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Business Plan1
Business Plan1
FOR
TEA-GANG
(PREMIUM TEA)
Team Gang
Email: [email protected]
Contact #: 09295348745
Members:
Gerald Vale
Daryl Mae Adante
Dianne Maru Flor
Ma. Josefa Grageda
Bianca Jeane Ciudadano
Introduction
milk tea of different flavors. Milk tea is originated from India and being known around the world
because of colonialization. Milk tea from India has its strong flavors due to the weather and
dinning habit that’s why British and Dutch replaced the Indian Spiciest, Dutch people added
milk into the milk tea in order to counteract the bitterness of the brewed tea. Speaking of milk
tea, people think of a warm and cozy afternoon while spending time with friends. "Milk tea is
life" is a favorite line of millennia’s and one of the reason why millennial drinks milk tea and also
because milk tea have health benefits such as anti-oxidants, promotes healthy bone, prevents
various types of cancer and milk tea is the best remedy for stress.
Tea-Gang is the place where flavored milk tea with snacks is found. This is to satisfy
the needs and wants of the customers, side from tastiest milk tea and snacks, its price is very
affordable and convenient to the consumer. Everyone wants leisure not just the millennia’s but
also the young adults to escape from stress that life brought. Anyone can see students and
young couples are drinking milk tea on the streets or while doing some window shopping that’s
why Tea-Gang will be build in the place where the target market is and a place where it is easily
to remember the exact location. Tea-Gang will provide the best milk tea in the Naga City. Milk
tea will always be one of the favorite go-to drinks. It doesn’t matter what time or occasion it is -
whether you are in good or bad mood milk tea is here to save the day.
Background
One of the trends which attracts most of the youth is chain of coffee and milk tea shops.
Because they have air conditioning and free WIFI so now they become ideal. Many famous milk
tea trade names appear in recent years such as: I heart milk tea, Gong-Cha, Infinitea, Dakasi
they have 3 to 4 new shops. Especially around university zones they usually have about 5 big or
small milk tea shops. This proves that milk tea is one of the favorites drinking of youth
Tea-Gang serves a wide variety of tasty and refreshing authentic pearl milk tea drinks
for all you fanatics out there . Guaranteed made from 100% freshly brewed loose leaf teas of
Get your Tea-Gang CUP today and keep watching out for exciting new flavors .
Tea-Gang is located at 4400 Elias Angeles, St, Naga, Camarines Sur. And they have email,
social account for more details about our product. Email [email protected]
This Business Plan is intended to evaluate the business plan of selling milk tea.
Product Description
Product Process
Kitchen Equipment/Materials
Store Location
Store Lay-out
Target Market
Market Segmentation
Demand Analysis
Detailed Product
Competition
The Product
Packaging
Marketing Strategy
Pricing
The Financial aspects
Capitalization
Sources of Funds
Total Sales
Total Expenses
Form of ownership
Organizational Structure
Job Analysis
Company Policies
Contribution to Government
Contribution to Society
Conceptual Framework
and materials, store location and plant lay-out. It discusses how the products are to be
produced where to produce the products and what technology or equipment to be used.
The Marketing Aspects is considered the most important area. This is because it
describes market situation where the product can be identified through the demand analysis. It
covers all the general business condition, such as: target market, market segmentation,
demand analysis, marketing sales activities, detailed product, competition, product, packaging,
The Management Aspect describes the form of business organization that is best suited
for the proposed subject, the organizational structure, the number of personnel needed, their
The Financial Aspect is to shows the capitalization, total sales, total expenses, source of
funds, income statement, balance sheet, cash flow statement and return of investment. In this
aspect they will not if the business is profitable or not if they gain money instead of business
lost and it will set a guide for the researchers to know if the transactions are increasing
annually.
The Socio-Economic Aspect this area proves that the business existed not only for profit
purposes, but also for the improvement of the welfare of the people and also by paying taxes to
the government. The purpose of putting up a business is not just to generate profit but to give
Framework
Technical
Kitchen Equipment/
Product Description Product Process Store Location Store Layout
Materials
Marketing
Description and
General Business Market Marketing &
Outlook of the Target Market Demand Analysis Detailed Product
Condition Segmentation Sales Activity
Industry
Financing
Cash Flow
Capitalization Sources of Funds Total Sales Total Expenses Income Statement Balance Sheet
Statement
Form of Ownership
Organizational Structure Job Analysis Company Policies
Socio-Economic
Contribution to Government
Product Description
Tea-Gang serves a favorite milk tea that uses traditional and untraditional powdered
flavors which suits to the tastes of the customers. Use the quality product to flavor the milk, tea
blended milk tea smoothies or blended ice you want. Tea-Gang also offers products which are
good to combine with milk tea. Tea-Gang Fries and Tea-Gang Nachos will be served according
Chocolate Tea
TO MIX.
Put the ingredients in the cocktail mixer to mix and shake well.
Put some ice in a cup with everything out from the cocktail mixer in the cup as well.
Put a lid on straw in the cup and enjoy your milk tea!
Kitchen Equipment and Materials
Stainless steel shaking cup is perfect for your bubble tea creations.
materials that are durable and are usually at least partly rigid.
(Container)
Ladle (dipper) is a type of spoon used for soup, stew, or other foods.
deep bowl, frequently with the bowl oriented at an angle to the handle to
bowl. (Ladle)
Store Location
Tea-Gang is Located at 4400 Elias Angeles, St, Naga, Camarines Sur In front of Universidad De
Sta. Isabel.
Store Layout
Target Market
The Tea-Gang will serve an affordable price and yet can satisfy you. The employee and
students are the target market of Tea-Gang. Male or Female. We target the students because
they can influence their fellow students to try and taste the Tea-Gang Cup as one of the good
serve beverage
Market Segmentation
Tea-Gang Cup considers all types of people in all ages it is not matter of their gender
they have, culture or even religion and how big their income is and where they from as long as
fruit shake vendors, lemon juice vendors and other higher brand of milk teas. Competition
typical drinks are commonly within a market businesses are faced by direct competitors. With
regards to our consideration about our competition, we consider vendors of juices because it
will threat in our business. However, most products are differentiated in some way.
Pricing Strategy
Each Milk tea cost 60 pesos . But it will adjust based on the allowance of those students and
income of the employees or the price of the minor and major ingredients of the tea-Gang and
for the processing cost and etc. that will affect the price of our product.
The prices of Tea-Gang will be dependent on how the market price of the main ingredients is.
Any change of the price of the Tea-Gang will be taken into consideration to the factor that
setter of trends and as an instrument to create brand identify and shelf impact in all groups.
Plastic Cup
Straw
Plastic bag
Made from 100% recyclable Kraft paper that can serve delicious
foods that have dry or wet ingredients since they are grease
Tissue
suggests a clear and precise identification of duties and responsibilities, flow of authority and
manpower level requirement. Management study contains the organizational chart and the
qualifications of the people involved in the formation of organizational structure. It must be set
up aimed to optimum effectiveness. To attain this, management must be able to plan all
activities for the company to become dynamic and competitive business over and done with
Forms of Ownership
The type of business will be a partnership; in which partners pool money, skills, and
other resources and share profit and loss in accordance with the term of the partnership
agreement. The compensation made is every 15th and 30th day of the month and the business
decided to have a general partnership wherein the [partner will contribute money and will be
Barista
Gerald Vale
Manager
Ma. Josefa Grageda
Bianca Ciudadano
Barista
Server
company responsibility
Good moral/written
communication skills
Strong
analytical/decision
making skills
Basic personal
computer literacy
2. Cashier handling all the cash At least college level
organization personality
assistance to new
joined cashier
Maintaining monthly
report of transaction
following prescribed
recipes and
preparations
drinks such as
expresso, expresso
cappuccino
Maintains inventories
by refreshing coffee
coffee brewing
equipment maintaining
accountability for
Equal Opportunity
Equal opportunity laws are rules that promote fair treatment in the workplace. Most
policies, for example -- to encourage unprejudiced behavior within the workplace. These
contractors in regard to the race, gender, sexual orientation or religious and cultural beliefs of
Attendance policies set rules and guidelines surrounding employee adherence to work
schedules. Attendance policies define how employees may schedule time off or notify superiors
of an absence or late arrival. This policy also sets forth the consequences for failing to adhere
to a schedule. For example, employers may allow only a certain number of absences within a
specified time frame. The attendance policy discusses the disciplinary action employees face if
Substance Abuse
Many companies have substance abuse policies that prohibit the use of drugs, alcohol
and tobacco products during work hours, on company property or during company functions.
These policies often outline smoking procedures employees must follow if allowed to smoke on
business premises. Substance abuse policies also discuss the testing procedures for suspected
To understand it needs money to start. To determine whether the future industry will
remain profitable through the existence competitors and unfavorable economic conditions, the
includes the source of funds, balance sheet, income statement, cost of goods sold, and cash
flow.
Financial Assumptions:
Variety Price
1 Chocolate ₱60
2 Winter melon ₱ 60
The partners agreed to contributed and equal sharing of capital in amount of 13,000 each for one
Winter Melon
₱ 3,500.00 ₱ 42,000.00
TOTAL ₱42,000.00
Schedule 3: Compensation – Salary Expense
TOTAL ₱ 6,680.00
Schedule 5: Packaging
TOTAL: ₱655,200
Schedule 6: Transportation
Monthly Cost Annual Cost
TOTAL ₱ 3,500
Schedule 8: FURNITURE AND FIXTURE
TOTAL P ₱200.00
TOTAL ₱1,315.00
SCHEDULE 10: Utility Expense
Beg. Inventory
Add:
Sales
Milk tea 4,320,00 4,800,000 5,430,000
Fries 135,000 156,000 168,000
Nachos 135,000 155,000 187,500
Total 4,590,000 5,111,000 5,785,500
Income Statement
Operating Expense
Tea-Gang
Income Statement
Operating Expense
Income Statement
Operating Expense