Professional Documents
Culture Documents
Editorial Writing
Editorial Writing
THESIS
YOUR VIEWPOINT ON THE TOPIC AND WITH KEY
POINTS THAT SUPPORT YOUR OPINION
WHAT MAKES AN EDITORIAL EFFECTIVE?
• BODY
• PRESENT YOUR ARGUMENT IN THE WAY YOU THINK IT WILL BE
STRONGEST
• USE FACTS, NUMBERS AND QUOTATIONS TO SUPPORT YOUR
POINTS
• LOGIC IS BEST, BUT EMOTIONAL APPEAL WILL ALSO BE EFFECTIVE
• CONCLUSION
• RESTATE YOUR THESIS STATEMENT
• RE-ENFORCE THE MAIN IDEAS BY REWORDING OR EMPHASIZING
ITS IMPORTANCE
• END WITH A BANG!
NO “I”!
Key Factor to Focus on