3 Ways Pay Per Call Will Improve Your ROI.

Today I'd like to talk to you about the fastest growing segment of performance marketing, pay per call, and the network that is leading the charge, HyperTarget Marketing. The time to get involved is NOW. Whether you are a seasoned online marketer looking for supplemental revenue and a way to increase your ROI, or new to online marketing and looking to carve out a niche, be part of the next big thing for affiliates, get paid to drive phone calls.

#1 Being mobile optimized means having a phone number - Think about it, you are probably either using your phone right now, or it's within arms reach. If you needed to get a quote for something like auto insurance and your choice was tediously using your smartphone to fill out a really long form, or quickly clicking a call button and getting a quote from a rep, you'd probably go for the easier option. Mobile marketing is here to stay and pay per call is going to play a big role. If you don't have a phone number on your site, whatever vertical or niche you are in, you are missing out on revenue.

#2 Legitimacy = Higher Conversion Rates - This seems like common sense right? If your website seems reputable, more people will sign up or purchase. That's why trust marks are such a big deal and a big business. However, many trust marks are pretty expensive and don't offer much in return for having them. Want to know a FREE trustmark that will increase your conversions and create a secondary revenue stream? Add a PHONE NUMBER. Which seems more reputable, a business that has no way to contact a live person, or a business that does? HyperTarget Marketing has high converting pay per call offers that will add to your site's reputation, increase your conversion rates, and make you more money.

#3 Convert your traffic before it even gets to your site - Are you running search, display, email, or any other type of digital advertising? Your goal is probably to get the best CTR you can and optimize your site to convert that traffic. What if you added a phone number to the ad itself, somebody called right from the ad and you could get paid. You would be cutting out a whole step in the process. Maybe your site is running slow? Maybe it's not well optimized yet? Maybe your server is down? Maybe the user just has a slow connection or old browser? Well none of that matters if they call right from your ad! HyperTarget Marketing has pay per call creative and pay per call landing pages live and ready for you to test or can get you phone numbers to put into your existing creative.

For many marketers, pay per call is just money sitting on the table. If you have been wanting to try something new in 2015, make it pay per call!