Abhyudaya - Theme Writeups
Abhyudaya - Theme Writeups
SPECTRUM
hi all,
this is regarding regarding the abhyudaya theme, although the original idea presented was
"prism" but probably the name has been used by some othr college fest so i've changed it
2 "SPECTRUM". The basic idea behind the theme is abhyudaya which gives sunlight,it
passes through prism n the splits into spectruim of rainbow colors n this signifies not only
divesity of india but also managing diversity in corporate world.
Coming to the events, since the basis lies in light n its splittingthe names of events
proposed is also based on properties of light.Events proposed:
BlazON!
Hi ppl,
In order to come up with a theme, I would like to suggest "BlazON" which basically
means an announcement or declaration. One way I would like interpret it is that in
continuity with last years theme BODMAS we can say that now that the Mergers and
Demergers have been done it's time to announce the same and move on or rather not just
move on but Blaze ON!
Also, as Gunjan suggested that relating the theme to abhyudaya would be nice, I feel the
Rising(Blazing) Sun "Abhyudaya" needs to Blaze on or in short BlazON! We can also
include Gunjan's Emerging India Idea to say "BlazON Emerging India" or even simply
"BlazON India!"
I have attached the poster also for your comments.
ACHTUNG
The theme of a business school event is based on the sentiment prevalent and applicable
in the present business scenario .Apart from imparting novelty; a theme also gives a bschool event a factor of marketability.
I would suggest the theme of achtung which when translated from German means to be
on the lookout. Again as a noun the above word also refers to being attentive and alert.
Thus the above theme when extended to business scenario implies that one has to be
constantly alert to spot change and with it any potential new opportunities. If one loses
track of events then he is out of the game. There is no substitute for hard work but a little
bit of achtung can make some of the hard work smart. For instance Sabeer Bhatia
was achtung to spot an opportunity and achtung to recognize the right time and right
person to sell it off and make a fortune
Again , Abhyudhya meaning the rising sun , further implies the dawn of a new age again
emphasizing the need to be alert (achtung ! ) .The same theme can extend to a host of
events which would involve a bit of trick here or there to gauge a persons alertness and
attentiveness.
Some events suggested are:
1. Blitzkrieg (lightning war) an event which would involve marketing a unique business
plan within 2 minutes
2. Coup De Corporate: the dawn of the corporate, dealing with finance related issues
3. Bottom of the Pyramid: are you alert and smart to make money by building a
sustainable rural development plan (CSR and DSF related)
MAHAYUDDHA
I would like to suggest the theme for ifmr b-fest as the mahayuddha with the
tagline as the battle of survival, as todays corporate situations are a perfect mimics of
the ancient wars wherein big corporate guns are fighting with each other to ensure that
they are in the business , through m&a, business . Strategies, CSR, innovative business
practices, forming business partnerships etc.
Based on this theme we can have following events: