Professional Documents
Culture Documents
Premier Tournaments
Premier Tournaments
TOURNAMENTS
2008/2009
1. INTRODUCTION
The National Premier League and Premier Limited Over Tournaments are the
premier domestic cricket tournaments conducted annually for clubs by Sri Lanka
Cricket (SLC).
In order to uplift the standard of cricket, Sri Lanka Cricket recently revamped the
format of the tournaments by ensuring greater competitiveness. To further
popularize the tournaments, and encourage spectator participation at matches, Sri
Lanka Cricket is now undertaking several activities which are expected to create a
healthy competition among teams and players, thereby contribute towards the
objectives of raising the standards of domestic cricket to international levels
whilst increasing spectator following of players, teams and tournaments.
These tournaments would see the participation of current and future national
Cricketers when not representing the country at International events.
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2. MEDIA COVERAGE
Sri Lanka Cricket will also arrange regular coverage of matches in the Print
Media, and have updates, player / team profiles etc in both radio and press. The
TV stations will also be encouraged to have special segments for young cricketers
and also interviews with some of the promising players from the competing clubs.
Some of the key current and former Sri Lanka National Cricketers would be
invited to appear as well in these programs.
In this endeavor, Sri Lanka Cricket is seeking the cooperation of sponsors who
would be offered various benefits directly and indirectly through on ground
promotional opportunities and wide exposure through the electronic and print
media.
The National Premier League and Limited Over Tournaments will commence in
the 1st week of October 2008 and conclude in last week December 2008. The
structure of these tournaments this year will consist of two (2) Tiers, grouped on
the basis of points earned at the end of the 2007 / 2008 season. The 9 Teams
having the most number of points and the Winner of the Tier B are in Tier A this
year making it a total of 10 Teams. The 10 Teams of the Tier B consist of the 9
Teams with the least number of points and the Winner of the 2007 / 2008 Sara
Trophy League.
Tier A : SSC, Moors SC, Tamil Union C & AC, CCC, Chilaw Marians,
Colts C.C., Ragama CC, Bloomfield C. & AC, NCC and Army SC
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Tier B : Lankan CC, Panadura SC, Police SC, Saracens SC, Sebastianite
C &AC, Moratuwa SC, Air Force SC, Singha SC, Badureliya CC
and Seeduwa Raddoluwa CC
The 10 Teams will play each other once and all the matches are of 3 days duration.
The team with the most number of points will be declared as the Champions.
The 10 Teams will play each other once and the 4 top teams will play in the 2 Semi
Finals leading in to the Final of which the winner will be the Champions.
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4. SCOPE OF SPONSORSHIP
The scope of this Invitation for Sponsorship is limited to the Premier League &
Limited Over Championships for one year or a longer -term.
Sponsorship packages on offer are listed in Section 6, and the benefits offered for
each category of sponsorship is listed in Section 7.
Offers may be submitted for an each or all sponsor categories. Subject to fulfillment
of basic requirements, Sri Lanka Cricket shall reserve the right to accept offers in
consultation with the interested sponsor for either the individual category or as a
package for more than one category.
5. SPONSORSHIP PERIOD
The Sponsorship period for each Championship is twelve (12) months, from 1st
October 2008 to 30th September 2009.
6. SPONSORSHIP PACKAGES
iii). Co-Sponsor
In the event of a Principal Sponsor or Event sponsor not being available, Co-
Sponsorship will be offered / considered, confined to only two (02) per
Championship. The expected Sponsorship fee is Rs. 6.25 Million each per
Championship. Co-Sponsorship will not be offered to companies having any
conflict of interest.
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7. SPONSORSHIP BENEFITS
Category
Entitlement
Principal /Event Sponsor Co- Sponsor
Tournament Title Championship will be known Title rights to be shared
as “YYY – Premier League / between the two sponsors of
Limited Over Championship each Championship with
2008/09 equal prominence.
Press Advertisements Exclusive use of mast head Use of mast head on 50%
& Articles for the sponsor logo along share basis for the two
with the tournament title sponsor logos with
tournament title
Company Media Rights to use “Sponsor – Rights to use “Co-Sponsor –
Promotions & XXX Championship 2008/09 XXX Championships
Stationery 2008/09
Media Conference Host one conference with two Jointly host conference with
announcing seats at the Head Table & one seat at the Head Table, &
sponsorship backdrop banner having a Banner at the event.
Sponsor’s branding.
Ground Runners* 20 Ground Runners at each 10 Ground Runners at each
match venue in standard size match venue in standard size
20’ x 3’ 20’ x 3’ per sponsor
Banners* 10 Banners at each venue 5 Banners at each venue
Players Clothing* Logo on players shirt (Chest One Logo each on players
(Final Round) & Non-Leading Arm) 10 Sq shirt (Chest & Arm) – 10 Sq
In to be provided. In – (to be provided by
sponsor) – one per sponsor
Drinks Trolley- Final Exclusive at every venue Co-branded or shared
Round*
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Sight Screen (Final Sight Screen Branding (both One Sight Screen Branding &
Round)** sides) & Two ground mats One Ground Mat each
Stump Branding (Final All six Stump Stickers on Six stump stickers per
Round)** both sides of the wicket sponsor on one side of the
wicket
Special Promotions ** Special promotions may be Special promotions may be
during TV Coverage allowed at sponsors cost allowed at sponsors cost
TV/ Radio Coverage** Reference to the Title with No rights
Sponsor name
Award Ceremony • Podium backdrop with • Podium backdrop with
Presentation* branding 50% Branding
• Presentation of Winners • Presentation of Individual
trophy Awards
• Commercials through PA • Commercials through PA
System System (50%Share)
• Certificates with Sponsor Certificates with Co-Sponsor
Logo Logo with equal prominence
Special Awards* Awards with sponsor Two of the awards per co-
• Man of the branding to be presented by sponsor with branding to be
Tournament company representative at presented by each company
• Man of the Final awards ceremony representative at awards
• Best Batsman of ceremony
Tournament
• Best Bowler of
Tournament
Ground Runners / A. Boards Two (01) Ground Runner / A. Boards in size 20’ X
3’ feet at all the International Cricket matches
played during the sponsorship period.
Advertisement in official One (01) free full colour full page advertisement in
souvenir any official souvenir published by SLC for
International Matches played in Sri Lanka, during
the sponsorship period.
Fascia of SLC Head Quarters One (01) 40’ X 5’ feet advertising space on the
fascia of SLC Head Quarters facing the SSC
grounds during the sponsorship period.
SLC Web Site Advertising space will be provided free of charge
basis.
Match tickets Five (05) persons nominated by the sponsor will be
provided Invitations for International Matches with
hospitality.
Hoardings at matches Two (02) Hoardings of the size of 10’ X 12’ feet
above 15’ feet in the finals of Premier One Day
Tournament
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(c) Sponsorship Value
Bidders are requested to indicate clearly the value of their offer for each
tournament / category of sponsorship. All sponsorship fees would also be subject
to VAT being added and payable which is subsequently recoverable for which a
Tax Invoice would be issued by the SLC.
(d) Currency
All bids shall be made in Sri Lanka Rupees.
(b) The successful bidder is required to enter into a formal sponsorship contract
with the SLC.
Sgd.
Chief Executive
Sri Lanka Cricket,
#35, Maitland Place,
Colombo 7.
Tel : 2681601-4
Fax : 2697405
Email : [email protected]