Congratulations to NBCUniversal’s Chairman of Global Advertising & Partnerships, Mark Marshall on being named a finalist for the 2024 AdExchanger Awards in the category of Leadership in Advertising. We’re thankful for Mark’s incredible leadership and the impact he’s made on delivering the most effective media investments for our partners. https://lnkd.in/eisy_8mh
NBCU Advertising & Partnerships
Advertising Services
New York, New York 24,512 followers
The official account of NBCUniversal Advertising & Partnerships.
About us
NBCUniversal Advertising & Partnerships represents a diverse portfolio of premium content, a suite of capabilities, and game-changing innovation that work together to build lasting connections with engaged audiences that drive real results. NBCU reaches audiences at scale across our portfolio of premium content of 14 networks, 40+ digital properties, and 225 million adults reached monthly. We activate audiences with best-in-class solutions and technology including data & targeting, custom creative, digital partnerships, and insights & measurement. We're constantly improving the viewing experiences, and efficacies for the industry by setting the new standard for partnership with increased engagement, scale, and impact. Discover how our portfolio can deliver real results for you.
- Website
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https://together.nbcuni.com/home
External link for NBCU Advertising & Partnerships
- Industry
- Advertising Services
- Company size
- 1,001-5,000 employees
- Headquarters
- New York, New York
Updates
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Kicking off on August 28, NBCUniversal's coverage of the highly anticipated Paralympic Games Paris 2024 will be presented by returning sponsor, Toyota Motor Corporation. Plus, NBCUniversal has officially reported a record number of advertisers generating a 60% increase in sales compared to the Tokyo Paralympic Games. “Coming off of our highly successful Paris Olympic Games, we are thrilled to continue bringing world-class athletic competition to audiences across the country with the 2024 Paralympic Games,” said Dan Lovinger, President, Olympic & Paralympic Partnerships, NBCUniversal. “With the lights of Paris shining the biggest spotlight on Paralympic athletes, we are partnering with brands like Toyota, whose passion for innovation and commitment to empowering all people truly embodies the Paralympic spirit. Toyota's dedication to supporting these incredible moments both enhances the viewer experience and strengthens the bond between our audience and these inspiring athletes. Our unprecedented roster of advertisers for Paris 2024 is further validation of the growth and overall health of the Paralympic movement.” Read more here: https://bit.ly/3yGgbx0
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"If it taught you about the scenario, the circumstance, the landscape or yourself, it was of value." Elevating small business owners this #NationalBlackBusinessMonth, Walton Isaacson's Albert Thompson reminds entrepreneurs to stay scrappy in our latest #NBCUOpenDoors podcast. Watch the full interview: https://bit.ly/3Svs6o0
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ANOTHER 🥇NE! Gold Rush Weekend delivers on U.S medals and massive viewership. To learn how you can still partner with the biggest event of 2024: https://bit.ly/4daQaEC
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Introducing Bravo Fan Fest – Your Brand’s New BFF! We’re bringing the 411 to the 305 with an immersive one-day celebration that will put fans first! Plus Andy Cohen & his Clubhouse are headed to Miami for 5 exciting shows! Reach out to your NBCUniversal Sales contact to learn more: https://bit.ly/46BA3xI
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Celebrating #NationalBlackBusinessMonth with the latest #NBCUOpenDoors podcast, where media veteran and Expectant Media CEO Michele Thornton Ghee talks about the importance of owning your intellectual property and owning your business. Watch the full interview: https://bit.ly/3Yv0S4z
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Fans are feeling Olympic ads at the heart of every #ParisOlympics historic moment 🏆🙌 To learn how you can still partner with the biggest event of 2024: https://bit.ly/4cYaHMJ
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NBCUniversal has teamed up with Instacart and Flowcode for the launch of Virtual Concessions, a new commerce-enabled ad feature that allows audiences to purchase food, drinks and other items on-demand while watching the Olympics via QR codes displayed on the screen. “It’s a new experience that blends together custom, creative and technology to allow viewers to seamlessly purchase snacks, beverages and household items without missing a moment of action on TV,” Alison Levin, President, Advertising & Partnerships, NBCUniversal. “We’re so excited to be launching this innovative new ad experience for the first time during the second week of the Olympics.” Read more about the partnership here: https://bit.ly/3YzRBsd
NBCUniversal Launches Virtual Concessions During Olympics
adweek.com
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NBCUniversal has officially delivered the highest Olympic and Paralympic advertising revenue in history for #Paris2024! 🔹 NBCUniversal Secured More Advertisers than Rio and Tokyo Combined 🔹 Over 70% of Paris Advertisers Are New, With Nearly Half a Billion Dollars Coming From First-Time Sponsors 🔹 Digital Ad Revenue More Than Doubles Tokyo Digital, Setting Record High “The 2024 Paris Games have delivered a uniquely powerful halo for brands at an incredible scale with a highly engaged and passionate audience. We are proud to have secured the highest Olympic and Paralympic advertising in the history of the Games and are grateful to our advertisers for their partnership. Together, we have innovated the advertising experience with authentic and inspirational creative that is leaving a lasting impact on consumers.” - Mark Marshall, Chairman, Global Advertising & Partnerships, NBCUniversal Read more here: https://lnkd.in/g9WrBDDs
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