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  • Boolean Sosuv Irina

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    Adnan Yousaf
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    This document discusses search strategies for Google. It recommends visualizing the successful results you want to find before entering search terms. Specifically, it suggests imagining the words and phrases that would appear on the desired pages. Then it advises using those visualized terms directly in the search box. The document also cautions against using "OR" in Google searches, stating it is better to do separate searches for synonyms or alternatives. It provides an overview of common Google search operators as well.

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    This document discusses search strategies for Google. It recommends visualizing the successful results you want to find before entering search terms. Specifically, it suggests imagining the words and phrases that would appear on the desired pages. Then it advises using those visualized terms directly in the search box. The document also cautions against using "OR" in Google searches, stating it is better to do separate searches for synonyms or alternatives. It provides an overview of common Google search operators as well.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    Download as pdf or txt
    125 views18 pages

    Boolean Sosuv Irina

    Uploaded by

    Adnan Yousaf
    This document discusses search strategies for Google. It recommends visualizing the successful results you want to find before entering search terms. Specifically, it suggests imagining the words and phrases that would appear on the desired pages. Then it advises using those visualized terms directly in the search box. The document also cautions against using "OR" in Google searches, stating it is better to do separate searches for synonyms or alternatives. It provides an overview of common Google search operators as well.

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    of 18

    Boolean and

    Fundamentals
    Speaker: Irina Shamaeva
    https://www.linkedin.com/in/irinashamaeva

    Sourcing Training Library


    https://sourcingcertification.com/library
    What Will This Google Search Find?

    "see who you know in common" java engineer


    How About This?

    "public profile badge" pharma scientist


    This?

    "current city and hometown" "others named"


    certified accountant
    This? 😉

    site:gov "confidential" intitle:"contact list"


    Why Did We Get Those Results?

    Because we searched for what we expected to find on pages

    To search well, “visualize success” first: imagine that you are


    looking at a page that is a great result. What are the words and
    phrases on the page?

    (Use your imagination! Look at sample pages, too)


    Then, put the terms you expect to find into the search box
    What Google Says
    Visualize Success

    12
    Imagine…

    • …what a person may have said about him- or herself


    • …what others may have said about them

    • Use the words you have imagined in your search

    13
    Please Say No to OR on
    Google

    ● Using ORs for synonyms and similar terms on


    Google is counter-productive.
    ● If you want to include either term in your search,
    it's best to run two or more consecutive searches,
    where you will know what you are looking to find
    in each.
    Using OR does not help to find
    many terms on one page

    ● If you search for Accenture OR Deloitte, Google


    will run queries with one, then another, and mix
    up the results pages. It won't prioritize pages with
    both terms if that is what you wanted.
    The Full List of Google Operators
    Operator Meaning

    allinurl: / inurl: Keywords must appear in the URL


    allintitle: / intitle: – the Title
    allintext: / intext: – the text
    allinanchor: / inanchor: – the anchor text
    filetype: Only files of this type
    site: Narrow results to a site
    related: Shows similar sites (being phased out)
    info: Shows page info
    define Gives a definition
    The quotes ("") Search for a phrase
    The minus (-) Exclusion
    OR Alternatives
    Numrange (..) Search for a range of numbers
    Asterisk (*) Stands for a word or a few words
    AROUND (n) Proximity search
    before:, after: Date search
    One Thing to Remember
    Questions!

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