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YOUTH CLUB DEVELOPMENT

1 YOUTH CLUB DEVELOPMENT

Building Comprehensive Youth Soccer Clubs By Gareth Smith


YOUTH CLUB DEVELOPMENT

2 Introduction – Gareth Smith

Experience
Director of Coaching, WDMSC
Assist. Men’s Coach, Drake University
ISA/USSF Coaching Education Instructor
Region II ODP, U.S. YNT

Qualifications:
USSF A, UEFA, USSF GK, National YL, NSCAA Premier,
Scottish F.A. Children’s License

Education:
Doctorate Education & Leadership (present)
MSc, Physical Education, Health and Recreation
BSc, Sports Coaching & Development

NSCAA National Convention 2013


YOUTH CLUB DEVELOPMENT

3 Youth Development - Mentality

“The message that comes across to me is that the


clubs that take the development of young players
seriously can be the clubs to benefit the most.”
Liam Brady, Arsenal FC, Academy Director

NSCAA National Convention 2013


YOUTH CLUB DEVELOPMENT

4 Presentation Objectives

1. A professional approach to Youth Development


2. Identify guiding principles and “best practices”
3. Raise standards and expectations of player
develop at the youth level

“Though we are opponents on the field, we must all


understand we have a duty to collaborate and share
best practices for the greater good of the game”
Maarten Fontein, ECA,

NSCAA National Convention 2013


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5 U.S. Soccer Player Pathway

National Team

Professional Soccer - MLS

College Soccer – NCAA/NAIA

Elite Youth: ODP, USDA

YOUTH CLUB’s – The Foundation!

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6 Youth Club Overview

• Over 5000 Youth Soccer Club


• Variety based on:
• Size and resources
• Mission, vision and culture
• Player development model
• Operational guidelines/structural maturity

“Though there is no single “best model”;


there are proven methods and “best practices
that increase the chances of success”

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7 The Business Plan

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8 Youth Club Components


Mission & Vision

1
Organizational Structure &
Infrastructure/
Leadership
Facilities 8 2

Club Assessment 7 Youth Club Development 3 Player Development


Plan

6 4
Parent Education Programming
& Integration
5

Staff Development
YOUTH CLUB DEVELOPMENT

9 Mission & Vision

“Successful youth soccer club create a


vision, articulate the vision, passionately
own the vision, and relentlessly drive it to
fruition”

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10 Mission & Vision – Why?

• Clarifies clubs purpose and passion


• Identifies membership being served
• Is player-centered!
• Community specific
• Is realistic, but ambitious!

NSCAA National Convention 2013


YOUTH CLUB DEVELOPMENT

11 Organizational Structure

“Every company has two organizational


structures: The formal one is written on charts;
the other is the everyday relationships in the
organizations.”
~Harold Geneen

NSCAA National Convention 2013


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12 Organizational Structure

Board of Directors

Executive Director

Director of
Coaching & Player Club Administrator
Development

Age Group Age Group Age Group Age Group


Special
Technical Director Technical Director Technical Director Technical Director
Programs
U5-U18 Rec. U9-U11 Academy U12-U14 Select U15-U18 Select

Team Coaches Team Coaches Team Coaches Team Coaches


Team Coordinators Team Coordinators Team Coordinators Team Coordinators

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13 Organizational Structure

Benefits of a well defined organization:


• Identifies decision makers at each level
• Communicates chain of command
• Identifies official reporting relationships
• Clarifies roles and outlines distribution of
responsibilities (i.e., AGTD)

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14 Organization – Board of Directors

• Overarching authority of the club


• Shape the mission and vision
• Provide proper financial oversight
• Ensure legal and ethical integrity
• Oversee policy and operational guidelines
• Identify individuals for key leadership
positions – then get out the way!

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15 Organization – Executive Director

• Link between Board and coaching department


• Responsible for day-to-day operations
• Soccer and business background
• Assist in marketing, fundraising, and overall
administration of the Club
• Relationship with Cub Director is critical

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16 Player Development Plan

• Link

“Its about more than just football…we must


educate all young people holistically, not simply
to focus on football”

~Guillermo Amor, F.C. Barcelona

NSCAA National Convention 2013


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17 Holistic Approach

Personal
Development

Nutrition Field Player


Education Development

Youth
Development

Classroom – Specialized
performance Programming
analysis

Psychological
Development

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18 Player Development Philosophy

Guiding Principles:
• Develop the person, and then the player
• Player-centered decision making process
• Individual development before team
development
• Focus on long term development – the
journey requires patience, detailed
understanding, and a sophisticated plan

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19 Philosophy – Critical Topics

• Player Development Philosophy -


• Do you know why you do what you do?
• Player placement –
• How do your select teams (i.e. age/ability?
• Style of Play
• How do you want your teams to play?
• League & Tournament play
• Paradigm shift – quality over quantity

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20 Philosophy – Style of Play

• Articulate how the game should be played


• Train the way we want to play
• Have a conviction – brave and flexible
• Accept short-term loss for long-term
development (i.e. playing from the back)

“Understanding relationship between style of


play, training priorities, curriculum development
and player development is critical.”

NSCAA National Convention 2013


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21 Philosophy – Team Placement

Vertical (chronological) Vs. Horizontal (biological)


Category Vertical Approach Horizontal Approach
Placement Based on age Ability based
Skill Varied/mixed Homogeneity
Assessment/ Limited/none Continued assessment
Criteria
Progression Stay with age group Depends on development
Leadership No interaction Coordinated effort
Difficulty Simple Requires skilled leadership

Is age more important than ability?


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22 Philosophy: Placement – Age Vs. Ability

Keys to implementation:

1. Develop a transition plan


2. Transparent assessment process
3. Regular parent education and feedback
4. Equality in staffing assignments
5. Staff communication – everyone “on the bus”
6. Frequent players assessment
(Newbury, 2012).
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YOUTH CLUB DEVELOPMENT

23 Club Programming

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24 Programming – Things To Consider

Can you meet the players need at each stage?


• Age: youth to adults (e.g., 40+ 8-a-side)
• Gender: male, female, coed
• Level of Play: Rec, Competitive, Elite
• Identify the gaps – partner when necessary
• Type: league, camps, specialized programs
(Mental Skills Training, T.O.P.S., etc.)
• Systems alignment: consider external
programming to manage training volume

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25 Curriculum – Why is it so important?

• Blueprint for coaching staff - continuity


• Age specific training priorities/objectives
• Connects each phase of teaching process
• Criteria for staff assessment/accountability
• Means to assess program effectiveness
• A ‘club way’ provides identity and image
“Failure to address one phase will limit a
players potential for all remaining phases”
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26 Curriculum Example
WDMSC Programs: U11-U12 Programs
LTPD Training Priorities and Player Capacities
(1) Maintain a love for the game. (2) Emphasis on soccer specific technical skills, develop through correct repetition (with and without pressure) through
Small Sided Games (SSG). (4) Introduce basic elements of small group tactics (i.e. 2v1, 2v2).
TECHNICAL TACTICAL PHYSICAL PSYCHOLOGICAL PERSONAL
(1) Dribbling; change of
direction, close control; ● Implement defense and ● All activities should involve ● Introduction to mental ● Character development
fakes/moves to beat opponents attack principles in SSG regular contact with the ball concepts: concentration levels, Accept discipline and structure
and shielding. (1) Defending: pressure and ● Continue to develop ABCs of confidence, and emotional ● Understand the relationship
(2)Passing: Short sharp passing, covering defender, basic movement Education. control, intrinsic motivation between effort and outcome.
instep drive, the chip pass, defense concepts ● Continue to develop speed, ● Understanding of the role and ● Interpersonal skills and
crossing. (2) Attacking: passing patterns, flexibility, power and endurance link between practice and game learning to work in a team
(3)Receiving : ground, basic combinations (wall pass) through fun games performance. environment
bouncing, and air balls with (3) Passing/possession: ● Warm-up (dynamic), cool- ● Sportsmanship: winning and ● Positive communication
instep (cushion) and sole- Supporting angles, showing for down (static) stretching is losing gracefully. ● Parental support
inside-outside of foot, thigh the ball, movement off the ball, mandatory. ● Goal setting (short term) on ● Commitment to
and chest control timing of runs ● Basic core stability and performance and homework improve/achieve goals
(4) Shooting; with laces, inside ●Technical/Tactical Training: strength development. related technical skills (juggling ● Personal responsibility and
and outside of foot, volley and combination of technical skills ● Flexibility training. etc.) character development.
heading to score - placement in game related functional ● Basic body awareness ● Homework: Dedication to
versus power. activities to goal (3v2, 4v3, 5v3 training outside practice.
●Goalkeepers: footwork, situations).
distribution, low dives
● Technical/Tactical Training: Game related
develop basic patterns of play - ● Implement basic systems of
5v0, 5v3, 6v4) to goal. play (2-3-2)
● Rotate players through
different positions

Low Training Priorities: (1) Winning/team results; (2) Team tactical development - specific positioning,.
YOUTH CLUB DEVELOPMENT

27 Curriculum Implementation

• Provide clear and concise content


• Regular communication and education
• Formal and in-house education
• Utilize a range of curriculum tools
• Articles, video, graphic software, animations
• Encourage staff input and feedback
• Bridge the gap between theory and practice
“curriculum provides coaches with the blueprint to
train the right things at the right age and time”

NSCAA National Convention 2013


YOUTH CLUB DEVELOPMENT

28 Coaching Department

“The first mission of coaches is to try to help


players with their behavior; the second is to
show them how to be good players.”
-Albert Puig, FC Barcelona. Academy

NSCAA National Convention 2013


YOUTH CLUB DEVELOPMENT

29 Coaching Department

Keys to building a successful staff:


• Directed by one coaching authority
• Only recruit ‘team players’
• Provides specific roles and expectations
• Consistency and continuity are critical
• Place according to education/personality
• Controlled coaching turnover
• Transition and successor plan

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30 Director of Coaching

Roles and responsibilities:


• Reports to Executive Director and Board
• Executes Technical Development Plan
• Designs coach and player education resources
• Recruit, develop and assess coaching staff
• Oversees all programming and levels of play
• Manages tryout process and staff placement
• Represent at State, Regional/National level

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31 What does it take to be a DOC?

Key characteristics:
• Highly educated with strong administration
• Possess a ‘development first’ mentality
• High standards personally and professionally
• Diplomatic, responsive, perseverance
• Strong convictions on player development
• Life-long learner – education never stops!
You can only lead others where you yourself are
willing to go… ~Lachlan McLean
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YOUTH CLUB DEVELOPMENT

32 Age Group Technical Directors

Roles and responsibilities:

• Reports to the Director of Coaching


• Oversee specific phase of development plan
• Monthly reports on age group developments
• Mentor staff within their age groups
• Coach multiple teams across age groups
• Must possess conflict management skills

NSCAA National Convention 2013


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33 Youth Team Coaches

What does it take to be a successful coach?

• Always put players first – no ego’s!


• Respectful, humble and good character
• Understand role in relation to the ‘big picture’
• It’s their passion, not just their profession
• Have mentors and are life-long learners
• Brave – make tough decisions

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34 Team Managers

• Provide administrative support - coach/team


• Responsible for team communication and
registration (i.e. tournaments etc.,)
• Are the direct link to the parents – need to be
protected!
• Selected wisely - can make or break the team

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35 Parent Education

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36 Parent Education

What you need to know…


• They are the investors!
• You need to get them to buy in
• They trust us with their prized possession
• We must value this responsibility Player
• Critical to the development process
• Don’t shut them out!
• Possess limited knowledge Parent Coach
• Education, education, education…

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37 Parent Education

Managing Expectations:
• Provide clear expectations
• Code of conducts, grievance process
• Pre-season club-wide meetings conducted by
club director and coaching staff
• Regular feedback on player development
• mid-season evaluations, conferences etc.
• Annual surveys addressing club experience
Take the time to listen…
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38 Club Assessment

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39 Club Assessment

“To ensure quality education, clubs must receive


information from a neutral source on where they
rank and where there is potential for
improvement”

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40 Club Assessment

• Club Assessment - annual parent survey and


external assessor (i.e. NCSP)
• Player Assessment – frequent including all
parties (i.e. Zoom Reports).
• Coach Assessment – completed by AGTD and
DOC based on objective criteria.

To ensure quality and continuous improvement, all


facets of a club must be assessed regularly

NSCAA National Convention 2013


YOUTH CLUB DEVELOPMENT

41 Closing Thoughts

Progress has been made, but…

• Standards and expectations must continue to be


raised in all areas of youth club development
• A more professional mindset is required to create
a more comprehensive environment.
• There is no silver bullet, it is a long-term
commitment to a long-term process

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42 Closing Thoughts

“The future belongs to the youth of this country.


The development of a more sophisticated
approach to youth development is a key issue and
will always remain so.”

Karl-Heinz Rummenigge, ECA Chairman

NSCAA National Convention 2013


YOUTH CLUB DEVELOPMENT

43 Recommended Reading

• ECA Report on Youth Academies in Europe, 2012


• DFB, 10 Year Academy Anniversary
• US Youth Soccer, Player Development Model
• U.S. Soccer Player Development Curriculum
• The Model Soccer Club By Robert Parr et al.,

NSCAA National Convention 2013

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