Marketing of Services Assignment Dated 04-06-2020
Marketing of Services Assignment Dated 04-06-2020
(ASSIGNMENT)
RICHARD BAGE (0191PGM010)
Q-1 what are the innovations/ frugal engineering mechanisms that
DHAN implemented in the creation of the hospital at Theni?
Q-2 What lessons does the frugal engineering by DHAN hold for the
corporate sector in terms of delivering high-quality services at a low
cost and reaching out to remote areas and marginalized sections of
society?
Since, the outbreak of the global financial crisis business and govt,
in developed economies are more focused on a single metric than
ever before sustainable affordability. The survival depends on
cutting back on the wasteful ways of the part and is an opportunity
for reinvention through perhaps creative destruct.
Consequently an opportunity to learn and adapt more frugal and
sustainable ways in innovation has emerged.
In this case a framework based on lesson in frugal innovations
derived from emerging market experiences.
Frugal innovation results in affordable product and services
through minimising the use of resources or by leveraging them in
many ways.
The lesson from successful frugal innovation in emerging countries
is important. They provide a continuous and sustainable innovation
approach and help businesses and govt in the developed economies
stay relevant to their stakeholders.