Mr. Chow of New York v. Ste. Jour Azur S.A., Henri Gault and Christian Millau, 759 F.2d 219, 2d Cir. (1985)
Mr. Chow of New York v. Ste. Jour Azur S.A., Henri Gault and Christian Millau, 759 F.2d 219, 2d Cir. (1985)
2d 219
11 Media L. Rep. 1713
Appellants Ste. Jour Azur S.A., Henri Gault and Christian Millau appeal from a
judgment entered in the United States District Court for the Southern District of
New York after a four day jury trial before Griesa, J. The jury returned a
general verdict against appellants, finding that a restaurant review published by
Ste. Jour Azur S.A. in the Gault/Millau Guide to New York had libeled
appellee Mr. Chow of New York. The jury awarded $20,000 in compensatory
damages and $5 in punitive damages. The district court denied appellants'
motion for a judgment notwithstanding the verdict and entered judgment in
favor of appellee.
For the reasons that follow, we vacate the judgment and remand with
instructions to dismiss the complaint.
BACKGROUND
3
Ste. Jour Azur S.A. (Ste. Jour), a French corporation, is the publisher of a
restaurant guide called Gault/Millau Guide to New York (Guide). Henri Gault
and Christian Millau are the Guide's editors and are also shareholders in Ste.
Jour. In April 1981, the Guide published, in French, a review of Mr. Chow, a
restaurant located in New York City which specializes in Chinese cuisine. The
review was written by Yves Bridault, a French journalist who had previously
written reviews for the Guide. Bridault wrote his review based on his dining
experience at Mr. Chow on December 18, 1980. Because of its importance to
the resolution of the issues before us, we reproduce in its entirety an English
translation of the review.1
Mr. Chow
324 E. 54th Street
4(between 1st and 2nd Avenues)
5(751-9030)
Still another Chinese restaurant, but this one is the latest darling of fashionable
society. Until the middle of the night "beautiful people" of all sorts crowd into
this huge and very noisy room whose two levels bring back with brio the era of
the (Western) 1930s with the customary array of walls lacquered black and
beige, indirect lighting and banisters of gilded metal. Their ambition,
apparently, is more to be seen in this superb decor than to eat Chinese style.
While his London restaurant enjoys an honorable reputation (although it is
clearly overrated) the branch which the clever Mr. Chow has just opened in
New York is simply astounding from a culinary point of view. In a pinch, you
might not care that you have to wait ten minutes to obtain chop-sticks instead of
forks, that it is impossible to have the basic condiments (soy sauce, hot sauce,
etc.) on the table, that the principal concern of the waiters (Italians) is to sell
you expensive alcoholic drinks, but the last straw is that the dishes on the menu
(very short) have only the slightest relationship to the essential spirit of Chinese
cuisine. With their heavy and greasy dough, the dumplings, on our visit,
resembled bad Italian ravioli, the steamed meatballs had a disturbingly gamy
taste, the sweet and sour pork contained more dough (badly cooked) than meat,
and the green peppers which accompanied it remained still frozen on the plate.
The chicken with chili was rubbery and the rice, soaking, for some reason, in
oil, totally insipid. Had we been specially punished for being so pretentious as
to drink only tea? Apparently not, for the drinkers of alcohol seemed as badly
off as we. At a near-by table, the Peking lacquered duck (although ordered in
advance) was made up of only one dish (instead of the three traditional ones),
composed of pancakes the size of a saucer and the thickness of a finger. At
another table, the egg-rolls had the gauge of andouillette sausages, and the
dough the thickness of large tagliatelle. No matter, since the wine kept flowing.
We do not know where Mr. Chow recruits his cooks, but he would do well to
send them for instruction somewhere in Chinatown. There, at least, they still
know the traditions. It is, however, true, that when one sees with what epicurian
airs his customers exclaim at canned lychees, one can predict for him a long
and prosperous life uptown. About $25, without the drinks.
On February 19, 1982 Mr. Chow of New York, the joint venture that owns Mr.
Chow, commenced the instant action. In the complaint, Ste. Jour, Gault and
Millau were named as defendants and jurisdiction was based on diversity of
citizenship. The complaint alleged that the review contained false and
defamatory statements and sought compensatory damages in excess of $10,000
and punitive damages in excess of $250,000.
At trial, appellee's main witnesses were Dr. Lawrence Joseph, Michael Chow,
Sik Chung Lam and Kooh Hong Kim. Dr. Joseph, a professor of French
language and literature at Smith College, testified that he had translated the
French version of the review into the English version. He also gave testimony
concerning the accuracy of his translation of the phrase "the green peppers ...
remained still frozen on the plate." Michael Chow, the founder of Mr. Chow,
testified about food preparation at Mr. Chow, the traditional number of dishes
in Peking Duck and the damages suffered by Mr. Chow. Sik Chung Lam, head
chef at Mr. Chow, testified about the preparation of certain dishes at Mr. Chow
and authenticated a video tape recording of the chefs at Mr. Chow preparing
sweet and sour pork, green peppers and fried rice. Kooh Hong Kim, flour chef
at Mr. Chow, also testified about the preparation of certain dishes at Mr. Chow
and gave a live demonstration of his method of making Chinese pancakes.
9
10
The district court submitted six statements to the jury. It instructed the jury that,
as a matter of law, these were statements of fact and that if any one of them was
false, defamatory and made with malice it would support a finding that the
review had libeled Mr. Chow. The six statements submitted were:
11
(1) "It is impossible to have the basic condiments ... on the table."
12
(2) "The sweet and sour pork contained more dough ... than meat."
13
(3) "The green peppers ... remained still frozen on the plate."
14
15
(5) The Peking Duck "was made up of only one dish (instead of the traditional
three)."
16
17
The jury returned a general verdict, finding that the review was libelous. It
17
The jury returned a general verdict, finding that the review was libelous. It
awarded $20,000 in compensatory and $5 in punitive damages. Appellants'
motion for judgment notwithstanding the verdict was denied without opinion.
DISCUSSION
18
On appeal, appellants raise a host of grounds for reversal. Among them are a
claim that the statements submitted to the jury are opinion and thus protected
speech and a claim that the evidence on the issue of malice is insufficient to
support the jury's findings. Because we find these two claims dispositive of this
appeal, we do not consider appellants' other claims.2
A. Opinion
19
Appellants' initial argument is that the district court erred when it failed to hold
that the statements submitted to the jury were opinion and thus privileged.
Appellants' argument stems from the Supreme Court's decision in Gertz v.
Robert Welch, Inc., 418 U.S. 323, 94 S.Ct. 2997, 41 L.Ed.2d 789 (1974), where
the Court stated:
20
We begin with the common ground. Under the First Amendment there is no
such thing as a false idea. However pernicious an opinion may seem, we
depend for its correction not on the conscience of judges and juries but on the
competition of other ideas. But there is no constitutional value in false
statements of fact.
21
22
The Supreme Court has also made clear that the constitutional protection
afforded statements of opinion is not lost simply because the opinion is
expressed through the use of figurative or hyperbolic language. In Greenbelt
Cooperative Publishing Assn. v. Bresler, 398 U.S. 6, 90 S.Ct. 1537, 26 L.Ed.2d
6 (1970), a newspaper had reported that plaintiff had been characterized as
"blackmailing" the city in connection with negotiations to obtain zoning
variances. The Court held that the statement could not be read literally. "On the
contrary, even the most careless reader must have perceived that the word was
The Court reached a similar result in Old Dominion Branch No. 496, National
Association of Letter Carriers v. Austin, 418 U.S. 264, 94 S.Ct. 2770, 41
L.Ed.2d 745 (1974).3 In Old Dominion, the defendant labor union had called
the plaintiff a scab and quoted a statement attributed to Jack London that
defined a scab as "a traitor to his God, his country, his family and his class." Id.
at 268, 94 S.Ct. at 2773. The Court found that the use of the word "traitor" was
not a representation of fact. Rather, "[s]uch words were obviously used here in
a loose, figurative sense.... Expression of such an opinion, even in the most
pejorative terms, is protected...." Id. at 284, 94 S.Ct. at 2781. The Court
concluded by noting that "London's 'definition of a scab' is merely rhetorical
hyperbole, a lusty and imaginative expression of ... contempt." Id. at 285-86, 94
S.Ct. at 2781-82.
24
25
26
[F]irst,
by labeling Buckley as a "fellow traveler" of "fascism" as those terms are
defined in Wild Tongues ...; second, by saying that he acts as a "deceiver" and uses
his journalistic position to spread materials from "openly fascist journals" under the
guise of responsible conservatism ...; and third, by accusing Buckley of engaging in
the same kind of libelous journalism as Westbrook Pegler practiced against Quentin
Reynolds.
27
539 F.2d at 887 (citations omitted). On appeal, we determined the first two
statements to be protected opinion.
28
29
Turning to the statement that "[l]ike Westbrook Pegler, who lied day after day
in his column about Quentin Reynolds and goaded him into a lawsuit, Buckley
could be taken to court by any one of several people who had enough money to
hire competent legal counsel and nothing else to do," we determined that this
statement was an assertion of fact; specifically, that Buckley had lied about and
libeled several people. Id. We noted that "Littell must have known that when he
directly compared Buckley's statements with those of a proven libeler, the clear
meaning to be inferred was that he considered Buckley to be a libeler like
Pegler." Id. at 896. Thus, unlike "the loosely definable, variously interpretable
statements" referred to above, the statement that Buckley was engaging in
libelous journalism was a factual assertion that, if false and made with actual
malice, could support a libel action. Id. at 895-96.
30
31
31
32
33
34
35
More recently, in Cianci v. New Times Publishing Co., 639 F.2d 54 (2d
Cir.1980), we held that a statement alleging criminal conduct fell outside of the
constitutional protection afforded opinion. At issue in Cianci was an article that
charged Vincent Cianci, Jr., then seeking reelection as mayor of Providence,
Rhode Island, with raping a woman at gunpoint and subsequently paying her
$3,000 to drop rape charges. We determined that the charges made against
Cianci were leveled in a literal sense and were not the use of undefinable
language or rhetorical hyperbole, stating that to call the charges "merely an
expression of 'opinion' would be to indulge in Humpty-Dumpty's use of
Although none of these four decisions can be said to establish an actual test for
determining if a statement is protected opinion or unprotected fact, they do
provide guidance. Thus, it is clear that we must examine both the context in
which the statements are made and the circumstances surrounding the
statements. See Edwards, 556 F.2d at 121; Buckley, 539 F.2d at 893-94. We
must also look at the language itself to determine if it is used in a precise, literal
manner or in a loose, figurative or hyperbolic sense. Cianci, 639 F.2d at 64;
Buckley, 539 F.2d at 893-94. Related to this inquiry, we must examine the
statements to determine if they are objectively capable of being proved true or
false. Hotchner, 551 F.2d at 913; Buckley, 539 F.2d at 894. Finally, if the
above analysis indicates that the statement is opinion, we must determine if it
implies the allegation of undisclosed defamatory facts as the basis for the
opinion. Davis, at 85-86; Cianci, 639 F.2d at 64-65; Hotchner, 551 F.2d at
913.5
37
In the recent en banc decision of the D.C. Circuit in Ollman v. Evans, 750 F.2d
970 (D.C.Cir.1984), Judge Starr, writing for the court, developed a similar
guide to aid in the determination of whether the average reader would view a
statement as one of fact or one of opinion. Judge Starr listed four factors that
should be considered.
38
First, a court should analyze "the common usage or meaning of the specific
language" used in the challenged statement. Id. at 979. Such an analysis is
helpful because the average reader is "considerably less likely to infer facts
from an indefinite or ambiguous statement than one with a commonly
understood meaning." Id. Second, a court should consider whether the
statement is "objectively capable of proof or disproof." Id. at 981. This analysis
is important because "[l]acking a clear method of verification ... the trier of fact
may improperly tend to render a decision based upon approval or disapproval
of the contents of the statement, its author, or its subject." Id. Third, a court
should examine the immediate context in which the statement is made. Id. at
982. "The language of the entire column may signal that a specific statement
which, standing alone, would appear to be factual is in actuality a statement of
opinion." Id. Finally, the court should examine "the broader social context into
which the statement fits," id. at 983, and "the different social conventions or
customs inherent in different types of writing." Id. at 984. This inquiry
recognizes that "[s]ome types of writing or speech by custom or convention
Turning to the instant case, we believe that application of the guidelines culled
from our previous opinions and Judge Starr's opinion in Ollman mandates a
holding that five of the six statements submitted to the jury were opinion rather
than fact. Only the statement that Mr. Chow served Peking Duck in one dish
rather than the traditional three can be considered factual.
1. Context
40
41 "Best and Worst" format invites the reader to test his opinions against the
The
author's. Some of the recipients of the "awards" may have been so interested as to
take them seriously, but the reasonable reader could only approach the article with a
measure of scepticism and an expectation of amusement. Neither of these
predispositions is conducive to misunderstanding a joke as a statement of fact.
42
43
Similarly, in Mashburn v. Collin, 355 So.2d 879 (La.1977), the Supreme Court
of Louisiana found the context in which critical remarks about a restaurant were
made to indicate that the statements were protected opinion. Among the
statements alleged to be defamatory were the following: "the piece de
resistance that turns [the stuffed eggplant] into a gourmet dish is to empty a
shaker full (more or less) of paprika on top of it;" the sauce on the duck was
"yellow death on duck;" and the poached trout should be named "trout a la
green plague." Id. at 888. The court stated that taken by themselves these
statements "would appear to be allegations of fact." Id. at 889. However, it held
that "[i]n the final analysis, when we read the entire piece of criticism to
determine how ordinary reasonable persons hearing or reading the statements
Likewise, the court in Ollman relied on the context in which the disputed
statements were made to support its conclusion that the statements would be
recognized as opinion. The statement at issue appeared in a column on the OpEd page of a newspaper. The court stated that Op-Ed pages are the well
recognized home of opinion and comment and thus the average reader will be
influenced to read statements located there as opinion. Ollman, 750 F.2d at 98687.
45
Restaurant reviews are also the well recognized home of opinion and comment.
Indeed, "[b]y its very nature, an article commenting upon the quality of a
restaurant or its food, like a review of a play or movie, constitutes the opinion
of the reviewer." Greer v. Columbus Monthly Publishing Corp., 4 Ohio App.3d
235, 238, 448 N.E.2d 157, 161 (1982). The natural function of the review is to
convey the critic's opinion of the restaurant reviewed: the food, the service, the
decor, the atmosphere, and so forth. Such matters are to a large extent
controlled by personal tastes. The average reader approaches a review with the
knowledge that it contains only one person's views of the establishment. And
importantly, "[a]s is essential in aesthetic criticism ... the object of the judgment
is available to the critic's audience." Myers, 380 Mass. at 341, 403 N.E.2d at
379. Appellee does not cite a single case that has found a restaurant review
libelous. Appellants and amici, on the other hand, cite numerous decisions that
have refused to do so.7 Although the rationale underlying each of these
decisions is different, they all recognize to some extent that reviews, although
they may be unkind, are not normally a breeding ground for successful libel
actions.
2. Language Used
46
47
48
The above principle has been applied to reviews. For example, in Mashburn,
the court recognized that the use of mock praise or hyperbole did not prevent
the average reader from viewing the statements involved as expressions of
opinion. For example, with respect to the statement about the eggplant, the
court stated: "The tenor and context of this remark unmistakably indicate that it
is an example of hyperbole which meant merely that in the critic's opinion a
large amount of paprika unnecessarily had been added to the dish." 355 So.2d
at 889.
49
The Myers Court expressed similar sentiments. In Myers, the plaintiff argued
that the statement was not protected hyperbole or mere rhetorical excess
because it lacked popular figurative meaning. The court rejected this argument,
stating:
52
The instant case is similar to Mashburn and Myers. The Guide is a review
known for its "pointed commentary" and for being interesting and fun to read.
Tr. at 245. Thus, one would expect the review writer to attempt to use
metaphors, exaggeration and hyperbole. Looking at five of the six statements
involved: (1) it was "impossible" to get the basic seasonings on the table; (2)
the sweet and sour pork contained "more dough than meat;" (3) the green
peppers were "still frozen" on the plate; (4) the fried rice was "soaking" in oil;
and (5) the pancakes were the "thickness of a finger;" we believe that they are
clearly an attempt to interject style into the review rather than an attempt to
convey with technical precision literal facts about the restaurant. The author
obviously believed that the service was bad, the pork was too doughy, the
peppers were too cold, the rice was too oily and the pancakes were too thick.
The final factor that our previous decisions indicate should be examined is
whether the statement is objectively capable of being proved true or false. As
Judge Starr stated in Ollman, "a reader cannot rationally view an unverifiable
statement as conveying actual facts." 750 F.2d at 981.
54
This factor also weighs in favor of determining five of the six statements to be
opinion. Only if taken literally can any of the five statements be deemed
capable of being proved false. As we have just concluded, however, a
reasonable reader would not take these statements literally. Read reasonably,
the statements are incapable of being proved false. For example, the proper
amount of oil in fried rice is clearly a matter of personal taste. What is too oily
for one person may be perfect for some other person. The same can be said for
the temperature of vegetables, the thickness of pancakes, the amount of dough
in sweet and sour pork and the quality of service.9 Perhaps Mr. Chow could
prove that the reviewer's personal tastes are bizarre and his opinions
unreasonable, but that does not destroy their entitlement to constitutional
protection.
55
When viewed in the entire context and given a reasonable rather than a literal
reading, only the statement that Mr. Chow served Peking Duck in one dish
instead of the traditional three can be viewed as an assertion of fact. The
statement is not metaphorical of hyperbolic; it clearly is laden with factual
content. Moreover, the statement contains allegations that are seemingly
capable of being proved true or false. However, even if we accept the statement
as factual and assume that it can be viewed as defamatory,10 the statement
cannot support the judgment entered below. Mr. Chow did not prove that the
statement was made with malice.
B. Malice
56
Mr. Chow does not contest its characterization as a public figure for purposes of
First Amendment analysis. Thus, before it can recover in libel it must prove that
any false statements of fact in the review were made with actual malice. "The
burden of proving 'actual malice' requires the plaintiff to demonstrate with clear
and convincing evidence that the defendant realized that his statement was false
or that he subjectively entertained serious doubt as to the truth of his statement."
Bose Corp. v. Consumers Union of United States, --- U.S. ----, ---- n. 30, 104
S.Ct. 1949, 1965 n. 30, 80 L.Ed.2d 502 (1984).
57
Id. at ----, 104 S.Ct. at 1965. After undertaking such an examination of the
record, we are convinced that with respect to the one factual statement
submitted to the jury the evidence of malice is not clear and convincing.11
60
The only evidence of malice Mr. Chow points to is: (1) the statement that
Peking Duck is traditionally served as three dishes is false; and (2) the number
of dishes listed in the review as the traditional serving of Peking Duck was
changed from five to three by Millau during the editing process. Br. of Mr.
Chow at 29-30. Such evidence is clearly inadequate. Assuming that Bridault
and Millau were in error, there is no evidence that supports an inference that
they knew or suspected that they were in error.
61
The most likely explanation of Bridault's confusion over the number of dishes
in a traditional serving of Peking Duck came from Michael Chow himself. In a
deposition, Bridault had stated that he had eaten at the Peking Duck Restaurant
in Peking. Responding to a question about the Peking Duck Restaurant, Michael
Chow stated:
62
And so when you look at the menu of the Peking Duck Restaurant, soup is
made out of duck, all kinds of things made out of duck. So obviously, when you
go there, you must have the Peking duck, otherwise there is no point. So when
you go there to have the Peking duck, you usually have two or three or five
other accompanying dishes to the Peking duck.
63
And I think Mr. Bridault probably was under the impression when he went, he
had three dishes, and he maybe misunderstood that traditionally everybody
have three dishes when you have Peking duck, and it's not true.
64
Tr. at 81. Because of the absence of evidence showing either that Bridault or
Millau knew that Peking Duck was not traditionally served as three dishes or
that they subjectively entertained serious doubts about the accuracy of the
statement that it is traditionally served in three dishes, we cannot say that the
existence of malice has been established by clear and convincing evidence.
Thus, this statement cannot support the judgment entered below.
CONCLUSION
65
We conclude that five of the six statements submitted to the jury were
statements of opinion and thus constitutionally protected. Plaintiff has failed to
prove by clear and convincing evidence that the sixth statement, even if false
and defamatory, was made with actual malice. Moreover, Mr. Chow points to
no statements that could support a jury verdict in a new trial. Therefore, the
judgment below is vacated and the case is remanded to the district court with
instructions to dismiss the complaint.
This translation which was attached to the plaintiff's complaint is the one
prepared by Dr. Joseph, a witness for Mr. Chow. It is not the version that
appears in the English version of the Guide
Appellants also challenge the proof of falsity, the proof of damages, the
liability of Ste. Jour and Gault and a number of evidentiary rulings, particularly
the admission of the video tape reproduction of the Mr. Chow chefs at work
and the in-court demonstration of the preparation of pancakes. We do not
consider any of these arguments. However, we do note that in circumstances
such as this, the district court should carefully consider the concerns of
Fed.R.Evid. 403 before admitting evidence such as the video tape reproduction
and the live demonstration
Although Old Dominion involved the application of federal labor law, the
Court's analysis drew heavily from Gertz and other First
Amendment/defamation cases. The courts of appeals have frequently
interpreted the Old Dominion decision as supplying First Amendment
standards. See, e.g., Ollman v. Evans, 750 F.2d 970, 976 (D.C.Cir.1984) (en
banc); see also id. at 999 n. 4 (Bork, J., concurring); Lauderback v. American
Broadcasting Cos., 741 F.2d 193, 197 (8th Cir.1984), cert. denied, --- U.S. ----,
105 S.Ct. 961, 83 L.Ed.2d 967 (1985); Pring v. Penthouse International, 695
F.2d 438, 440 (10th Cir.1982), cert. denied, 462 U.S. 1132, 103 S.Ct. 3112, 77
L.Ed.2d 1367 (1983); Street v. National Broadcasting Co., 645 F.2d 1227, 1232
(6th Cir.), cert. dismissed per stipulation, 454 U.S. 1095, 102 S.Ct. 667, 70
L.Ed.2d 636 (1981)
4
In Edwards, we distinguished the epithet "liar" from the epithet "paid liar." We
found that unlike calling someone a liar, charging someone with being a paid
liar was an assertion of fact. We explained:
[T]o call the appellees, all of whom were university professors, paid liars
clearly involves defamation that far exceeds the bounds of the prior
controversy.... And, to say a scientist is paid to lie implies corruption, and not
merely a poor opinion of his scientific integrity. Such a statement requires a
factual basis....
556 F.2d at 121 n. 5.
In Cianci, we stated:
Another opinion which cited Sec. 566 with approval, but has no bearing on the
instant case, is Mashburn v. Collins [sic], 355 So.2d 879 (La.1977), which
involved a detailed adverse newspaper review of the cuisine at a newly opened
restaurant, This again was a matter of opinion which would ultimately be
resolved by the taste buds. If the review had claimed that the restaurant had
used condemned food or was in violation of sanitation laws, the result could
and, in our view, should have been different.
639 F.2d at 65 n. 14.
7
Courts have expressed similar views when invoking the common law doctrine
of fair comment. For example, in Briarcliff Lodge Hotel v. Citizen-Sentinel
Publishers, 260 N.Y. 106, 183 N.E. 193 (1932), the New York Court of
Appeals stated: "Mere exaggeration, slight irony or wit, or all those delightful
touches of style which go to make an article readable, do not push beyond the
limitations of fair comment." Id. at 118-19, 183 N.E. at 198. See also
Havalunch, 294 S.E.2d at 75-76
We do not include the fact that the food in question has been consumed and is
no longer in existence as a factor in determining whether the truthfulness of the
statements can be verified. That fact presents an evidentiary problem, however
10
have been caused by the protected statements rather than the unprotected
statement. Thus, we would not allow recovery for lost profits without some
proof of causation tied to the statement about the Peking Duck
11
Because the case comes to us from a general verdict, we cannot be sure that the
jury found that this statement was made with malice. For purposes of our
review, we will assume that the jury did make such a finding