WFDSA Annual Report 2017 2
WFDSA Annual Report 2017 2
Global growth
was driven by sales
growth in all regions
On a local country basis, 81% of DSAs
growth. The top 5 direct selling
markets account for 64% of the world’s
64% 80%
direct sales, and the top 10 account for 80%. Top 5 Top 10
3-Year Compound
Retail Sales Year-Over-Year Annual Growth Rate
2016 (2016 Constant Change 2013-2016 Direct
Rank Country USD Millions) (2016 Constant USD) (2016 Constant USD) Sellers