Digital ad measurement is evolving beyond cookies. Don't get left behind! Join our free webinar to learn more about the new Conversions API integration for LinkedIn advertisers—an essential tool for the future of your ad strategy. You'll hear from Charles Kemp (Sr. Manager, Business Development, Zapier), Payal Kode (Senior Product Marketing Manager, LinkedIn), and Morgan Clark (Head of Data & Analytics, MarketerHire). Can't attend live? No worries! Register today, and we'll send you a link to the recording once the event wraps up. Click here to register: https://lnkd.in/gEGsShh2
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Did you know? 21 cents out of every advertising dollar is lost due to poor-quality data. Ever think about the size of your budgets and the impact on your ROI? 💰 Imagine resources tagged improperly, leading to wasted ad spend and under-resourced campaigns. 😱 That's where Claravine steps in! We ensure top-notch data quality, addressing pain points at the root cause—data standardization. Let's maximize your ROI together! 💡✨ 🚀 Let's chat and make every cent count! 💲
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Move the needle with Surge Tactic! Our hands-on digital marketing and analytics team is committed to implementing strategies grounded in data. Your success is our priority, and we're here to ensure every aspect of your digital presence surges ahead. https://lnkd.in/ezE_NMvB #SurgeTactic #PaidTraffic #LeadGeneration #PPC #GoogleAds #SocialMediaMarketing #DigitalMarketing
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Unleash the power of Facebook Ads through data analysis. Dive deep into your ad analytics, tracking KPIs like click-through rates and conversion rates to fine-tune your strategies. Our video explores how data-driven insights can lead to campaign success. 📊 Full insights: https://lnkd.in/evzXP8qB #SpreadifyMarketing #DataDrivenMarketing
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CEO / Partner @ M1 Data & Analytics | Forbes Technology Council | Data solutions and technology for brands and agencies to build custom audiences that increases engagement.
Eliminate wasted ad spend, increase first party website leads by 25%, and engage the 97% humans that go to your website and don't put in a lead form. #SmartPixlPlus #digitalmarketing #data #digitaladvertising #digitaladvertisingagency #digital
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Data is the heartbeat of our strategies at Surge Tactic. Our analytics expertise ensures every decision is rooted in insights, driving tangible outcomes for your digital marketing efforts. https://lnkd.in/ezE_NMvB #SurgeTactic #PaidTraffic #LeadGeneration #PPC #GoogleAds #SocialMediaMarketing #DigitalMarketing
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Ad campaigns not running? (Everyone shouts DATA drives them. But how many of them actually are using the right data?) Almost every marketer out there understands that data is the new oil, and drives the ad algorithms. But fail to use the good data. 1P data or the first party data is essential for the ad platforms to give better results to you.... Before complaining about poor ad campaign performance, check if you are really sending high-quality #firstpartydata (1PD) to ad algorithms to optimize in the right direction. If you are wondering what first-party data is - it is a mixture of your known and anonymous website visitors. I will drop a few resources in the comments for you. Let me know your thoughts on this.
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Have you ever felt overwhelmed by charts and digital reports? You’re not alone. That’s because many digital agencies bury you in reams of data to hide results or minimize failures. And that’s not okay. We explain all of the activity in plain language and make sure you know what’s happening, why it’s happening, and what we’re going to do next to make next month even better. Click here to learn more. https://ow.ly/gXjo50Ss9tZ #DigialMarketing #DigitalAnalytics #KPI
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The entire advertising ecosystem needs to come together and recognize that platform-tracked analytics are not the ultimate source of truth. These metrics provide directional level optimizations but have significant limitations in telling the full story. While you can optimize a specific channel using these metrics, it's crucial to understand their context. To gain a true understanding, you must analyze all your activities and how they impact the client's overall performance. Low CPAs and high CTRs are meaningless unless they drive results for the end client.
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📢 Exciting news for digital marketers! 🚀 Learn about Google Analytics 4's bounce rate, engagement rate, and engaged sessions and discover how these fresh metrics can provide a clearer picture of user behavior and improve your conversion rate. #GoogleAnalytics #DigitalMarketing #Metrics https://bit.ly/3S3haN6
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Big news on the analytics front – Google Analytics just gave us a makeover! 🎉 Say goodbye to "Conversions" and give a warm welcome to the new headliner: "Key Events." 🌟 🤔 Where to find it? In Google Analytics, head to Admin > Key Events, and voila – your business-defining moments are right at your fingertips. 💡 Quick Tip: If you run Google Ads (who isn't?), your Ads conversions still have their spotlight in "Advertising Reports" – they're the Conversions you know and love. Read more at: https://buff.ly/40IIMey #Analytics #KeyEvents #Measurement 🚀
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