3 Essentials to Cut Through Communications Clutter
Blue Beyond Consulting
Make your vision of engaged employees, effective leaders, and a Deep Trust and High Expectations® culture a reality.
Blue Beyond recently conducted a communications audit with a global financial services company. What we learned surprised us. Employees were afraid that they were missing key messages because there was so much noise. The insight? They don't want less internal communication. They do want communications that stand out.
Deliver a clear message. Know what you want to say and the action that you want employees to take. This may sound obvious, but it is easy to lose the essence of the message in supporting details and explanations.
Make it human. Jargon and complex sentences create distance between you and your reader or listener. Communicate simply, consistently, and in an emotionally resonant way to create a sense of connection and understanding.
Use visuals. Strong graphics grab attention, reinforce messaging, and help viewers retain information. Studies show that people remember what they see far more than what they read.
For more insights about effective communications, join us at our upcoming free webinar Amplify Your Signal: The Power of Human, Compelling, Visual Communications™ on April 18th. If you could use some guidance for your organization or need support to create compelling visuals that drive your strategy, let’s talk!
All the best,
Brooke McKinney
Head of Visual Communications
In the News
Cheryl Fields Tyler, founder and CEO of Blue Beyond, was quoted in a Forbes article about how leaders can show appreciation for their teams. Read the article.
On the Calendar
Featured Live Webinars - Complimentary and Open to All
Blue Beyond Consulting is recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP® or SHRM-SCP® recertification activities.
Amplify Your Signal: The Power of Human, Compelling, Visual Communications
Thursday, April 18 | 9am PT
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Fast Fact
74% - The percentage of communicators who think they write concise and effective communications, compared to 60% of employees who say they don't.
– Axios HQ
Recommended Reading
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2024 State of Internal Communications
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To contact us, call 510-733-5417 or visit bluebeyondconsulting.com
Blue Beyond Consulting | 20211 Patio Drive | Suite 235 | Castro Valley, CA 94546