Professional Documents
Culture Documents
Accounting Firms' Services and Pricing Competition: Angelica M. Caliwag
Accounting Firms' Services and Pricing Competition: Angelica M. Caliwag
Competition
Angelica M. Caliwag
Caliwag 2
Thesis: The clients preference on audit firms is not based only on the pricing
and the services they offer but on the quality of the service, the reliability, and
the relationship the firm establishes on their clients.
I. Accounting Practice
A. History of Accounting Practice
B. Responsibilities and Practice of the Profession
II. Auditing Firms Competition
A. The Big Five Accounting and Auditing Firms
Caliwag 3
and payments as
researchers have translated (Valencia & Roxas 1-2). Thousand years ago,
accounting already exists as mentioned in the New Testament of the Bible.
Matthew 25:19 states, After a long time, the lord of those servants came to
settle accounts with them.
However, accounting system continued evolving, from the double entry
system into the T-Account and expanded into the Ledger under our present
system (Valencia & Roxas 2). Accounting dynamically developed from manual
to electronically assisted information systems because of the rapid growth of
industrialization, mergers and consolidations, and globalization of business
(Valencia & Roxas 5).
Accounting has four major specialized field namely public accounting,
private accounting, government accounting, and Accounting Education. Public
Accounting
offers
their
services
(external
auditing,
tax
services,
and
and
compile
engagement,
his/her
work
also
includes
Caliwag 5
SGV & Co. (SyCip Gorres Velayo & Co) which is an affiliate of Ernst &
Young, one of the biggest international auditing firm is the Philippines' largest
multidisciplinary professional services firm with eight offices across the
country. They employ nearly 4,000 professionals from various disciplines. We
provide integrated solutions that draw on diverse and deep competencies in
assurance, tax, transaction and advisory services. We uphold the highest
standards of quality. In fact, SGV & Co. remains the only ISO 9001-certified
professional services firm in the Philippines a distinction we have maintained
since 1996 a written description on their website.
The top 2 in the Big 5 is the Manabat Delgado Amper & Co., formerly
C.L. Manabat & Co. is an affiliate of Deloitte Touche Tohmatsu (DTT). The
Deloitte global affiliation combined with the Firms growing reputation in the
local market led to double digit growth in clientele and resources. They employ
about 450 professionals in 2 cities Bonifacio Global City (BGC) in Taguig, and
Cebu offering an array of professional services, serving a wide range of
clients across various industries.
Isla Lipana & Co., formerly Joaquin Cunanan & Co. is the top 3 in the Big
5. They are affiliated with the PricewaterhouseCoopers. sticking to the highest
quality standards in delivering audit and assurance, tax and advisory services
within and outside the country, they have provided professional services in
the Philippines for 91 years.
One of the fastest growing practices in the Philippines and among
the KPMG practices in the Asia Pacific region is the Manabat Sanagustin &
Co. (formerly Laya Mananghaya & Co.). Being an affiliate of KPMG, they rank
second in number of top 1000 Philippine corporations audited.
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They are said to be consistently ranked as a Tier 1 Philippine Tax Practice and
as a Tier 1 Transactional Advisory Firm.
Lastly, the BDO Alba Romeo & Co. (Philippine Member Firm of BDO
International). ALBA ROMEO & CO. CPAs special skills lie in its application of
local knowledge, and its experience and understanding of the international
context to provide an integrated global service. Common operating and
quality
control
procedures
are
not
constraint
to
innovation
and
Caliwag 8
Jeff
Answered:
Taylor
(2011), Chief
Finance
Officer at Communications
Co.
Much depends on what you want. If you want a partner with the
full resources of a "big 4" firm behind them, and who may be able
to give you a deal on year 1 fees but will be very expensive
otherwise, that's the big 4.
Another
one
came
from
Keith,Perry
(2011),
Vice
President
Finance at Rexanto:
I would never work with that Big 4 firm again (or, likely any other
unless I had to do so). They "discounted" the fees, but that was
only to bring them closer to the fees that the regionals bid.
Preston Kavanagh (2011), A Partner at The ILS Funds commented:
I love the Big 4 industry expertise. I work in insurance, and it
makes a huge difference to have a firm that tracks industry issues,
already understands a range of actuarial methods, can handle a
systems-centric audit.
Erich Stolz, Chief Finance Officer at Muehlhan Surface Protection Inc.
added:
I have worked with the Big 4 and also with some other national /
regional firms. I prefer working with other than the Big4 firms there are very good other regional and national firms for
(sometimes) 50% lesser fees than the Big4. It really depends on
the auditing director / manager who you like and who really can
help you in various aspects you may have.
Caliwag 9
Caliwag 10
Works Cited
About
R.G.
Manabat
&
Co.
2015.
http://www.kpmg.com/ph/en/about/Pages/default.aspx
About Deloitte. Deloitte. 2015. http://www2.deloitte.com/ph/en.html
Alba Romeo & Co. http://www.bdoalbaromeo.ph/
Best Big 4 Accounting Firm - What Are The Differences? Accounting Firms
and Services.
Proformative,
Inc.
27
http://www.proformative.com/questions/best-big-4-
Aug
2013.
accounting-firm
Investors say switching from Big Four is okay. News. Punong Bayan &
Araullo. Makati City.
2015: 1.
Isla Lipana & Co. is PwC in the Philippines PricewaterhouseCoopers. 2015.
http://www.pwc.com/ph/en/about-us/index.jhtml
Caliwag 11
Jeremy Dalgliesh. Bigger is Better! Why You Should Choose a Big Firm. PwC
Edmonton.
Edmonton. 15 Aug 2012. 1
Melissa Wiley. What do audit firms do? Conjecture Corporation.19 Jan 2015.
http://www.wisegeek.com/what-do-audit-firms-do.htm
SyCip Gorres Velayo & Co. (SGV & Co.) SGV & Co. 2014. http://www.sgv.ph/about-
us/
Thornton,
D.,
and
G,
Moore,
1993,
"Auditor
Choice
and
Audit
Fee
Determinants." Journal of
Business Finance and Accounting 20 (3): 333-349,
Titman, S., and B, Trueman, 1986, "Information Quality and the Valuation of
New Issues," Journal
Of Accounting and Economics 8: 159-172