Partner Content Channel

Privacy Safe Advanced Technology and AI for Omnichannel Marketing

Find, Activate, Engage and Optimize Ideal DTC and HCP Audiences to Drive Rx Lift
Leveraging real-time insights for a personalized customer experience
Leveraging real-time insights for a personalized customer experience
Presented by Swoop

How conversational AI enables brands to improve engagement and surface meaningful customer intelligence.

Forging a meaningful connection with customers on-demand
Forging a meaningful connection with customers on-demand
Presented by Swoop

Why pharma marketers need to budget for conversational AI.

The power of owning your audience: Connecting with DTC and HCP consumers across channels for ideal engagement
The power of owning your audience: Connecting with DTC and HCP consumers across channels for ideal engagement
Presented by Swoop

To ensure a message resonates, pharma brands must connect with the right patients at key intervals of their treatment journey.

Introducing predictive AI, a new approach to targeting before health events occur
Introducing predictive AI, a new approach to targeting before health events occur
Presented by Swoop

A leading provider of patient and HCP audiences, Swoop recently launched predictive AI targeting, enabling marketers to anticipate patient needs and behaviors.

Implementing conversational AI for always-on engagement on brand.com
Implementing conversational AI for always-on engagement on brand.com
Presented by Swoop

Conversational AI facilitates personalized, 24/7 interactions with patients and providers on brand.com, dramatically improving engagement, satisfaction and prescription behavior while providing rich insights and significantly elevating the ROI of marketing spend.

Conversational AI: Transforming engagement in pharma marketing
Conversational AI: Transforming engagement in pharma marketing
Presented by Swoop

Swoop has launched conversational AI, addressing the need for real-time, personalized engagement between pharma brands and their audiences.

A look forward to 2024
A look forward to 2024
Presented by Swoop

What marketers forecast for next year’s priorities and leading trends.

Targeting in 2024: What brands need to know
Targeting in 2024: What brands need to know
Presented by Swoop

With 2024 planning underway, now is the time to get strategic about audiences.

Swoop RESOURCES
A Roadmap to Better DTC Advertising

The time is now to shift to privacy-safe real world data for healthcare marketing, driving higher audience quality and script lift.

Using Artificial Intelligence and Machine Learning to Uncover True HCP Influencers

Optimize Targeting With Real World Data

Targeting solutions for healthcare marketing

The power of machine learning, artificial intelligence and real world data can help drive higher audience quality and script lift.