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1.

Automation of activities brought consistency of quality to SAP products and has enabled
the company to scale up and scale down based on the demand conditions in the market.
2.

WEAKNESSES

OPPORTUNITIES
1.

THREATS
1. With open source technologies and cloud based ERP’s becoming popular, SAP has
serious thinking to do.
2. Oracle is the biggest threat to SAP

Increasing bargaining power of buyers

Superior product and services quality can help Greenlista Sc to further increase its market share
as the current customer are extremely loyal to it.

STREGHTSS

Strong brand equity and brand awareness

Established track record as a market innovator

Successful go to market track record.

Huge supply chain and good relationship with suppliers

WEAKNESSES

Rely on the international market

Not in line with the industry demands

OPPORTUNITIES

E-commerce and Social media oriented business model

Growth in international market help SCJohnson to diversify the risk as it will be less dependent on
the domestic market revenue

Increase in consumer disposable income

1.

THREATS

Increasing Intensity of Competition among the industry numerous player

Increasing costs component for working in developed market because of environmental regulations
Increasing bargaining power of buyers

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