Collaborating with great lifestyle brands offers a brilliant opportunity for our fans to express their love for the sport away from the racing action – and this one’s a winner. Delighted to work with iconic denim brand Levi’s and launch our first McLaren Racing Collection in time for our home race at Silverstone next week.
Great post, thank you for sharing
I hope it's more affordable and better fitting than the Castore Replica Team Wear - that stuff is really nice but lack of availability and high prices makes it unaffordable and inaccessible for those of us who are McLaren Fans but are of larger stature - I am 6ft 7" and most of the Castore range will not fit me as the cut even at 4XL is not very generous!! On a seperate note - good luck in Austria - hope you take the fight to Red Bull in their own back yard!
looking good fair play i do think lando should have a driver of the day badge on his jacket though
Why not doing some female focused partnerships. Seems like all motor sports is entirely male centric
Great job, Brian Woerner. It is exciting how you evolve the collaborations from technology partners to lifestyle brands. I will walk in papaya-colored shoes this summer and sip Jack on the rock. 😎
Zak Brown please ask them to make American sizes. We miss out on A LOT of merch sales opportunities at the McLaren Las Vegas Showroom at The Wynn simply because most of the Castore stuff is European-only sizes. Castore 3XL is same as American XL, and unfortunately the logos on the Castore stuff falls apart very quickly. We want to serve more McLaren fans! 🙏
All the best in Austria this week end!! You guys are awesome!!💪🏾
Lando looking too cool for school. Zoolander junior
Great partnership and organisation. Levi's was a client of mine for years, and I look back on that collaboration fondly. Eh Maurizio Donadi? - Good luck this weekend!
Owner at RC Automotive Solutions
2wYou are going to cost me a fortune Zak once my daughter finds out about this. We’ll be a Sliverstone for all four days to cheers Lando on.