Research of The Legends (Shudi Abas, Kapoy Na)
Research of The Legends (Shudi Abas, Kapoy Na)
Introduction
Convenience store is one of the essentials for the retail industries as it makes up for
with convenience and short time by serving more locations and having shorter cashier
lines (Zephaniah, 2018). Convenience stores are geared toward short shopping trips for
industry in the world. It has a complementary role to the supermarket in the country of
origin, the United States. This is why retailers become business owners. A convenience
store now has a possibility of turning into a big business in the future. Losing the concept
The Asian convenience store industry (C-store) has grown rapidly over the past few
years with consumer's lifestyle heading towards modernity and a large participation of
market players (Zephaniah, 2018). The influence from the traditional retail stores is still
convenience store.
The Southeast Asian countries were an ideal market for retailers. It was among the
world's largest growing class of customers (Margot Huber, et al., (2013)). It is also
industry. Its retail market remains interesting and competitive as it is actively participated
in by both local and national players (Philstar, 2019). Mantalongon's retail industry is also
Convenience is perhaps the biggest overall driving trend in the future of retail
(Trotter, 2018). With people only likely to become busier in the future, it is clear that
different education, age and income levels to use convenience store and then it will
Cebu.
This study will analyze and conduct the future aspect of market opportunity of
1.a. age
3. How can opening a convenience store extend the market of the locality?
4. Based on the findings of the study, how feasible is it to open a convenience store
This study will focus on the respondents buying behavior intern of different
education, age and income levels to use convenience store to determine how feasible it
Business owners. This study will be able to know the residents profile therefore will also
Researchers. This study will be of help in exploring the world of business. The
researchers will gain more knowledge in learning the significance of profiling and
Consumer behavior. It is the study of when, why, how, and where people do or do not buy
Convenience. It is the state of being able to proceed with something with little effort or
difficulty.
Retail Industry. This includes all operating businesses in the locality of Mantalongon.
Theoritical Framework
Predictor Criterion
Related Studies
Indian retail industry has always played an important role in improving the GDP growth
rate and lifestyle of the country. The industry which traditionally comprised of mom and
pop stores spread hither and thither is in the revolutionary phase in the present era. The
way retailing is done has come a long way with the emergence of organized or modern
retail outlets. There are big players like Big Bazaar, Spencers and Vishal Mega Mart to
name a few who have changed the face of retailing in India. These modern retail outlets
have enormous financial and technological support as compared to the traditional and
unorganized retail outlets. An attempt is made in this research to study the changing
consumer behavior pattern towards local kirana stores by entrance of modern retail malls.
All retailers follow that Customer is the king and customer is always right to please its
customers. India is being looked as one of the most attractive host for retail
developments. The development of malls in India has given a new meaning to retailing.
Indian customer is exposed to completely new kind of shopping experience. The rising
This study will consider the changing consumer behavior as a factor to the
especially services is increasing in our society. This has strongly affected the retail
markets in Finland during the last decade. The consumers are affected by the dynamic
society, which have set new challenges for consumption. Shopping centres are similar to
each other and therefore the experience can be a determining factor when choosing the
shopping centre. A shopping centre is not just a place where people fulfil their basic
shopping needs but a recreational destination where people come to spend time and
socialise. This holistic customer experience is widely affected by the retail environment
that shopping centre offers. Holistic shopping experience lies beyond the satisfaction of
basic shopping needs. This study examines the broader retail view of the shopping centre
and how people approach to the phenomenon. Also, the competitive advantages a
shopping centre can create for today's consumption society have been investigated. It has
great importance to offer the retail mix in a unique style environment and creating
interesting events and activities. The purpose of this thesis is to study the phenomenon of
a modern shopping centre and the relationship between the modern shopping centre and
the young adults. The research has been carried out through qualitative research method
and a case study. Shopping centre Skanssi, located in Turku Finland, was used to evaluate
young peoples attitudes toward shopping centres. The main conclusion of this thesis is
that shopping environment is widely influenced by how people appreciate their shopping
experience. Shopping centre has to create an atmosphere and a retail mix that serves
people on multiple levels. This process is dynamic and it is affected by different factors
such as background, design and social factors. In this thesis the process is called
environmental stimulation. Young adults found that modern shopping centre should
Consumer behavior affects how businesses operates and how businesses are
sustained. Consumer behavior will be able to identify the sustainability if the proposed
Dr. SA Mohamed Ali. This article examines the consumer buying behaviour towards
technique tool was adopted for data collection. Sample size taken in this is 150
customers. The data is collected through questionnaire. The buying behaviour is positive
which reveals that the buying behaviour of the consumers is high. The promotional
strategies of the product can be improved to increase the sale of the company as much.
Thus the project concludes that the buying behaviour of the consumers are positive, so
The researches will consider the products to be sold in the convenience store
forth a major shift in consumer buying style, thanks to the entry of organized retail stores.
There are a number of factors which influence the customer choice of the type of retail
outlet and when these are studied critically, the organized outlets can realize favourable
customer response and get more business. In the continued effort to improve the success
of organized retail trade, the outlets need to be undertaking various initiatives. This
research provides an insight in to a few aspects of the retail experience of the customers
which, when analyzed can help to design the strategy that can emerge as win-win strategy
ORGANIZED RETAIL STORES IN LUDHIANA Manu Sehgal and Dr. Priyaka Khanna.
Indian Retail Market is going through a transition phase. With retail environment getting
modernized and customers gradually shifting from the culture of shopping at small
neighborhood kirana stores to large hypermarkets. With more and more fancy shopping
option in hand in form of growing number of malls and supermarkets and with more
number of international counterparts entering the sector, consumer is being spoilt for
choice. The share of organized retail in total retail sector in India is growing at a
remarkable rate. Many domestic as well as international players have already penetrated
in this market. Competition is at its high pace. Great focus is on the consumer preference
over the attributes of retail stores that are considered important. It is assumed that such
factors play a significant role in converting footfalls into actual sales. The aim of the
study is to identify the factors affecting consumer behavior and preference related to
shopping at organized retail stores. In this paper, analysis of the consumers preference of
the specific attributes of selected 5 major retail brands of Ludhiana is done. Retail stores
selected were Big Bazaar, Lifestyle, Westside, Vishal Mega Mart and Globus. Factor
analysis has been used in identifying the main factors. The factors include sales
assistance, store ambience, store attractiveness, store pricing policy, store promotion and
store Convenience.
convenience store.
CHENGDU, CHINA by Hui Guo. The purpose of the study is to determine the feasibility
of opening a fast-food restaurant selling toufunao in Jingyang living area, Wuhou District
in the city of Chengdu. Toufunao is a local food extremely popular in the city of Leshan
in Sichuan Province of China, but toufunao hasn't enjoyed the same popularity as other
types of Leshan food have in Chengdu. The study will first look at the literature with
regard to restaurant feasibility study, and then follow the four steps proposed by the
literature to conduct the feasibility study of the proposed restaurant. Market area, site
selection, competition and financial analysis are made through observational research,
surveys and literature review, and results of the analysis are concluded.
This study will be able to determine partly how the concept of convenience in the
Research Methodology
Research Design
A descriptive research design under the quantitative approach using the survey
technique was chosen. This approach was selected because it enables the sizable
representation of the selected population, has an organised procedure for gathering data,
is also very specific, and ensures that formulation of data collected follows an orderly
procedure (Burns & Bush, 2010). A questionnaire will be developed with the help of the
Research Instrument
This study will utilize the survey technique in gathering the data.
Research Respondents
The researchers will choose their respondents from the people living in the
locality of Mantalongon as they will be easily accessible during the data gathering. The
researchers will determine first the population and will then solve using the sampling