities at the scale you’ve been operating at. Well done again. Brilliant work!
It was the best musical performance ever seen at the Oscars, and Slash and WVH were the icing on the cake. Now, can we start planning for Skeletor to sing "Ode to Snake Mountain (I Love to be Evil)" at the 2026 Academy Awards?
A 4-quadrant performance, it stole the show....and the cameraman's hand.
All was great, as you state. Congratulations to all. Fun fact: My first job was at Mattel. I worked on their "Intellisvision" console, which in my mind, was the first full featured video game console, with a full featured controller and an ahead-of-its-time video Baseball game.
You caused a cultural shift and awakening around this project with a whole movement that is now un stoppable .
Nobody talking about how such an amazing movie like #Barbie -about #genderjustice- replicated the same injustices in the Oscars? And btw, why is Mattel, Inc.'s CEO still/another man in 2024? I mean, with all due respect to Ynon Kreiz's merits, it's pretty contradictory. But yeah, yay! ✌🏽
"What a thrilling conclusion to an amazing awards season for the Barbie movie! Congratulations to Billie Eilish, Finneas O’Connell, and Ryan Gosling on their well-deserved wins. Here's to celebrating Barbie's 65th anniversary weekend in style! 🎉🎥 #BarbieMovie #Oscars #Celebration"https://indiaunbox.in/about-indiaunbox/
Thank you for having the wisdom and courage to listen to the creatives and take a risk - that’s why Barbie got to live and changed the world - literally.
Director @ POP Licensing | Strategic Advisor @ Phantom Crown | COO YCN Inc./Rainshine Entertainment N.A.
5moAgree- that performance and dance number should win an Emmy