Road BBB
Road BBB
True
Which of the following aims at influencing users who have already begun their research on
sites like Google, but not necessary that they have visited a brand site.
Search Retargeting
Customizing ads to people who had earlier visited the site is ___
Remarketing
True
High Ad Rank
Which of the following design approaches help in building sites that are optimized for
varied screen sizes?
Which of the following capabilities are offered by Web Content Management Tools?
Which of the following Strategies have higher control on sites/pages getting listed in Google
SERPs?
When done right, In-game advertising can establish deeper connect with the player.
True
Which of the following social platforms offer a higher reach to the millennials.
True
Which of the following is most important for the success of Digital Marketing?
Customer Experience
Which of the following techniques can be used to target customers who bypass search
engines and directly navigate to sites related to your product?
Remarketing
By reading through the customer reviews of a product on Amazon, a customer forms a ___
Which of the following platforms can be used by advertisers to bid and purchase ad
impressions across ad exchanges?
False
Which of the following involves, the use of technology platforms to automate buying and
selling of media?
Programmatic Advertising
Ads that play in the beginning, end or in mid of youtube videos are _
In Stream Ads
Main objective of Digital Marketing is to _______
In Google AdWords, which of the following factors is an important factor for winning the
auction
Drupal
Sitecore
False