BANANA FRIES

Sammy San Lorenzo

Aprel San Juan

Hazel May San Jose

Jerald Aquino

Jhon Jeric Valencia

I. Introduction
 We Filipinos loves to eat, and since we’re naturally hospitable and gregarious,

food is the basis of our social life. Filipinos are certified food lovers. Whether its

breakfast, lunch and dinner, Filipinos love to eat snacks at midmorning including

“merienda” in the afternoon. In the Philippines, street food is known among the Filipinos.

And the variety of snacks for those adventurous eaters. Feel and enjoy the gastronomic

delights you will encounter.

Fries is one of the famous or known food not only in Philippines but in the whole

world. It is long, thin pieces of potato fried in oil or fat. Potato is the main ingredient in

making fries. But in this business, the entrepreneurs grab the oppurtunities to make a new

product. The banana fries.

Bananas are rich in a mineral called potassium. This mineral is important as it

helps maintain fluid levels in the body and regulates the movement of nutrients and waste

products in and out of cells.

That’s why the entrepreneurs made an easy to do product that will surely knocks

people’s heart. It is affordable and kids, adults, teenagers can buy it. It is healthy because

it doesn’t have too many ingredients beside it is only fried banana and a ketchup

toppings.

A. Business Concept
 The banana fries is a product that is made from our local fruits (banana) that is

dedicated as an additional food source and additional income to the entrepreneurs in a

very affordable price of 5.00 that kids, teenagers and adults will surely enjoy and love our

products.

B. Business Goals

 Vision

To have a good quality products and will represent new products in the country.

 Mission

To create an enterprise that will satisfy and encourage everyone to promotes another

way of eating safer and healthier products in the environments by using our locally grown

and native banana fruits by discovering of another process of how to construct new

products in a very affordable cost.

 Objectives

 To promote our newly improvised product to the market that will satisfy the

customer to its very affordable cost.

 To reach the amount of the invested capital offered by the owners of the

product to reach the sales quota and widen the connections of their partnership

to this kind of business.

C. Business Offering and Justification

Our product are more priceless and have unique taste. We need to do assigniture

taste to get the attraction of customers. It can be nutritious food that can help other to

neutralized their body. Banana fries that have different toppings and we need also to put a

cheese flavor of banana fries to encourage more customers to buy our products.

Customers can also have option to choose of what toppings they want. The good thing of

doing this different this business is, it helps both seller and the buyer. The seller can have

an income and the buyer can get a good service of product.

II. Executive Summary

Banana fries product can make sure that it's more tasty and safe than to other

products and also it can be afforded by our target customer.

Our goals is to promote our newly improvised product to the city that will satisfy

the customers to its very affordable cost and promoting the concept of this product but

also to increase the purchasing power of the customers leading to higher sales.

It can be a nutritious food that can help other to neutralized their body. It is a

product that will surely click to the customers because first, it is very unique and

delicious. Second, the customers have an opinion to choose what toppings they want

either cheese powder or ketchup. Lastly, it is very affordable price of 5.00 per plate.

This business is hoping to be a large company or source of the banana fries soon

as it start. Also to adopt it by different fast food chain in the country.

III. Business Proponents

Sammy San Lorenzo

Owner

Aprel San Juan

Marketing Manager

Jerald Aquino Hazel May San Jose Jhon Jeric Valencia

Production Manager Financial Manager R & D Manager

Qualifications for the position:

The General Manager

Job Specification:

Must be graduate of food related course.

Have NCII in Business and Management/Cookery

Must be hardworking and can do multitasking.

Job Description:

Someone who creates a new business

Achieving profit and growth by identifying significant opportunities.

The Marketing Manager

Job Specification:

Must be graduated of food related course

Must be excellent in budgeting

Must be good in requesting for discount

Job Description:

Must be good in sales talking

Must be goof in choosing/ picking ingredients that will use

Must be good in attracting attention

Production Manager

Job Specification:

Must be graduated of food related course

Must be hardworking

Must be good in dealing in business transaction

Job Description:

To be responsible in business operation

To be responsible in delivering products to the general manager

The Financial Manager

Job Specification:

Must be graduated of food related course

Must be good in budgeting

Must be good in computing the bought ingredients

Job Description:

To ensure the financial health of the business

To be always aware in business finances

Awareness in financial business safety

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IV. Primary Target Market and Main Value Preposition

The area covered the business will be within Naga City since there are so many

fast food chain found at that area, and many students eating in that kind of place. The

products are suitable for everyone for it can be snacks after meal. The enterprise targets

all people even kids, teen, and adults. They can already eat these with a twist of its

healthy side. Soon, the business is looking forward to be adopt by different fast food

chain in the country.

 V. Market Analysis, Potential Sales, Realistic Sales, Market Share Estimate Based

on External Analysis

The market analysis, shows how we can invest to other stockholders then to

implement a goof quality of product. The half of our income from the business will

support to the orphanage that hold up to school youth children to have chance to be them

educated person. Then they can also help other person someday.

Nowadays, we have different strategies on how to take care of our family, friends

and other person. Our product, Banana Fries, must have nutrients that the customer

become healthy and more active, it is good for snack either for meal also.
VI. The Product and Service Offering

By the help of new technologies, we can able to implement our product by the use

of social media by posting and promoting it. This way of offering we can able to show

our customers the best of our product. Although we have competitors, we can make sure

that it will mark to the tastes of customers.

VII. Marketing Strategies and Enterprise Delivery System

Marketing strategies will focus on awareness of customers that banana fries can

be associated with different style and version. The location of the business near in school

or in Naga City which is more student buyer for snack and other purposes. Banana fries

will have a new version so that customers encourage to taste and buy it.

A. Promotion and Advertising

New technologies will be the one way to promote it with customers. It's more

likely open with social media. It's also healthier than junk foods. Access for internet,

Facebook, TV radio broadcast can help us to promote this kind of product.

B. Pricing Strategy

Banana fries is affordable to the customers for only 5php for every paper plate.

You can have a new taste of this delicious banana fries. Free taste will be offered.

Delivery will charge in reasonable price.

C. Packaging

Packaging contribute much to the success of the business. It should be attracted at

the first glance. Banana fries will be packaged in environmental packaging (paper plate).

If sold in retails, it's wrap in an echo paper bag to protect from contamination of germs

and microorganism and also to protect our nature.

The Step by Step Procedure

1. Inspection of Raw Materials

Before any procedures, the raw materials will undergo a selection and inspection

according to the quality and freshness of the vegetable.

2. Washing

The banana will undergo washing process to cleanse and remove unnecessary

things that are present in the banana.

3. Removing the Banana Peel

After the banana undergo washing process, the banana peel removed so that it is

ready to slice into pieces.

4. Measuring

Measuring all the ingredients needed such as cooking oil, salt, and the liquid

sausage flavoring.

5. Cooking

The banana will fried up to 1 to 3 minutes in a low fire to make sure that it will

cook certainly.

6. Packaging

When the banana cooked, it is the right time to put it to its corresponding

packaging.
IX. Environmental and Regulation Compliance

Waste Management

Waste management is anything a business intends to dispose. Proper waste

disposal is important because it has significant impact in the environment. Following I'm

the collection of waste is one way to protect the environment and the safety of people.

Food for safety product of banana fries goofs follows strict waste disposal guidelines to

ensure that waste dispose properly in accordance.

Legal Requirements

The business have been and secured special permits and clearances. Permit to

operate building permits, mayor's permit, BIR (Bureau of Internal Revenue), BFAD

(Bureau of Food and Drugs), Registered and Fire Safety. The business complied the

requirements to ensure a main gained quality of banana fries product as well as reduce or

eliminate manufacturing errors and failures.

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X. Capital Structure and Financial Offering

Starting capital from personal and family savings started as a small business

developed to renting a space in a city with advertising in social media.

Initial target market of the project are the public around the vicinity of Gainza

National High School, Gainza, Camarines Sur, especially students and other workers.

Investors of small time business have opportunity and also provide or living for

the family, likewise the owner will have a blossoming commercial business.

The disadvantages are during calamities and changing weather condition. Their

might be a shortage of raw materials and other suppliers which will have detrimental

effect in the production.