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Contemporary World

Welcome Back
Students
Hi, I’m
Teacher
Johanna!
DHVSU VISION:
A lead university in producing quality individuals with
competent capacities to generate knowledge and
technology and enhance professional practices for
sustainable national and global competitiveness through
continuous innovation.
DHVSU MISSION:
DHVSU commits itself to provide an environment
conducive to continuous creation of knowledge and
technology towards the transformation of students
globally competitive professionals through the synergy of
appropriate teaching, research, service and productivity
functions.
DHVSU CORE VALUES:
- Professionalism
- Good Governance
- Excellence
- Gender Sensitivity and Responsiveness
- Disaster Resiliency
CLASS RULES:
- BE ONTIME
- BE ACTIVE
- BE RESPECTFUL
CLASS INTRODUCTION:
- Which 5 words best describe you?
- What are your hobbies and interest?
Contemporary World

Lesson 1:
The new normal and
global media Culture
1. Share with the class your experiences during
ECQ2. Defined
to MGCQ.NEWAndNORMAL
what arebased on your own
your thoughts
understanding/
regarding opinion.
the restriction and limitation during
pandemic?
1. How relevant and significant global media
during pandemic?
Covid-19 is a global health crisis the world is
facing today. It has changed and stop the global
dynamics. Media’s role is one of the most
important, it helps the government to
disseminate and transmit information about
Covid-19 through social media platforms such as
facebook live streaming. Media help us to be
aware and well-informed of the recent
development of Covid-19 and the government
plans and action in response to Covid-19
pandemic.
Global Media Culture
•Explores the relationship between
media, culture and globalization.
•Global media supports the
formation of new communities
such as fan pages.
•Tv and radio satellites is one way for
the immigrants to be in close
contact to their culture.
MEDIA RELEVANCE TO THE PROCESS OF
CULTURAL GLOBALIZATION

The experience of modernity in a global


culture
Socialisation and the formation of culture
identity

Mediated Communities and action

Democracy and political culture


The experience of modernity in a global culture

According to Hjavard, the experience of


modernity loosened the bonds of locals and
traditions and greatly influenced by globalization or
transnational institutions.
Socialization and the Formation of Culture Identity

With a rapidly growing influence of media such


as social media (facebook, twitter, instragram,
etc.) it become an institution for socialization
and development of cultural identity. As well as
global media cultures influence it also
contributes to the development of local cultures
to be on par with the globalized modernity.
However, it is also a threat to cultural tradition
and autonomy of an community/society.
Mediated Communities and Action

Due to the fact of rapidly increasing of media and


communication technologies various collective communities
had been formed. Most of this communities such as fan
clubs, chat groups, media pages are exclusively established
by means of media. Interaction in this kind of community
takes in abstract and symbolic character compared to the
non mediated encounters, and this notion of social action
changes character as well.

Collective Communities people who are together who share common interest.
Democracy and Political Culture

• Due to globalization, multicultural societies are rapidly growing in which people of different nationalities and
cultural backgrounds must coexist.
• globalization entails a new stratification of political and cultural spheres
Democracy and Political Culture

• Due to globalization, multicultural societies are rapidly growing in which people of different nationalities and
cultural backgrounds must coexist.
• globalization entails a new stratification of political and cultural spheres
Global media culture pitfall or downfall

• Fake news is one prevalent sample of downfall in global


media culture. It also includes a high risk of inaccurate
reporting and may be a platform of identity theft and loss
of privacy.
• Fake news can be used as political propaganda and cause
of panic to the people.
Global media culture pitfall or downfall

• Globalization help us learn and explore of different


society, but culture cannot be disappeared just
because of globalization.
• most remote society cannot be easily influenced
by globalization.
Standardization vs information
technology

Standardization Information Technology


•Process of making •Use for storing,
something to conform retrieving, and sending
to a standard process. information.
•It ensures that goods
come with a consistent
quality.
Cultural Hybridization

• A blending element of cultures.


• Creolization, according to Hannerz are forms of culture
that do not have historical roots, but are result of global
interconnections.

Westernization, influence of western cultures among societies across the world.

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